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Digital Content Director Jobs in Raleigh, NC (NOW HIRING)

NCSU

CMS Content Manager

Raleigh, NC

Essential Job Duties Reporting to the Director of Campus Enterprises Information Technology, the ... Stores & Bookstore Digital Operations * Serve as the CMS point of contact for Campus Enterprises ...

Kapitus

Organic Search Manager

Raleigh, NC · On-site

Work closely with the Director of Brand Marketing to integrate SEO and AI search best practices into content, PR, website, social media, and campaign initiatives. * Support digital PR, research, and ...

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Digital Content Director information

See Raleigh, NC salary details

$22.4K

$80.9K

$193K

How much do digital content director jobs pay per year?

As of Aug 8, 2026, the average yearly pay for digital content director in Raleigh, NC is $80,896.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,500.00 and $89,900.00 per year, depending on experience, location, and employer.

What does a digital content director do?

A Digital Content Director oversees the creation, management, and strategy of digital content across various online platforms. They lead teams responsible for producing engaging content, ensuring it aligns with the organization's brand and business goals. Their role includes analyzing audience data, optimizing content for SEO, and collaborating with marketing, design, and technical teams to maximize reach and impact. Overall, they ensure the digital presence of an organization is effective and consistent.

What are the key skills and qualifications needed to thrive as a digital content director?

To thrive as a Digital Content Director, you need expertise in content strategy, digital marketing, and editorial management, typically supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), analytics tools like Google Analytics, and SEO best practices is essential. Strong leadership, creativity, and excellent communication skills set standout candidates apart in this role. These skills ensure effective content creation, drive audience engagement, and help achieve organizational goals in a rapidly evolving digital landscape.

What is the difference between Digital Content Director vs Content Marketing Manager?

AspectDigital Content DirectorContent Marketing Manager
ResponsibilitiesOversees overall digital content strategy, manages content teams, and aligns content with brand goalsDevelops and executes content marketing campaigns to attract and engage target audiences
Required SkillsContent strategy, leadership, digital marketing, SEO, analyticsContent creation, campaign management, SEO, social media, analytics
Work EnvironmentSenior-level, cross-departmental collaboration, strategic planningMarketing teams, content creation, campaign execution
Common UsageUsed in larger organizations with broad content oversightUsed in marketing departments focusing on campaign-specific content

The Digital Content Director focuses on overall content strategy and leadership across digital platforms, while the Content Marketing Manager concentrates on executing specific marketing campaigns to promote products or services. Both roles require strong digital marketing and content skills but differ in scope and seniority.

How does a digital content director typically collaborate with other departments to ensure cohesive brand messaging?

A Digital Content Director works closely with marketing, design, product, and communications teams to ensure that all digital content aligns with the overall brand strategy and messaging. This involves regular cross-departmental meetings, developing shared content calendars, and providing guidance on tone and visual elements. Effective collaboration ensures that campaigns are consistent across all platforms and deliver a unified experience to the audience, which is crucial for brand recognition and engagement.
What are the most commonly searched types of Digital Content jobs in Raleigh, NC? The most popular types of Digital Content jobs in Raleigh, NC are:
What are popular job titles related to Digital Content Director jobs in Raleigh, NC? For Digital Content Director jobs in Raleigh, NC, the most frequently searched job titles are:
What job categories do people searching Digital Content Director jobs in Raleigh, NC look for? The top searched job categories for Digital Content Director jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Digital Content Director jobs? Cities near Raleigh, NC with the most Digital Content Director job openings:
Digital Content Director jobs near you
Infographic showing various Digital Content Director job openings in Raleigh, NC as of July 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $80,892 per year, or $38.9 per hour.

CMS Content Manager

NCSU

Raleigh, NC

Full-time, Part-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 8 days ago

North Carolina State University rating

6.8

Company rating: 6.8 out of 10

Based on 33 frontline employees who took The Breakroom Quiz

458th of 616 rated colleges and universities

Job description

Posting Information
Posting Number PG194791EP Internal Recruitment No Working Title CMS Content Manager Anticipated Hiring Range $60,000 - $66,438 Work Schedule Monday - Friday, 8:00 AM - 5:00 PM Job Location Raleigh, NC Department Campus Enterprises About the Department
Campus Enterprises is NC State University's division of retail and hospitality organizations - NC State Dining, NC State Stores, Lonnie Poole Golf Course, NC State Student Centers (Witherspoon and Talley), and the One Card Office. Each department is dedicated to providing service excellence, value and enrichment of the student experience in support of academic success.
Wolfpack Perks and Benefits
As a Pack member, you belong here, and can enjoy exclusive perks designed to enhance your personal and professional well-being. As you consider this opportunity, we encourage you to review our Employee Value Proposition and learn more about what makes NC State the best place to learn and work for everyone.

