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Digital Content Manager Jobs in Racine, WI (NOW HIRING)

A safe and inclusive workplace Why You Will Love this Job The Digital Copywriter and Content ... Work closely with Content Strategist to support content planning, calendar management, and ...

A safe and inclusive workplace Why You Will Love this Job The Digital Copywriter and Content ... Work closely with Content Strategist to support content planning, calendar management, and ...

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Manage the end-to-end content workflow, ensuring efficient progression through each stage * Execute the global digital content calendar, aligning global campaigns, product priorities and OEM and ...

Manager, Content Design

Gurnee, IL · On-site

$95K - $116K/yr

Execute digital content including, but not limited to video, e-commerce experiences, paid + organic ... Manage multiple projects simultaneously and meet deadlines while maintaining high standards of ...

Skilled at teaching multimedia content creation, platform-specific design, and digital workflow management. Guides students through creating graphics for social platforms, editing video content ...

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Digital Content Manager information

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$21.6K

$78K

$186.1K

How much do digital content manager jobs pay per year?

As of Jun 11, 2026, the average yearly pay for digital content manager in Racine, WI is $78,033.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,600.00 and $86,700.00 per year, depending on experience, location, and employer.

What is the difference between Digital Content Manager vs Content Strategist?

AspectDigital Content ManagerContent Strategist
Primary FocusOverseeing content creation, publishing, and management across digital platformsDeveloping overall content plans and strategies to align with business goals
Skills & CertificationsContent management systems, SEO, digital marketing, project managementContent planning, SEO, analytics, branding
Work EnvironmentMarketing teams, digital agencies, media companiesMarketing departments, branding agencies, corporate communications

While both roles involve digital content, the Digital Content Manager primarily handles the execution and management of content, whereas the Content Strategist focuses on planning and developing overarching content strategies to meet business objectives.

What does a Digital Content Manager do?

A Digital Content Manager is responsible for planning, creating, publishing, and managing digital content across various online platforms, such as websites, social media, and blogs. They develop content strategies that align with business goals, oversee content production, and ensure consistency in brand messaging. Digital Content Managers often collaborate with writers, designers, and marketing teams to optimize content for search engines and audience engagement. Their role is crucial in driving online presence and supporting digital marketing initiatives.

What Is a Digital Content Manager?

A digital content manager is a marketing specialist who updates websites to include new products and product descriptions. As a digital content manager, you work closely with content creators to create copy that accurately describes products and entices customers to make a purchase. Your additional duties are to track site traffic and assess the success of your strategies. Qualifications for this career include job experience as a content writer, a bachelor’s degree in marketing or related field, and skills derived from work in e-commerce. You must also be a strong leader and possess the vision to understand trends in digital sales.

What are the key skills and qualifications needed to thrive as a Digital Content Manager, and why are they important?

To thrive as a Digital Content Manager, you need expertise in content strategy, SEO, digital marketing, and a background in communications or related fields. Familiarity with content management systems (CMS) like WordPress, analytics tools such as Google Analytics, and basic HTML/CSS is typically expected. Strong project management, creativity, and communication skills help you collaborate effectively and produce engaging content. These skills ensure content is optimized, aligns with brand goals, and drives audience engagement and growth.

What jobs pay 500,000 a year in the US?

High-paying roles for a Digital Content Manager are rare, with salaries typically ranging from $70,000 to $150,000 annually. Executive-level positions such as Chief Content Officer or senior marketing executives in large corporations can reach or exceed $500,000 with bonuses and stock options, especially in competitive industries or companies. Achieving such compensation often requires extensive experience, advanced skills, and leadership responsibilities.

How does a Digital Content Manager typically collaborate with other departments to execute content strategies?

A Digital Content Manager often works closely with marketing, design, and product teams to ensure content aligns with brand messaging and business goals. Regular meetings and cross-departmental planning sessions are common, allowing the manager to coordinate content calendars, integrate SEO best practices, and support campaigns. This collaborative environment helps ensure that content is consistent across platforms and effectively engages the target audience.

What jobs make 10,000 a month without a degree?

A Digital Content Manager can earn $10,000 or more per month through freelance work, consulting, or managing multiple client accounts, especially with strong skills in SEO, content strategy, and social media. High earnings often depend on experience, reputation, and the ability to scale work independently without formal degrees.

What is the role of a digital content manager?

A digital content manager is responsible for creating, editing, and managing digital content across websites, social media, and other online platforms. They develop content strategies, oversee content production, and analyze performance metrics to ensure engagement and alignment with brand goals, often using tools like content management systems and analytics software.

Why is Gen Z struggling to get jobs?

Gen Z faces challenges in securing jobs due to high competition, limited work experience, and evolving employer expectations for digital skills and adaptability. Many entry-level roles require specific skills like social media management or familiarity with digital tools, which can be barriers for new entrants without relevant experience or certifications.
What are the most commonly searched types of Digital Content jobs in Racine, WI? The most popular types of Digital Content jobs in Racine, WI are:
What are popular job titles related to Digital Content Manager jobs in Racine, WI? For Digital Content Manager jobs in Racine, WI, the most frequently searched job titles are:
What job categories do people searching Digital Content Manager jobs in Racine, WI look for? The top searched job categories for Digital Content Manager jobs in Racine, WI are:
What cities near Racine, WI are hiring for Digital Content Manager jobs? Cities near Racine, WI with the most Digital Content Manager job openings:
HR Digital Content Manager

HR Digital Content Manager

Rockwell Automation, Inc.

