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Senior Director Demand Generation Jobs in Delaware

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage ... We're looking for a Marketing Director to build and scale our marketing function. This is a hands ...

Director of Sales

Wilmington, DE · Remote

$120K - $150K/yr

Description Director of Sales About Us Truveris is a pharmacy cost containment company dedicated to ... Metrics-driven approach to sales, utilizing strategic demand generation, lead generation, and ...

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Showing results 1-20

Senior Director Demand Generation information

See Delaware salary details

$32.5K

$128.4K

$192.2K

How much do senior director demand generation jobs pay per year?

As of Sep 2, 2026, the average yearly pay for senior director demand generation in Delaware is $128,400.00, according to ZipRecruiter salary data. Most workers in this role earn between $103,600.00 and $158,600.00 per year, depending on experience, location, and employer.

What does a senior director demand generation do?

A Senior Director of Demand Generation is responsible for developing and leading strategies to generate and nurture leads, driving revenue growth for a company. They oversee marketing campaigns, manage teams, and use data-driven approaches to attract potential customers throughout the sales funnel. Their role often involves collaborating closely with sales, product, and marketing teams to ensure alignment on goals and optimize the customer acquisition process. In addition, they evaluate and implement marketing technologies and tools to maximize efficiency and effectiveness.

How does a senior director demand generation typically collaborate with sales and product teams to drive results?

A Senior Director of Demand Generation works closely with both sales and product teams to align marketing campaigns with business objectives. They regularly meet with sales leaders to ensure that marketing efforts are targeting the right audience and generating high-quality leads. Collaboration with product teams is essential for understanding new features, updates, or launches so that demand generation strategies can be tailored accordingly. This cross-functional teamwork helps ensure a unified go-to-market approach, maximizes ROI, and accelerates revenue growth.

What are the key skills and qualifications needed to thrive as a senior director demand generation, and why are they important?

To thrive as a Senior Director of Demand Generation, you need deep expertise in marketing strategy, lead generation, analytics, and a strong background in B2B or B2C marketing—often supported by a relevant degree and extensive experience. Proficiency with marketing automation platforms (like Marketo or HubSpot), CRM systems (such as Salesforce), and data analytics tools is typically required. Exceptional leadership, cross-functional collaboration, and strong communication skills set top performers apart in this role. These abilities drive successful campaigns, align teams, and ensure measurable growth that supports organizational objectives.

What is the difference between Senior Director Demand Generation vs Director of Marketing?

AspectSenior Director Demand GenerationDirector of Marketing
Primary FocusDriving demand and lead generation strategiesOverseeing overall marketing strategies and brand management
ResponsibilitiesDeveloping campaigns, managing demand programs, analyzing lead metricsBrand positioning, content creation, marketing communications
Required SkillsDemand generation tactics, analytics, digital marketingBrand strategy, content marketing, market research
Work EnvironmentMarketing teams, sales collaboration, data-driven rolesBroader marketing teams, cross-functional coordination

While both roles require marketing expertise, the Senior Director Demand Generation focuses specifically on creating demand and generating leads, whereas the Director of Marketing oversees overall brand and marketing strategies. The demand generation role is more data and campaign execution-oriented, often working closely with sales teams to drive revenue.

What are popular job titles related to Senior Director Demand Generation jobs in Delaware?

For Senior Director Demand Generation jobs in Delaware, the most frequently searched job titles are:

What job categories do people searching Senior Director Demand Generation jobs in Delaware look for?

The top searched job categories for Senior Director Demand Generation jobs in Delaware are:

What cities in Delaware are hiring for Senior Director Demand Generation jobs?

Cities in Delaware with the most Senior Director Demand Generation job openings:

Marketing Director (Remote)

Demand.com

Wilmington, DE • Remote

Full-time

This job post has expired today. Applications are no longer accepted.


Job description

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

We're looking for a Marketing Director to build and scale our marketing function. This is a hands-on and strategic role owning brand, demand gen, content, digital, and performance.

What you'll do

  • Own and execute DemandFactor's marketing strategy
  • Lead demand-gen, ABM, and digital performance programs
  • Build a strong brand and high-impact content engine
  • Partner closely with Sales to drive full-funnel results
  • Manage marketing KPIs, analytics, attribution, and budget
  • Build and grow the marketing team

What we're looking for

  • 7–10+ years in B2B marketing (demand gen, performance, growth)
  • Proven success in driving measurable pipeline and ROI
  • Experience building marketing functions from the ground up
  • Strong analytical, strategic, and leadership skills
  • Excellent communication and execution abilities

Why DemandFactor

  • High-impact leadership role
  • Full ownership and autonomy to shape marketing
  • Data-driven, innovative environment
  • Flexible, remote workplace