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Digital Channel Manager Jobs in Alabama (NOW HIRING)

Marketing Channel Strategy Senior Associate

Birmingham, AL · On-site

$55K - $187K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Responsibilities - Writing and editing copy for customer journeys and digital channels, including web, email, social, events and others. - Managing project traffic across channel marketing ...

The AARP Alabama team seeks a Digital Engagement Intern to join our energetic team and assist with ... channel management * Assist with reporting and data analysis * Assist with website management

Marketing Manager

Birmingham, AL · On-site

$70K - $95K/yr

... across digital, field, and physical channels. The Marketing Manager ensures campaigns support ... Essential Duties & Responsibilities Channel Management & Campaign Execution * Collaborate with the ...

... across digital, field, and physical channels. The Marketing Manager ensures campaigns support ... Essential Duties & Responsibilities Channel Management & Campaign Execution * Collaborate with the ...

Marketing Specialist

Birmingham, AL · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Propose, design and manage promotional items for SJUP, leveraging the SJUP Administrative Assistant ... Monitor digital channel performance metrics and compile reports for the Marketing Supervisor.

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Showing results 1-20

Digital Channel Manager information

See Alabama salary details

$63.9K

$129.1K

$139.1K

How much do digital channel manager jobs pay per year?

As of Aug 18, 2026, the average yearly pay for digital channel manager in Alabama is $129,113.00, according to ZipRecruiter salary data. Most workers in this role earn between $137,800.00 and $138,700.00 per year, depending on experience, location, and employer.

What are the main challenges a digital channel manager faces when coordinating across multiple platforms?

Digital Channel Managers often need to ensure consistent messaging, branding, and user experience across various digital platforms such as websites, social media, and mobile apps. One common challenge is balancing platform-specific strategies while maintaining overall brand coherence. Additionally, they must stay updated with rapidly changing digital trends and analytics tools, which can require continuous learning and adaptation. Effective collaboration with marketing, IT, content, and design teams is crucial to successfully execute integrated campaigns and respond to performance data in real time.

What are the key skills and qualifications needed to thrive as a digital channel manager, and why are they important?

To thrive as a Digital Channel Manager, you need expertise in digital marketing, analytics, and channel strategy, typically supported by a degree in marketing, communications, or business. Familiarity with tools such as Google Analytics, content management systems (CMS), marketing automation platforms, and social media management tools is essential. Strong project management, communication, and problem-solving skills help you lead campaigns and collaborate across teams. These skills ensure effective digital presence, optimize customer engagement, and drive measurable business growth through digital channels.

What is the difference between Digital Channel Manager vs Digital Marketing Specialist?

AspectDigital Channel ManagerDigital Marketing Specialist
Primary FocusOversees digital channels like social media, email, and paid advertising to drive engagement and conversions.Develops and executes digital marketing campaigns, focusing on content creation, SEO, and analytics.
Required SkillsChannel management, analytics, strategic planning, and cross-channel integration.Content marketing, SEO, SEM, data analysis, and campaign management.
Work EnvironmentTypically manages multiple digital platforms, collaborates with marketing teams, and reports on channel performance.Creates marketing content, manages campaigns, and analyzes digital marketing metrics.

While both roles focus on digital marketing efforts, the Digital Channel Manager primarily oversees and optimizes specific digital channels to maximize performance, whereas the Digital Marketing Specialist concentrates on executing marketing campaigns and content across digital platforms. The roles often collaborate but differ in strategic versus tactical responsibilities.

What does a digital channel manager do?

A digital channel manager oversees a company's online platforms, such as websites, social media, and email marketing, to ensure effective digital communication and customer engagement. They develop strategies, analyze performance metrics, and coordinate with marketing teams to optimize digital presence using tools like analytics software and content management systems.

What are popular job titles related to Digital Channel Manager jobs in Alabama?

For Digital Channel Manager jobs in Alabama, the most frequently searched job titles are:

What job categories do people searching Digital Channel Manager jobs in Alabama look for?

The top searched job categories for Digital Channel Manager jobs in Alabama are:

What cities in Alabama are hiring for Digital Channel Manager jobs?

Cities in Alabama with the most Digital Channel Manager job openings:

Infographic showing various Digital Channel Manager job openings in Alabama as of August 2026, with employment types broken down into 84% Full Time, 12% Part Time, and 4% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $129,113 per year, or $62.1 per hour.

Digital Strategiest 2

4P Consulting Inc.

Birmingham, AL

Contractor

Re-posted 13 hours ago


Job description

HI,

Hope you're doing well

This is Pankaj from 4P Consulting please see below job description

Job Title :: Digital Strategy 2

Location :: Birmingham, AL (Onsite)

Contract :: 3-Months

Skills and Responsibilities

Digital Strategist – Supplemental Worker

Description

· Alabama Power is looking for an experienced digital content creator and strategist to support marketing programs through digital channel orchestration, including content development, project management and hands-on platform work.

· We are seeking someone with the discipline to reliably create interesting and compelling B2C and B2B content on deadline, the drive to support campaigns from concept to delivery, and a keen eye to develop content and messages that drive results.

· The successful candidate will create a variety of marketing assets – including online copy, email, blog, and social media content - to acquire new leads, educate customers, win new business, up-sell and cross-sell solutions, and earn loyalty from customers.

· The candidate must have demonstrated success in creating professional, compelling marketing content, specifically for web and email.

Major Job Responsibilities Include:

· Create messaging and content that will drive adoption and usage of Alabama Power’s growing number of products and services.

· Work with the marketing team to come up with ideas for compelling content to support growth and lead-gen programs to feed our sales team prospects.

· Participate in content and creative development to drive user engagement, adoption and digital sales of Alabama Power products

· Monitor email, drip campaign, and SEO/SMO performance, then assess, make recommendations for optimization, and implement improvements

· Function as a subject matter expert on email and text communication content performance and cadences

· Create A/B tests for digital content when deemed necessary All content and digital strategy requests related to achieving the goals of Alabama Power

Candidates with the following qualifications are encouraged to apply:

Education

· Bachelors Degree

Experience

· 3 years of experience in content marketing, communications or related field SEO optimization across all content, including keyword targeting, interlinking and general best practices

· Creating email templates, segments and landing pages with embedded forms in a marketing automation platforms a plus

Knowledge, Skills and Abilities

· Strong project management skills and experience managing multiple complex deliverables under tight deadlines

· Ability to craft messages appropriate for different media and apply them in a marketing automation platform

· Solid track record for creating compelling messages for different verticals and target audiences

· Familiarity with effective content distribution methods and experience using content management tools and programs

· Excellent written and verbal communication skills, as well as presentation skills, with a deep understanding of how to create content that tells a story using words, images and video

· Penchant for accuracy and details

Thanks and Regards

Sr. Talent Acquisition Specialist

Pankaj Mishra

Pankaj.Mishra@4pconsultinginc.com

+1 205-756-4834