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Demand Gen Manager Jobs in Bothell, WA (NOW HIRING)

Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...

Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...

Demand Generation Specialist

Seattle, WA

$70K - $96K/yr

Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...

Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...

You'll manage up to seven accounts and drive successful marketing strategies in a remote-first environment. The role requires 2+ years of experience in marketing, with a strong focus on Paid Media ...

Social Media & Community Manager

Seattle, WA · Remote

$116K/yr

... Demand Gen, Marketing Ops, Content Marketing, SEO, Community, Design, and Video. UpGuard's vision ... As our Social Media Manager, you will be the primary voice of UpGuard across the digital landscape ...

About The Role We are looking to offer a compelling and competitive new demand gen offering for our ... Project manage and organize your accounts * Build relationships with your point of contacts * Deep ...

Product Marketing Manager, Checkout

Seattle, WA · On-site +1

$175K/yr

We are looking to hire a Product Marketing Manager to grow adoption for Stripe Checkout-our ... Partner with demand generation and campaigns - Work with the Demand Gen team to translate Checkout ...

About the team The global demand campaigns team at Stripe is responsible for delivering marketing ... What you'll do As the Campaign Operations Manager, you'll own the operational foundation that ...

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Showing results 1-20

Demand Gen Manager information

See Bothell, WA salary details

$27.4K

$66.5K

$129.7K

How much do demand gen manager jobs pay per year?

As of Jun 6, 2026, the average yearly pay for demand gen manager in Bothell, WA is $66,542.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,000.00 and $76,600.00 per year, depending on experience, location, and employer.

What is the difference between Demand Gen Manager vs Content Marketing Manager?

AspectDemand Gen ManagerContent Marketing Manager
Primary FocusDriving lead generation and demand through campaignsCreating and managing content to engage and educate audiences
Skills & CertificationsMarketing automation, analytics, campaign managementContent creation, SEO, storytelling, content strategy
Work EnvironmentMarketing teams, campaign platforms, analytics toolsContent teams, editorial calendars, CMS platforms
Industry UsageCommon in B2B and B2C marketing for lead generationUsed across industries for brand awareness and engagement

While both roles are essential in marketing, the Demand Gen Manager focuses on generating leads and demand through targeted campaigns, whereas the Content Marketing Manager emphasizes creating valuable content to attract and retain audiences. Understanding these differences helps organizations align their marketing strategies effectively.

What does a Demand Gen Manager do?

A Demand Gen Manager is responsible for creating and executing marketing strategies that generate interest and demand for a company's products or services. This role involves planning and managing campaigns across various channels, such as email, social media, and events, to attract and nurture leads. Demand Gen Managers often work closely with sales teams to ensure marketing efforts translate into qualified leads and revenue growth. They also analyze campaign performance to optimize tactics and achieve business goals.

What are the key skills and qualifications needed to thrive as a Demand Gen Manager, and why are they important?

To thrive as a Demand Gen Manager, you need expertise in marketing strategy, campaign management, data analysis, and a solid understanding of lead generation best practices—often supported by a marketing or business degree. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and analytics tools is typically required. Strong project management, communication, and creative problem-solving skills help distinguish top performers in this role. These competencies are crucial for driving qualified leads, optimizing campaigns, and achieving revenue goals in competitive markets.

How does a Demand Gen Manager typically collaborate with sales and product teams to achieve lead generation goals?

A Demand Gen Manager works closely with sales and product teams by aligning marketing campaigns with sales objectives and product launches. Regular meetings are held to share insights on target audiences, messaging, and campaign performance, ensuring seamless handoff of qualified leads to the sales team. This collaboration helps tailor marketing strategies for different buyer personas and enables quick adjustments based on feedback from sales and product teams. Effective communication and data sharing are key to driving successful lead generation and conversion.
What job categories do people searching Demand Gen Manager jobs in Bothell, WA look for? The top searched job categories for Demand Gen Manager jobs in Bothell, WA are:
What cities near Bothell, WA are hiring for Demand Gen Manager jobs? Cities near Bothell, WA with the most Demand Gen Manager job openings:
Infographic showing various Demand Gen Manager job openings in Bothell, WA as of May 2026, with employment types broken down into 1% Locum Tenens, 19% As Needed, 40% Full Time, 10% Part Time, 14% Temporary, and 16% Contract. Highlights an 63% Physical, 2% Hybrid, and 35% Remote job distribution, with an average salary of $66,542 per year, or $32 per hour.

Marketing Director (Remote)

Demand.com

Seattle, WA • Remote

Full-time

Posted 24 days ago


Job description

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

We're looking for a Marketing Director to build and scale our marketing function. This is a hands-on and strategic role owning brand, demand gen, content, digital, and performance.

What you'll do

  • Own and execute DemandFactor's marketing strategy
  • Lead demand-gen, ABM, and digital performance programs
  • Build a strong brand and high-impact content engine
  • Partner closely with Sales to drive full-funnel results
  • Manage marketing KPIs, analytics, attribution, and budget
  • Build and grow the marketing team

What we're looking for

  • 7–10+ years in B2B marketing (demand gen, performance, growth)
  • Proven success in driving measurable pipeline and ROI
  • Experience building marketing functions from the ground up
  • Strong analytical, strategic, and leadership skills
  • Excellent communication and execution abilities

Why DemandFactor

  • High-impact leadership role
  • Full ownership and autonomy to shape marketing
  • Data-driven, innovative environment
  • Flexible, remote workplace