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Demand Generation Manager Jobs in Utah (NOW HIRING)

Caldera Medical

GTM / Commercial Lead

Park City, UT · On-site

Build the three-pillar commercial engine: direct-to-consumer (DTC) demand generation, physician ... All employees get a seat at the table and have influence with management. We care about giving back ...

Caldera Medical

GTM / Commercial Lead

Park City, UT · On-site

$180 - $240/hr

Build the three-pillar commercial engine: direct-to-consumer (DTC) demand generation, physician ... All employees get a seat at the table and have influence with management. We care about giving back ...

Caldera Medical

GTM / Commercial Lead

Park City, UT · On-site

... demand-generation foundation, and building and leading the GTM team. As clearance line-of-sight ... All employees get a seat at the table and have influence with management. We care about giving back ...

Strada

Reporting to the Senior Manager of Demand Generation, you will design and execute targeted ABM motions that deepen engagement, accelerate pipeline, and influence revenue outcomes. This role is ideal ...

MX Technologies, Inc.

Field Marketing Manager

Lehi, UT · On-site

As Field Marketing Manager, you will own the end-to-end execution of MX's regional event program - roadshows, roundtables, executive dinners, and regional trade shows - working with demand generation ...

Brex

Manager, Sales Development

Salt Lake City, UT · On-site

$120K - $150K/yr

What you'll do As a Manager, Sales Development, you will build, lead and mentor a high performing ... Partner with marketing to improve lead scoring and SDR/demand generation processes by providing ...

MX Technologies, Inc.

Campaigns Manager

Lehi, UT · On-site

... management, demand generation, and/or partner or channel marketing * Hands-on Marketo experience building lifecycle and nurture programs; Salesforce proficiency required * Proven experience in ...

Schweitzer

Revenue Manager

Solitude, UT · On-site

$75 - $100/hr

As an embedded member of the local team, the Revenue Manager works closely with Resort Presidents, Marketing, FP&A, and operational leaders to align pricing, product strategy, demand generation, and ...

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Demand Generation Manager information

See Utah salary details

$35K

$92.4K

$130.2K

How much do demand generation manager jobs pay per year?

As of Sep 6, 2026, the average yearly pay for demand generation manager in Utah is $92,369.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,300.00 and $109,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a demand generation manager?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a demand generation manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What are some common challenges faced by demand generation managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

Is demand generation a good career?

Demand generation is a growing field within marketing that focuses on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. Demand Generation Managers typically need skills in data analysis, marketing automation tools, and campaign management, making it a viable career path with opportunities for advancement and specialization.
More about Demand Generation Manager jobs

What are the most commonly searched types of Demand Generation jobs in Utah?

The most popular types of Demand Generation jobs in Utah are:

What job categories do people searching Demand Generation Manager jobs in Utah look for?

The top searched job categories for Demand Generation Manager jobs in Utah are:

What cities in Utah are hiring for Demand Generation Manager jobs?

Cities in Utah with the most Demand Generation Manager job openings:

Demand Generation Manager jobs near you
Infographic showing various Demand Generation Manager job openings in Utah as of August 2026, with employment types broken down into 81% Full Time, 16% Part Time, and 3% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $92,369 per year, or $44.4 per hour.

Product Marketing Manager - CMMS

MasterControl

Salt Lake City, UT

$149K/yr

Full-time

Dental, Vision, Life, Retirement, PTO

Posted 15 days ago

Key responsibilities

  • Own the go-to-market strategy for MasterControl's CMMS product, including launch planning, positioning, and messaging frameworks.

  • Develop expertise in buyer roles, workflows, pain points, and purchase drivers, and create content and enablement materials to support sales.

  • Collaborate with product, sales, and demand generation teams to craft messaging, develop sales tools, and ensure campaigns are aligned with audience needs.