What we offer:
  • Medical, Dental, and Vision
  • Flexible Spending Account
  • Retirement Programs
  • Disability Plans
  • Life Insurance
  • Accident Plan
  • Paid Time Off and Other Leave Programs
  • 12 Holidays Each Year
  • Tuition and Academic Assistance
  • And so much more!

Attain Work-life balance with our Childcare benefits, Wellness & Recreation Membership, and Wellness Programs that aim to build a thriving wolfpack community.
Disclaimer: Perks and Benefit eligibility is based on Part-Time or Full-Time Employment status. Eligibility and Employer Sponsored Plans can be found within each of the links offered.
Essential Job Duties
Reporting to the Director of Campus Enterprises Information Technology, the CMS Content Manager is responsible for the day-to-day management of the content management platform layer across the division's web presence. This role owns the configuration, content structure, and publishing environment within the organization's CMS, ensuring the platform is organized, functional, and aligned with organizational standards.
The CMS Content Manager works at the platform dashboard level, partnering closely with the Web Operations Manager (who owns the underlying Azure hosting infrastructure) and content stakeholders across the division. This is a hands-on CMS administration role, not an infrastructure role. The right candidate is deeply comfortable inside a CMS environment and can manage themes or templates, extensions, users, and content workflows without requiring contracted service support for routine tasks.
Key Responsibilities

CMS Platform Administration
  • Serve as the primary administrator of the CMS dashboard environment across all division web properties.
  • Manage theme or template settings and page layout configurations to maintain design consistency.
  • Audit, install, configure, and update CMS extensions, plugins, or modules; identify conflicts and escalate to the Web Operations Manager as needed.
  • Manage user accounts, roles, and permissions within the CMS; onboard and offboard team members and contributors.
  • Coordinate CMS core, theme, and extension updates in collaboration with the Web Operations Manager, validating on a staging environment before pushing to production.
Content Structure & Publishing
  • Build and maintain pages, posts, and content templates following clear information architecture principles.
  • Manage site navigation, menu structures, page hierarchy, and internal linking.
  • Oversee the media library, enforcing naming conventions, file optimization standards, and accessibility compliance.
  • Establish and maintain content publishing workflows, ensuring timely, accurate, and on-brand content across the division.

Stores & Bookstore Digital Operations
  • Serve as the CMS point of contact for Campus Enterprises Stores, including the NC State Bookstore and affiliated retail properties, supporting the management of their web presence within the division's CMS platform.
  • Assist in the administration and content management of the Stores online web store, coordinating with Stores business stakeholders on product content, promotional pages, seasonal updates, and storefront configurations within the CMS environment.
  • Maintain CMS templates, page structures, and publishing workflows specific to Stores properties, ensuring they reflect current inventory priorities, promotions, and operational needs.
  • Coordinate with the Stores team to ensure the CMS environment supports e-commerce content requirements, including product categorization pages, promotional landing pages, and integration touchpoints with the Stores commerce platform.

Brand Alignment & Design Standards
  • Ensure all web content published across Campus Enterprises properties adheres to established design standards, including approved typography, color systems, imagery guidelines, and layout conventions.
  • Partner with the Campus Enterprises Marketing team to align web content, campaign pages, and digital communications with current brand direction and marketing priorities.
  • Coordinate with NC State University Marketing and Communications to ensure Campus Enterprises web properties maintain compliance with university-wide brand standards, including proper use of the NC State identity system.
  • Serve as a quality control checkpoint for design consistency across all CMS-managed pages, flagging deviations from brand standards and working with content contributors to remediate them.

SEO & Metadata Management
  • Own on-page SEO configuration: titles, meta descriptions, schema markup, and social sharing metadata.
  • Manage URL structure, redirects, and permalink hygiene across all properties.
  • Produce regular SEO performance reports and translate findings into content or structural improvements.

Forms, CTAs & Conversion Elements
  • Build and manage web forms using the division's form toolset.
  • Connect forms to CRM or email platforms and ensure data flows are functioning correctly.
  • Manage calls-to-action, popups, and lead capture elements across the site.

