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Demand Generation Manager Jobs in Utah (NOW HIRING)

Netcraft

GTM Engineer

Lehi, UT · On-site

Experience in GTM engineering, demand generation, revenue operations, marketing operations, sales operations, growth, or a similar role. * Strong comfort working with CRM and marketing automation ...

Netcraft

GTM Engineer

Lehi, UT · On-site

Experience in GTM engineering, demand generation, revenue operations, marketing operations, sales operations, growth, or a similar role. * Strong comfort working with CRM and marketing automation ...

BambooHR

Marketing Manager

Draper, UT · On-site

Support demand-generation efforts to drive qualified leads and pipeline growth. * Collaborate with ... Manage marketing tools, budgets, and timelines. Requirements * Bachelor's degree in Marketing ...

MX Technologies, Inc.

Field Marketing Manager

Lehi, UT · On-site

As Field Marketing Manager, you will own the end-to-end execution of MX's regional event program - roadshows, roundtables, executive dinners, and regional trade shows - working with demand generation ...

Xplor

Marketing Manager, SaaS

Salt Lake City, UT

Grow market share for our products by optimizing existing demand generation channels and building ... Ability to manage multiple campaigns, launches and priorities simultaneously in a fast-paced SaaS ...

Xplor

Marketing Manager, SaaS

Salt Lake City, UT · On-site

Grow market share for our products by optimizing existing demand generation channels and building ... Ability to manage multiple campaigns, launches and priorities simultaneously in a fast-paced SaaS ...

Xplor

Marketing Manager, SaaS

Salt Lake City, UT · On-site

Grow market share for our products by optimizing existing demand generation channels and building ... Ability to manage multiple campaigns, launches and priorities simultaneously in a fast-paced SaaS ...

BambooHR

Sr. Demand Marketer - Review Sites

Draper, UT · Hybrid

$113K - $148K/yr

Experience managing six-figure marketing budgets and vendor relationships.Experience building attribution frameworks and measurement strategies for demand generation programs. * Experience leading ...

MX Technologies, Inc.

Campaigns Manager

Lehi, UT

... management, demand generation, and/or partner or channel marketing * Hands-on Marketo experience building lifecycle and nurture programs; Salesforce proficiency required * Proven experience in ...

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All JobsDemand Generation JobsDemand Generation Manager JobsDemand Generation Manager Jobs in Utah

Demand Generation Manager information

See Utah salary details

$35K

$92.4K

$130.2K

How much do demand generation manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for demand generation manager in Utah is $92,369.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,300.00 and $109,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a demand generation manager?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a demand generation manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What are some common challenges faced by demand generation managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

Is demand generation a good career?

Demand generation is a growing field within marketing that focuses on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. Demand Generation Managers typically need skills in data analysis, marketing automation tools, and campaign management, making it a viable career path with opportunities for advancement and specialization.
More about Demand Generation Manager jobs

What are the most commonly searched types of Demand Generation jobs in Utah?

The most popular types of Demand Generation jobs in Utah are:

What job categories do people searching Demand Generation Manager jobs in Utah look for?

The top searched job categories for Demand Generation Manager jobs in Utah are:

What cities in Utah are hiring for Demand Generation Manager jobs?

Cities in Utah with the most Demand Generation Manager job openings:

Demand Generation Manager jobs near you
Infographic showing various Demand Generation Manager job openings in Utah as of August 2026, with employment types broken down into 81% Full Time, 16% Part Time, and 3% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $92,369 per year, or $44.4 per hour.

