DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage ... Manage marketing KPIs, analytics, attribution, and budget * Build and grow the marketing team What ...
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DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage ... Manage marketing KPIs, analytics, attribution, and budget * Build and grow the marketing team What ...
As Senior Marketing Manager , you will play a pivotal role in strengthening our brand presence and ... Plan, coordinate, and lead events and trade shows as a central element of demand generation and ...
As Senior Marketing Manager , you will play a pivotal role in strengthening our brand presence and ... Plan, coordinate, and lead events and trade shows as a central element of demand generation and ...
Demand Generation & Growth * Drive product line growth across the region through new account ... Build, manage, and continuously improve the opportunity pipeline for the product line * Ensure ...
Demand Generation & Growth * Drive product line growth across the region through new account ... Build, manage, and continuously improve the opportunity pipeline for the product line * Ensure ...
Customer Marketing Manager
$107K - $188K/yr
Deep experience and strong planning acumen in managing events and conferences as strategic demand-generation channels, driving qualified leads, supporting pipeline growth, and enabling sales teams in ...
Customer Marketing Manager
$107K - $188K/yr
Deep experience and strong planning acumen in managing events and conferences as strategic demand-generation channels, driving qualified leads, supporting pipeline growth, and enabling sales teams in ...
Customer Marketing Manager
$107K - $188K/yr
Deep experience and strong planning acumen in managing events and conferences as strategic demand-generation channels, driving qualified leads, supporting pipeline growth, and enabling sales teams in ...
Customer Marketing Manager
$107K - $188K/yr
Deep experience and strong planning acumen in managing events and conferences as strategic demand-generation channels, driving qualified leads, supporting pipeline growth, and enabling sales teams in ...
Customer Marketing Manager
Wilmington, DE · On-site
$107K - $188K/yr
Deep experience and strong planning acumen in managing events and conferences as strategic demand-generation channels, driving qualified leads, supporting pipeline growth, and enabling sales teams in ...
Customer Marketing Manager
Wilmington, DE · On-site
$107K - $188K/yr
Deep experience and strong planning acumen in managing events and conferences as strategic demand-generation channels, driving qualified leads, supporting pipeline growth, and enabling sales teams in ...
... demand generation, and business development initiatives. Serving as an internal consultant, this individual will advise the team on the strategies that best enable them to achieve their business ...
... demand generation, and business development initiatives. Serving as an internal consultant, this individual will advise the team on the strategies that best enable them to achieve their business ...
Demand Generation & Growth * Drive product line growth across the region through new account ... Build, manage, and continuously improve the opportunity pipeline for the product line * Ensure ...
Demand Generation & Growth * Drive product line growth across the region through new account ... Build, manage, and continuously improve the opportunity pipeline for the product line * Ensure ...
Director of Sales
Wilmington, DE · On-site +1
$120K - $150K/yr
Metrics-driven approach to sales, utilizing strategic demand generation, lead generation, and pipeline management. * Intellectual curiosity and the ability to absorb and apply content effectively in ...
Director of Sales
Wilmington, DE · On-site +1
$120K - $150K/yr
Metrics-driven approach to sales, utilizing strategic demand generation, lead generation, and pipeline management. * Intellectual curiosity and the ability to absorb and apply content effectively in ...
Success in this role comes from balancing demand generation with strategic account engagement. You ... Experience across therapeutic groups, disease states, account management strategy, and new product ...
Success in this role comes from balancing demand generation with strategic account engagement. You ... Experience across therapeutic groups, disease states, account management strategy, and new product ...
Success in this role comes from balancing demand generation with strategic account engagement. You ... Experience across therapeutic groups, disease states, account management strategy, and new product ...
Success in this role comes from balancing demand generation with strategic account engagement. You ... Experience across therapeutic groups, disease states, account management strategy, and new product ...
Marketing Manager
$75K - $90K/hr
If you can drive demand, build brand equity, own the customer relationship, and report on all of it ... As a Brand Marketing Manager, you will own the marketing funnel from lead generation to organic ...
Marketing Manager
$75K - $90K/hr
If you can drive demand, build brand equity, own the customer relationship, and report on all of it ... As a Brand Marketing Manager, you will own the marketing funnel from lead generation to organic ...
Marketing Manager
Wilmington, DE · On-site
$75K - $90K/yr
If you can drive demand, build brand equity, own the customer relationship, and report on all of it ... As a Brand Marketing Manager, you will own the marketing funnel from lead generation to organic ...
Marketing Manager
Wilmington, DE · On-site
$75K - $90K/yr
If you can drive demand, build brand equity, own the customer relationship, and report on all of it ... As a Brand Marketing Manager, you will own the marketing funnel from lead generation to organic ...
... demand generation, conversion, and optimization. * Build a multi-quarter and multi-year marketing ... Proven ability to prioritize and manage multiple projects effectively. Preferred qualifications ...
... demand generation, conversion, and optimization. * Build a multi-quarter and multi-year marketing ... Proven ability to prioritize and manage multiple projects effectively. Preferred qualifications ...
... demand generation, conversion, and optimization. * Build a multi-quarter and multi-year marketing ... Proven ability to prioritize and manage multiple projects effectively. Preferred qualifications ...
