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Digital Content Analyst Jobs (NOW HIRING)

Digital Content Specialist

Fairfax, VA · On-site

$56K/yr

The ideal candidate has experience across multiple digital channels, strong analytical skills, strong content creation skills, and a passion for staying current with digital marketing trends. Key ...

Digital Content Specialist

Fairfax, VA · On-site

$56K/yr

The ideal candidate has experience across multiple digital channels, strong analytical skills, strong content creation skills, and a passion for staying current with digital marketing trends. Key ...

Familiarity with digital analytics * Knowledge of Search Engine Optimization * Calmly handle ... content we create is authentic, accurate, and connected to the communities we serve. Benefits ...

Digital Content Manager

Salisbury, NC · On-site

$60 - $80/hr

Position Digital Content Manager Division Strategic Engagement Department Integrated Marketing and ... and platform analytics. * Coordinate with IMC Staff and interns to source visual assets for ...

New

Develop digital content strategies aligned with short-term and long-term marketing goals in ... Monitor and analyze web traffic, social media metrics, and content performance, identifying best ...

Digital Content Manager

Salisbury, NC · On-site

$60 - $80/hr

Digital Content Manager Regular Full-Time Staff Salisbury, NC, US 2 days ago Requisition ID: 1667 ... and platform analytics. * Coordinate with IMC Staff and interns to source visual assets for ...

Digital Content Specialist

Melville, NY · On-site

$75K - $84K/yr

Develop digital content strategies aligned with short-term and long-term marketing goals in ... Monitor and analyze web traffic, social media metrics, and content performance, identifying best ...

$60 - $80/hr

Digital Content Manager Regular Full-Time Staff Salisbury, NC, US 2 days ago Requisition ID: 1667 ... and platform analytics. * Coordinate with IMC Staff and interns to source visual assets for ...

Familiarity with digital analytics * Knowledge of Search Engine Optimization * Calmly handle ... content we create is authentic, accurate, and connected to the communities we serve. Benefits ...

Digital Content Manager

Boise, ID · On-site

$60 - $80/hr

Use Google Analytics to keep an eye on website performance and informing future content decisions ... Strong understanding of how to drive digital traffic * A college degree in Journalism or a related ...

Digital Content Coordinator

MD · On-site

$22.79 - $26.78/hr

Success in this role requires an equally creative and analytical brain as you will be supporting your team in a variety of functions from creative development to content creation to digital ...

Position Summary The Digital Content Specialist manages SUNY Cortland's university-level social ... Analytics, Reporting, and Optimization * Monitor and analyze social media performance using ...

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Digital Content Analyst information

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How much do digital content analyst jobs pay per hour?

As of Sep 8, 2026, the average hourly pay for digital content analyst in the United States is $28.60, according to ZipRecruiter salary data. Most workers in this role earn between $24.28 and $31.97 per hour, depending on experience, location, and employer.

What does a digital content analyst do?

A Digital Content Analyst is responsible for evaluating, organizing, and optimizing digital content across various online platforms. Their tasks often include analyzing web content for quality and relevance, ensuring it meets organizational standards, and using analytics tools to assess audience engagement. They may also recommend improvements to enhance user experience and support digital marketing strategies. Strong analytical skills, attention to detail, and familiarity with content management systems are essential for this role.

What are the key skills and qualifications needed to thrive as a digital content analyst, and why are they important?

To thrive as a Digital Content Analyst, you need strong analytical abilities, attention to detail, and a background in marketing, communications, or related fields. Familiarity with content management systems (CMS), web analytics tools like Google Analytics, and SEO platforms is typically required. Excellent communication, problem-solving skills, and adaptability help you interpret data and collaborate with diverse teams. These competencies ensure effective content strategy, data-driven decision-making, and optimized digital presence for organizational success.

What are some common challenges faced by digital content analysts, and how can they be addressed?

Digital Content Analysts often encounter challenges such as managing large volumes of diverse content, ensuring consistency across multiple channels, and staying updated with rapidly changing digital trends. To address these, it's important to develop strong organizational skills, leverage automation tools, and maintain open communication with content creators and marketing teams. Additionally, continuous learning and attending relevant training or webinars can help analysts stay ahead in the evolving digital landscape.

What is the difference between Digital Content Analyst vs Content Marketing Specialist?

AspectDigital Content AnalystContent Marketing Specialist
Required CredentialsBachelor's in Marketing, Communications, or related field; familiarity with analytics toolsBachelor's in Marketing, Communications, or related field; strong writing and SEO skills
Work EnvironmentData-driven, analytical settings, often within digital marketing teamsCreative, campaign-focused environments, often within marketing or advertising teams
Employer & Industry UsageUsed across digital marketing agencies, e-commerce, media companiesCommon in marketing agencies, brands, and media firms
Search & Comparison IntentAnalyzing digital content performance, data insightsCreating and promoting content strategies, campaigns

The Digital Content Analyst primarily focuses on analyzing content performance using data and analytics tools, while the Content Marketing Specialist concentrates on creating, promoting, and managing content campaigns. Both roles require marketing knowledge and often overlap in digital marketing teams, but their core responsibilities differ in focus and skill set.

More about Digital Content Analyst jobs

What are the most commonly searched types of Digital Content Analyst jobs?

The most popular types of Digital Content Analyst jobs are:

Who are the top companies hiring for Digital Content Analyst jobs?

The top employers for Digital Content Analyst jobs are:

Infographic showing various Digital Content Analyst job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 82% Full Time, 12% Part Time, 1% Temporary, and 4% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $59,488 per year, or $28.6 per hour.

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 14 days ago


Job description

Digital Content Manager

WISN-TV, the ABC affiliate in Milwaukee, WI is looking for an experienced multi-platform journalist to build our station's digital strategy. The Digital Content Manager is responsible for overall management and direction for all digital content efforts of our website and social media efforts along with developing strategies on emerging platforms. The Digital Content Manager serves as a member of the newsroom management team, reporting to the News Director, and spearheads the creation of unique, interesting and dynamic content for all digital platforms.

Responsibilities

  • Manage online content and operations. This includes selecting and writing material for all of our digital platforms
  • Develop and guide execution of strategies to meet digital goals
  • Creatively develop unique content, event coverage and project ideas for all digital platforms
  • Bring urgency, immediacy and real-time strategies to breaking news coverage
  • Work with the digital editors, news crews and producers coordinating and producing content for digital platforms and television
  • Be a digital advocate in daily editorial meetings and other meetings with station management
  • Coordinate training of all newsroom staff to maximize contributions to all digital platforms
  • Coach and frequently share best practices around digital content production and provide feedback to everyone in the newsroom
  • Create digital projects involving news, sales and creative services departments aimed at creating revenue-generating content and projects
  • Communicate with the corporate digital team and other Hearst TV stations on implementation and sharing of best practices
  • Have a great eye for videos with viral potential for all station digital platforms
  • Communicate important metrics concerning digital growth and trends to internal stakeholders 

Requirements

  • Experience with digital content management
  • Must have a working knowledge of digital technology
  • Familiarity with digital analytics
  • Knowledge of Search Engine Optimization
  • Calmly handle breaking news situations
  • Related military experience will be considered

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.