GTM Engineer

Netcraft

Lehi, UT • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 14 days ago

Job description

About Netcraft
Netcraft is the global leader in cybercrime detection and disruption. We're a trusted partner for three of the four largest companies in the world and many large governments. We've blocked over 225 million cyber-attacks to date, and we take down around 33% of the world's phishing attacks.
Our purpose and passion are focused on just one thing: protecting the world from cybercrime.
That passion shapes how we work, too. We're proud of our talented team and the value each person brings, and we've built a workplace where people feel supported and inspired. From strong benefits and wellness programs to meaningful collaboration and team connection.
The Role
We're looking for a highly curious and commercially minded GTM Engineer to help Netcraft build smarter, faster, and more scalable go-to-market systems.
You'll play a key role in improving how we identify high-value accounts, activate buying signals, enrich data, automate manual workflows, and turn marketing ideas into repeatable revenue programs. This role sits within the Demand Generation team and reports to the Director of Demand Generation.
This is not a traditional marketing operations or campaign execution role. You'll be expected to find friction, design workflows, test new plays, build automation, and connect the dots across data, tools, campaigns, and sales processes.
You'll work closely with Demand Generation, Sales, RevOps, and Product Marketing to help our commercial team move faster with better context. This is an opportunity to build and shape a new capability within Netcraft's go-to-market team, with direct impact on pipeline creation, account engagement, and revenue growth.
What you'll be doing
  • Build and maintain automated GTM workflows that support demand generation, ABM, inbound conversion, outbound prospecting, event follow-up, reactivation, and sales enablement.
  • Connect and orchestrate systems across tools such as Salesforce, HubSpot, Qualified, G2, RollWorks, LinkedIn, enrichment platforms, AI tools, spreadsheets, and automation platforms.
  • Translate buying signals, website engagement, firmographic data, content engagement, event activity, and account-level research into actionable sales and marketing plays.
  • Build workflows for account research, contact acquisition, enrichment, deduplication, segmentation, prioritization, routing, and sales-ready exports.
  • Create systems that help Sales and BDR teams understand who to contact, why now, what to say, and what context matters.
  • Develop intent-driven plays for strategic accounts, in-market accounts, competitor interest, event attendees, content engagement, dormant leads, and high-fit inbound activity.
  • Partner with RevOps to improve data quality, routing logic, lifecycle visibility, CRM hygiene, attribution, and reporting.
  • Design account scoring logic that combines firmographic fit, behavioral engagement, intent data, funnel stage, and historical conversion patterns.
  • Build AI-assisted workflows that support account research, personalization, messaging context, lead qualification, and follow-up.
  • Identify manual workflows across Marketing that can be automated, simplified, or made more repeatable.
  • Monitor workflow performance and recommend improvements based on meeting creation, conversion rates, pipeline influence, speed to lead, rep adoption, and data quality.
  • Document workflow logic, data sources, process steps, dependencies, and failure points so systems can be maintained and improved over time.
What you'll need to be successful
  • Experience in GTM engineering, demand generation, revenue operations, marketing operations, sales operations, growth, or a similar role.
  • Strong comfort working with CRM and marketing automation systems such as Salesforce and HubSpot.
  • Hands-on experience building workflows with tools like Zapier, Google Sheets, enrichment platforms, AI tools, or similar automation systems.
  • Ability to work with data and turn it into clean, usable, revenue-driving workflows.
  • Strong understanding of B2B sales and marketing motions, including lead management, account prioritization, segmentation, routing, qualification, and pipeline creation.
  • Commercial mindset with the ability to connect technical work to revenue outcomes.
  • Comfort with experimentation, testing, iteration, and performance measurement.
  • Strong systems thinking, with the ability to understand how changes in one part of the funnel affect another.
  • Ability to translate ambiguous business needs into structured workflows and practical technical solutions.
  • Comfort working with APIs, webhooks, integrations, data synchronization, spreadsheets, and structured datasets.
  • Experience using AI tools or large language models to support research, personalization, scoring, routing, or workflow automation.
  • Strong cross-functional communication skills and the ability to work effectively with both technical and non-technical stakeholders.
  • Strong documentation habits and attention to detail.
  • Self-starter with a bias for action and problem-solving who thrives in a fast-paced, high-growth environment.
  • Passion for Netcraft's mission to protect the world from cybercrime, with an eagerness to contribute to a high-impact, purpose-driven team.
The Rewards Package
  • 33 days of vacation, including national holidays (which can be worked if you prefer)
  • Generous enhanced family leave and pay
  • Enhanced company sick pay from day one of employment, with additional support after your first six months' service
  • Equity Tracking Units, allowing you to share in Netcraft's long-term success (eligibility criteria apply)
  • Hybrid and flexible working options
  • 401(k) Safe Harbor Plan with employer match
  • Comprehensive private health cover, including medical, dental, vision, and life insurance
  • Meals, snacks, and drinks provided in the office
  • Two paid Learning & Development days per year, plus access to learning resources such as Udemy and Coursera
  • Two paid Volunteering Days per year to support causes that matter to you
  • Spot reward bonus scheme recognizing outstanding contributions
  • Employee Referral Bonus Scheme

Diversity, Equity & Inclusion
This is deeply important to us. Through our ally network, we support under-represented groups and maintain a working environment free from bias, harassment, or discrimination. We encourage candidates from all backgrounds to apply.
We're also happy to make adjustments to the hiring process to ensure every candidate can participate fully.
Please note: Netcraft does not accept unsolicited approaches from external recruiters.

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