... demand generation, conversion, and optimization. * Build a multi-quarter and multi-year marketing ... Proven ability to prioritize and manage multiple projects effectively. Preferred qualifications ...
VP of Sales
Camden, DE · On-site
Strengthen presence across key channels to enhance visibility and demand generation Revenue Growth ... management, or commercial roles within a manufacturing environment * Proven success driving growth ...
VP of Sales
Camden, DE · On-site
Strengthen presence across key channels to enhance visibility and demand generation Revenue Growth ... management, or commercial roles within a manufacturing environment * Proven success driving growth ...
VP of Sales
Camden, DE · On-site
Strengthen presence across key channels to enhance visibility and demand generation Revenue Growth ... management, or commercial roles within a manufacturing environment * Proven success driving growth ...
VP of Sales
Camden, DE · On-site
Strengthen presence across key channels to enhance visibility and demand generation Revenue Growth ... management, or commercial roles within a manufacturing environment * Proven success driving growth ...
VP of Sales
Camden, DE · On-site
Strengthen presence across key channels to enhance visibility and demand generation Revenue Growth ... management, or commercial roles within a manufacturing environment * Proven success driving growth ...
VP of Sales
Camden, DE · On-site
Strengthen presence across key channels to enhance visibility and demand generation Revenue Growth ... management, or commercial roles within a manufacturing environment * Proven success driving growth ...
Drive disciplined pipeline management, forecast accuracy, and CRM adoption * Establish clear ... demand generation and customer expansion * Position domain and brand protection solutions as ...
Drive disciplined pipeline management, forecast accuracy, and CRM adoption * Establish clear ... demand generation and customer expansion * Position domain and brand protection solutions as ...
Marketing Specialist
Wilmington, DE · On-site
... demand generation, and revenue growth. If you're a marketing professional who thrives on execution ... You'll partner closely with business and sales leaders, manage multiple priorities, and develop ...
Marketing Specialist
Wilmington, DE · On-site
... demand generation, and revenue growth. If you're a marketing professional who thrives on execution ... You'll partner closely with business and sales leaders, manage multiple priorities, and develop ...
Demand Generation Manager information
See Delaware salary details
$38.5K - $48K
3% of jobs
$48K - $57.5K
1% of jobs
$57.5K - $67.1K
4% of jobs
$67.1K - $76.6K
5% of jobs
$85.9K is the 25th percentile. Wages below this are outliers.
$76.6K - $86.1K
12% of jobs
$86.1K - $95.6K
21% of jobs
The median wage is $98K / yr.
$95.6K - $105.1K
15% of jobs
$105.1K - $114.6K
14% of jobs
$114.9K is the 75th percentile. Wages above this are outliers.
$114.6K - $124.1K
8% of jobs
$124.1K - $133.6K
8% of jobs
$133.6K - $143.1K
8% of jobs
$38.5K
$101.6K
$143.1K
How much do demand generation manager jobs pay per year?
As of Aug 8, 2026, the average yearly pay for demand generation manager in Delaware is $101,551.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,100.00 and $120,100.00 per year, depending on experience, location, and employer.
What is the difference between Demand Generation Manager vs Marketing Manager?
| Aspect | Demand Generation Manager | Marketing Manager |
|---|---|---|
| Primary Focus | Driving lead generation and demand creation campaigns | Overseeing overall marketing strategies and brand management |
| Skills & Certifications | Digital marketing, analytics, campaign management | Brand strategy, market research, communication skills |
| Work Environment | Marketing teams, sales alignment, digital platforms | Broader marketing departments, cross-functional teams |
The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.
What are the key skills and qualifications needed to thrive as a demand generation manager?
To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.
What does a demand generation manager do?
A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.
What are some common challenges faced by demand generation managers when aligning marketing and sales teams?
Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.
More about Demand Generation Manager jobs
What are the most commonly searched types of Demand Generation jobs in Delaware? The most popular types of Demand Generation jobs in Delaware are:
What job categories do people searching Demand Generation Manager jobs in Delaware look for? The top searched job categories for Demand Generation Manager jobs in Delaware are:
What cities in Delaware are hiring for Demand Generation Manager jobs? Cities in Delaware with the most Demand Generation Manager job openings:
Full-time
Re-posted 27 days ago
Job description
DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.
We're looking for a Marketing Director to build and scale our marketing function. This is a hands-on and strategic role owning brand, demand gen, content, digital, and performance.
What you'll do
- Own and execute DemandFactor's marketing strategy
- Lead demand-gen, ABM, and digital performance programs
- Build a strong brand and high-impact content engine
- Partner closely with Sales to drive full-funnel results
- Manage marketing KPIs, analytics, attribution, and budget
- Build and grow the marketing team
What we're looking for
- 7–10+ years in B2B marketing (demand gen, performance, growth)
- Proven success in driving measurable pipeline and ROI
- Experience building marketing functions from the ground up
- Strong analytical, strategic, and leadership skills
- Excellent communication and execution abilities
Why DemandFactor
- High-impact leadership role
- Full ownership and autonomy to shape marketing
- Data-driven, innovative environment
- Flexible, remote workplace