Milwaukee, WI • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 10 days ago


Rockwell Automation rating

7.9

Company rating: 7.9 out of 10

Based on 32 frontline employees who took The Breakroom Quiz

156th of 417 rated machine equipment manufacturers


Job description

Rockwell Automation is a global technology leader focused on helping the world's manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.
We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that's you we would love to have you join us!
Job Description
We are hiring an HR Digital Content Manager to lead the content strategy, governance model, and digital employee experience for all HR-owned knowledge across internal platforms. You will manage and govern the content strategy and structure of the storage tools to allow HR to support the business with simple, consistent access to information. A primary focus for this role will to align the content architecture and strategy with AI capabilities creating a sustainable and maintainable structure for HR. Understanding across HR to ensure there are consistent practices around storage and updating of materials will be critical to this role's success.
You will report to our Director, HR Operational Excellence.
Your Responsibilities:
HR Content Strategy
  • Own the enterprise-wide HR content strategy, including how HR information is structured, governed, and delivered across all HR domains.
  • Define and maintain a structure for HR taxonomies, metadata, templates, content models, and publishing standards that guide how teams create, structure, and update content.
  • Partner with HR COEs/functions (who create the content) by providing guidance, frameworks, tools, and coaching that help them translate complex HR programs into clear, simple, employee-friendly content aligned to established standards.
  • Develop the foundational content structures needed for AI retrieval (Copilot, virtual agents, semantic search, guided workflows).
  • Measure and maintain KPI showcasing quality and execution success for HR search functionality and relevance of tools used for both internally focused and employee facing information.
  • Partner with Employee Experience teams on HR journey mapping and deliver digital content that supports lifecycle moments such as onboarding, performance cycles, and leaves.
  • Partner with Process Owners to align documentation and support standardization of writing and storage using AI solutions.
  • Use analytics and feedback to identify HR content issues and lead ongoing improvements.

HR Content Governance
  • Lead the content governance model, ensuring each HR COE/function owns its content and follow established processes for authoring, reviewing, approving, updating, and retiring content.
  • Create and enforce the content lifecycle, including ownership assignment, review cadences, archival rules, quality checks, and compliance guidelines.
  • Define and report on KPIs such as search success, case deflection, content accuracy, freshness, and employee satisfaction.
  • Conduct regular content audits to maintain quality and reduce duplication.

HR Content Storage Structure and AI Readiness
  • Manage and architect HR information architecture and site structure within SharePoint (navigation, hubs, page design), Workday and TEAMS and other tools, in partnership with IT for platform configuration.
  • Collaborate with the HR Technology and IT teams to ensure HR content architecture, search configuration, system integrations, and platform capabilities are aligned to support AI-driven experiences across our technologies.
  • Define source-of-truth rules, categorization, tagging requirements, and structured content patterns optimized for AI ingestion.
  • Identify opportunities to improve AI answer accuracy and improve HR workflows.
The Essentials - You Will Have:
  • Bachelor's Degree
  • Legal authorization to work in the U.S. We will not sponsor individuals for employment visas, now or in the future, for this job opening.

The Preferred - You Might Also Have:
  • 5+ years in HR content strategy, HR knowledge management, product management, or digital experience roles.
  • Strong influence, communication, and change-leadership skills; able to drive alignment and adoption across HR, Legal, IT, and Communications establishing and aligning governance standards, while operating effectively in ambiguity and an evolving AI-enabled landscape.
  • Previous experience creating SharePoint infrastructure and aligning strategy across a matrixed business
  • Experience with HRIS platforms (e.g., Workday) or ITSM/knowledge systems (e.g., ServiceNow).
  • Familiarity with AI tools such as Copilot, virtual agents, knowledge engines, or semantic search technologies.
  • Background in content design, UX writing, or digital employee experience.
  • Training or certification in change management (e.g., Prosci) or Agile/product management.
  • Understanding of HR compliance, data privacy, accessibility (WCAG), and policy governance requirements.
  • Experience guiding internal partners toward consistent standards and governance.
  • Experience reimagining how HR content, digital experiences, and AI can improve employee journeys and solve pain points creatively.

What We Offer:
  • Health Insurance including Medical, Dental and Vision
  • 401k
  • Paid Time off
  • Parental and Caregiver Leave
  • Flexible Work Schedule where you will work with your manager to enjoy a work schedule that can be flexible with your personal life.
  • To learn more about our benefits package, please visit at www.raquickfind.com.

At Rockwell Automation we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right person for this or other roles.
This position is part of a job family. Experience will be the determining factor for position level and compensation.
#LI-Hybrid
#LI-PH1
We are an Equal Opportunity Employer including disability and veterans.
If you are an individual with a disability and you need assistance or a reasonable accommodation during the application process, please contact our services team at +1 (844) 404-7247.
Rockwell Automation's hybrid policy aligns that employees are expected to work at a Rockwell location at least Mondays, Tuesdays, and Thursdays unless they have a business obligation out of the office.

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About Rockwell Automation

Sourced by ZipRecruiter

Rockwell Automation is a global technology leader focused on helping the world's manufacturers be more productive, sustainable, and agile. With more than 25,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.

Industry

Industrial automation equipment manufacturing

Company size

10,000+ Employees

Headquarters location

Milwaukee, WI, US

Year founded

1903

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