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Digital Content Associate Jobs in Raleigh, NC (NOW HIRING)

MyEyeDr.

Sr. Marketing Program Manager

Raleigh, NC · Hybrid

... programs, digital content, and more as priorities evolve. * Capture and document learnings ... Participate in our Vision coverage and associate discounts on our products * Participate in our ...

MyEyeDr.

Sr. Marketing Program Manager

Raleigh, NC · On-site

... programs, digital content, and more as priorities evolve. * Capture and document learnings ... Participate in our Vision coverage and associate discounts on our products * Participate in our ...

Pwc

MarTech Strategist - Senior Associate

Raleigh, NC

$77K - $202K/yr

... and digital marketing to drive impactful results. You will have the opportunity to work with ... content marketing plans to attract and retain target audiences through various channels ...

Elevate Digital

Commercial Banking Associate

Cary, NC

$70K - $75K/yr

The Commercial Banking Associate supports Regional/Market Presidents, Commercial Relationship ... for content and accuracy. Support Commercial Relationship Managers with day-to-day portfolio ...

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$10

$27

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How much do digital content associate jobs pay per hour?

As of May 31, 2026, the average hourly pay for digital content associate in Raleigh, NC is $27.91, according to ZipRecruiter salary data. Most workers in this role earn between $19.18 and $30.38 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Content Associate, and why are they important?

To thrive as a Digital Content Associate, you need strong writing, editing, and content management skills, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS) like WordPress, basic HTML, SEO tools, and analytics platforms is typically required. Attention to detail, creativity, and effective collaboration are standout soft skills for this role. These abilities ensure the creation and optimization of engaging digital content that aligns with organizational goals and drives audience engagement.

What are some typical challenges Digital Content Associates face when managing content across multiple platforms?

Digital Content Associates often encounter challenges such as maintaining brand consistency, adapting content to fit each platform's unique requirements, and keeping up with rapidly changing digital trends. Balancing high-quality output with tight deadlines can also be demanding, especially when coordinating with various teams like design, marketing, and social media. Effective communication and strong organizational skills are crucial for successfully managing these complexities and ensuring content performs well across all channels.

What are Digital Content Associates?

Digital Content Associates are professionals responsible for creating, editing, managing, and publishing digital content across various online platforms. They often work with text, images, videos, and other multimedia to ensure content aligns with a brand’s goals and engages its target audience. Their tasks may also include monitoring content performance, optimizing for search engines (SEO), and collaborating with marketing or design teams. Digital Content Associates play a key role in maintaining a consistent online presence and supporting a company’s digital marketing efforts.
What are the most commonly searched types of Digital Content jobs in Raleigh, NC? The most popular types of Digital Content jobs in Raleigh, NC are:
What are popular job titles related to Digital Content Associate jobs in Raleigh, NC? For Digital Content Associate jobs in Raleigh, NC, the most frequently searched job titles are:
What job categories do people searching Digital Content Associate jobs in Raleigh, NC look for? The top searched job categories for Digital Content Associate jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Digital Content Associate jobs? Cities near Raleigh, NC with the most Digital Content Associate job openings:
Digital Content Associate jobs near you
Infographic showing various Digital Content Associate job openings in Raleigh, NC as of May 2026, with employment types broken down into 74% Full Time, 20% Part Time, and 6% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $58,054 per year, or $27.9 per hour.

Marketing Specialist II

Gregory Poole Equipment Company

Raleigh, NC • On-site

Full-time

Posted 6 days ago

Job description

PRIMARY FUNCTION:
Work closely with divisional and departmental leadership to develop and execute a strategic and actionable marketing plan to support achievement of business goals for assigned market segments. Support the Marketing Department day-to-day operations and during special events by facilitating collaboration within the dealership and with external parties.
ESSENTIAL DUTIES:
  • Work with Marketing Manager, marketing team, sales teams and other departments on all marketing efforts from strategic development to execution and analysis, ensuring they have the marketing materials and support they need
  • Develop and deploy effective multiple-channel marketing campaigns to target customers and track the effect of those campaigns, by customer segment, over time. Example channels are: website, social media, email, video, direct mail, trade publications, signage and mass media where appropriate. This may include research of product/offering, development of concept, copywriting, and design layout.
  • Own all aspects of planning and executing events for customer appreciation, trade shows, open houses, trade associations, employee appreciation, etc.
  • Select and manage inventory for all marketing department novelties and promotional items that are on brand and compliment marketing efforts.
  • Manage relationships with suppliers, vendors, creative agencies and advertising and PR firms to ensure alignment with the company's brand and standards.
  • Partner with dealership leaders, Sales Managers, and other departments to align content production with sales funnel needs and boost growth strategies.
  • Primary responsibility for development & updating of corporate sales brochures & other custom sales collateral. This may include research of product/offering, development of concept, copywriting, and design layout.
  • Defines, tracks, analyzes and communicates to management the results demonstrating marketing's contribution to business goals for assigned business segments
  • Follow project management principles and use governance tools and strategies to direct teams and guide projects to on-time completion.
  • Lead monthly divisional meetings with Construction and Aftermarket teams to draft strategic marketing plans. Provide relevant and engaging digital content to support overall social media and website strategies to meet customer expectations and increase engagement
  • Be a brand advocate of the Caterpillar and Gregory Poole Equipment Company brands in our service territory and ensure that it is used consistently across all marketing materials. Responsible to educate and govern these guidelines with all associates.
  • Communicate with customers and leverage disciplined market research to understand customer needs and purchasing behaviors and use that intelligence to help the marketing department develop promotional strategies.
  • Manage tactical budget effectively and provide periodic update reports to management
  • Create and manage the Marketing campaign and content calendars, working with the internal team to keep it up to date and ensure that milestones are met.
  • Support efforts of sales, rental, parts and service management where applicable
  • Provide communication and promotional expertise to centralized support departments such as Human Resources, Safety, and Recruiting
  • Mentor and Train new marketing associates on company processes and systems
  • Actively network with marketing professionals to share best practices to increase our dealership marketing capabilities

MINIMUM REQUIREMENTS:
Education:
A four-year degree in marketing, communications or related business with five years of relevant marketing experience.
Work Experience:
(see above)
Physical:
  • Ability to periodically travel overnight.
  • Ability to lift various materials that could weigh up to 50 lb., stoop, bend and stretch to assemble/disassemble marketing displays.
  • Ability to sit for long periods using a PC and telephone.

Other:
  • Proven analytical skills, preferably demonstrated through analyzing market segments and determining actionable insights
  • Ability to plan and execute campaigns and initiatives that support department and corporate goals
  • Outstanding written and oral communication and customer service skills.
  • Proficiency with email and Microsoft Office products, including Word, Excel, PowerPoint, and MapPoint
  • Graphic design experience using Adobe Photoshop, Illustrator and InDesign is a plus
  • Strong project management skills
  • Ability to successfully multi-task and work well in a fast paced, team environment
  • Willingness to work occasional evenings, weekends and travel overnight as needed

This job description is not intended to be all-inclusive. Your supervisor may request and assign you similar duties. Any major modification of this job role requires Human Resources approval.
Gregory Poole Equipment Company is an Equal Opportunity/Affirmative Action employer and will consider all qualified applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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