Quality & Accessibility
  • Conduct routine broken link checks, media audits, and content quality reviews.
  • Ensure newly published content meets WCAG 2.1 AA standards within the CMS environment.
  • Flag performance issues to the Web Operations Manager with clear, documented detail.

Scope Boundary: What This Role Does NOT Own
This role does not manage DNS, SSL certificates, server configuration, Azure hosting environments, deployment pipelines, or any function requiring access outside of the CMS dashboard. Those responsibilities are held by the Web Operations Manager.
Other Responsibilities
  • Model the Division's mission and values, and foster a positive, cohesive workplace and congeniality among co-workers.
  • Understand the goals and culture of the organization, and understand how employees' work activities, teamwork, and customer service impact clients. Work with your supervisor and colleagues to understand these goals and the culture.
  • Adhere to all University policies, procedures, and regulations, and Division standard operating practices and protocols.
  • Perform other duties as assigned to ensure Campus Enterprises' business needs are met.
Qualifications
Minimum Education and Experience
  • Bachelor's Degree and 2 years of relevant experience
Other Required Qualifications
  • Hands-on administration experience with an enterprise-grade CMS (e.g., WordPress, Drupal, Sitecore, or equivalent); platform management, not just content entry.
  • Familiarity with CMS templating systems and page layout tools. Insight of institutional brand systems and ability to apply design standards consistently across a multi-property web environment.
  • Working knowledge of on-page SEO principles and metadata management, including knowledge of CMS extension or plugin ecosystems: SEO, forms, redirects, caching.
  • Understanding of CMS user roles and permission structures.
  • Strong organizational skills to manage multiple web properties and workflows simultaneously.
  • Ability to communicate clearly with both technical (IT) and non-technical (content and marketing) stakeholders.
Preferred Qualifications
  • Experience working within staging and production CMS workflows.
  • Familiarity with GA4 or equivalent analytics tools for content performance reporting.
  • Basic HTML/CSS for minor content formatting corrections within the CMS.
  • Experience with accessibility auditing tools (WAVE, axe, or equivalent).
  • Experience supporting e-commerce or retail web content in a CMS environment.
  • Exposure to more than one CMS platform; platform adaptability is valued.
Required License(s) or Certification(s)
N/A
Valid NC Driver's License required No Commercial Driver's License required No
Recruitment Dates and Special Instructions
Job Open Date 07/31/2026 Anticipated Close Date Open until filled Special Instructions to Applicants
Please complete the required application fully and attach a cover letter, resume, and contact information for at least three (3) current professional references.
Position Details
Position Number 00111404 Position Type EPS/SAAO Full Time Equivalent (FTE) (1.0 = 40 hours/week) 1.0 Appointment 12 Month Recurring Mandatory Designation - Adverse Weather Non Mandatory - Adverse Weather Mandatory Designation - Emergency Events Non Mandatory - Emergency Event Department ID 470101 - Campus Enterprises EEO
NC State University is an equal opportunity employer. All qualified applicants will receive equal opportunities for employment without regard to age, color, disability, gender identity, genetic information, national origin, race, religion, sex (including pregnancy), sexual orientation, and veteran status. The University encourages all qualified applicants, including protected veterans and individuals with disabilities, to apply. Individuals with disabilities requiring disability-related accommodations in the application and interview process are welcome to contact 919-513-0574 to speak with a representative of the Office of Equal Opportunity.
If you have general questions about the application process, you may contact Human Resources at (919) 515-2135 or workatncstate@ncsu.edu.
Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks. Degree(s) must be obtained prior to start date in order to meet qualifications and receive credit.
NC State University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States.

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About North Carolina State University

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North Carolina State University (NCSU), located in Raleigh, NC, US, is a leading educational institution with a strong emphasis on research, academics, and public service. Established in 1887, NCSU operates in the education industry and endeavors to foster student success, and promote economic development by providing high-quality, affordable education, and conducting groundbreaking research across a variety of disciplines. With more than 100 majors, its academic offerings range from undergraduates to postgraduates along with doctoral studies - in various fields like engineering, natural resources, humanities, and social sciences. NCSU is firmly anchored on the core values of respect, responsibility, integrity, and innovation. Its mission is to create economic, societal, and intellectual prosperity for the people of North Carolina and the nation.

Industry

Colleges, universities, and professional schools

Company size

5,001 - 10,000 Employees

Headquarters location

Raleigh, NC, US

Year founded

1887

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