Job description

About MasterControl

MasterControl Inc. is a leading cloud-based quality and compliance software provider for life sciences and other regulated industries. Our mission is to enable our customers to bring life-changing products to market faster while ensuring compliance and quality throughout the product lifecycle. We are committed to innovation, customer success, and making a positive impact on the world.

Summary 

As a Product Marketing Manager for our CMMS (Computerized Maintenance Management System) solution at MasterControl, you will own the go-to-market strategy and positioning for our latest product line with high-growth opportunity. Working closely with product, sales, and demand generation teams, you will translate complex software capabilities into compelling narratives that resonate with regulated-industry buyers - particularly those in life sciences. You are a strategic thinker and a strong communicator who thrives at the intersection of technology and the market. If you are energized by the challenge of making sophisticated software undeniably clear and desirable, we want to hear from you. 

Responsibilities 

  • Own the go-to-market strategy for MasterControl's CMMS product, including launch planning, positioning, and messaging frameworks that clearly differentiate our solution in the market. 
  • Develop deep expertise in our buyers - their roles, workflows, pain points, and purchase drivers - and translate those insights into content and enablement materials that move deals forward. 
  • Craft compelling messaging that bridges technical product capabilities with tangible customer outcomes, with particular sensitivity to the compliance-driven environment of regulated industries. 
  • Partner with the product team to shape roadmap priorities based on market intelligence, competitive dynamics, and voice-of-customer research. 
  • Equip the sales team with the tools to win: battlecards, pitch decks, demo narratives, objection handling guides, and persona-specific talk tracks. 
  • Collaborate with demand generation to ensure campaigns are grounded in sharp, audience-relevant messaging and produce high-quality pipeline. 
  • Monitor the competitive landscape and maintain up-to-date intelligence on key competitors, market trends, and emerging customer needs. 
  • Serve as the internal voice of the market - advocating for the customer perspective across product, sales, and executive conversations. 
  • Contribute to thought leadership and content strategy that builds MasterControl's credibility and brand presence in the asset management and CMMS space. 

Preferred skills 

  • 5+ years of product marketing experience in B2B software, with demonstrated success owning go-to-market launches and sales enablement programs. 
  • Strong grasp of enterprise software products and the ability to quickly internalize technical concepts and communicate them clearly to non-technical audiences. 
  • Experience marketing to operations, facilities, or manufacturing buyers is a plus; CMMS, EAM, or asset management software experience is a strong advantage. 
  • Background in or exposure to life sciences, pharmaceutical, biotech, or other FDA-regulated industries is highly preferred - you understand what compliance means to our customers. 
  • Exceptional written and verbal communication skills - you can write a crisp one-pager and present to a VP with equal ease. 
  • Analytical mindset with the ability to use data to prioritize decisions, measure program impact, and iterate quickly. 
  • Collaborative by nature and effective in cross-functional environments; equally comfortable influencing without authority as managing up. 
  • Proficiency with marketing tools and CRM platforms (Salesforce experience a plus). 
  • Bachelor's degree or equivalent experience; relevant advanced degree a plus. 

#WhyWorkAnywhereElse?
MasterControl is a place where Exceptional Teams come together to do their best work. In fact, hiring Exceptional Teams is a core value of ours. MasterControl
employees are surrounded by intelligent, motivated, and collaborative individuals. We like to call it #TheBestTeamOnThePlanet.


We work hard to develop and challenge our employees' skill sets, recognize their contributions, encourage professional development, and offer a one-of-a-kind culture. This is why we say #WhyWorkAnywhereElse?

MasterControl could be your next (and last) career move!

Here are some of the benefits MasterControl employees enjoy:
Competitive compensation
401(k) plan with company match
Generous PTO packages 
Schedule flexibility
Dental/vision plans
Employer-paid life insurance policy
Much, much more!


Applicants must be currently authorized to work in the United States on a full-time basis. MasterControl is an Equal Opportunity Employer. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact MCTalent@MasterControl.com or call (801) 942-4000 and ask to speak with a member of Human Resources.

Equal Opportunity Employer, including disability and protected veteran status

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