Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...
Quick apply
Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...
Quick apply
Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...
Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...
Quick apply
Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...
Directive in Austin is hiring a Demand Generation Manager to oversee the performance marketing for SMB clients. In this role, you'll leverage your expertise in performance marketing, SEO, and CRO to ...
Directive in Austin is hiring a Demand Generation Manager to oversee the performance marketing for SMB clients. In this role, you'll leverage your expertise in performance marketing, SEO, and CRO to ...
$70K - $96K/yr
Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...
$70K - $96K/yr
Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...
Seattle, WA · On-site
$16 - $18/hr
Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...
Seattle, WA · On-site
$16 - $18/hr
Orchestrate and execute multi-channel demand gen campaigns across digital channels including email ... HubSpot proficiency including CRM, marketing hub, and reporting * Comfort using AI tools daily: ad ...
Seattle, WA · Remote
$80K - $85K/yr
You'll manage up to seven accounts and drive successful marketing strategies in a remote-first environment. The role requires 2+ years of experience in marketing, with a strong focus on Paid Media ...
Seattle, WA · Remote
$80K - $85K/yr
You'll manage up to seven accounts and drive successful marketing strategies in a remote-first environment. The role requires 2+ years of experience in marketing, with a strong focus on Paid Media ...
$144K - $190K/yr
The Fire TV Demand Gen team is seeking a Senior Product Manager to own demand generation, strategy, and category management in the Canada and Mexico marketplaces for our Streaming Media Players ...
$144K - $190K/yr
The Fire TV Demand Gen team is seeking a Senior Product Manager to own demand generation, strategy, and category management in the Canada and Mexico marketplaces for our Streaming Media Players ...
Seattle, WA · On-site
$144K - $190K/yr
The Fire TV Demand Gen team is seeking a Senior Product Manager to own demand generation, strategy, and category management in the Canada and Mexico marketplaces for our Streaming Media Players ...
Seattle, WA · On-site
$144K - $190K/yr
The Fire TV Demand Gen team is seeking a Senior Product Manager to own demand generation, strategy, and category management in the Canada and Mexico marketplaces for our Streaming Media Players ...
Seattle, WA · On-site
$150K - $170K/yr
Hands-on knowledge of marketing automation and CRM-driven reporting (e.g., campaign attribution, pipeline reporting). * Experience using AI to augment and develop demand gen programs * Experience ...
Seattle, WA · On-site
$150K - $170K/yr
Hands-on knowledge of marketing automation and CRM-driven reporting (e.g., campaign attribution, pipeline reporting). * Experience using AI to augment and develop demand gen programs * Experience ...
Partner Marketing Manager, Technology Partnerships About the Role As a Partner Marketing Manager ... You own the strategy for how the joint solution is positioned across webinars, digital demand gen ...
Partner Marketing Manager, Technology Partnerships About the Role As a Partner Marketing Manager ... You own the strategy for how the joint solution is positioned across webinars, digital demand gen ...
Partner Marketing Manager, Technology Partnerships About the Role As a Partner Marketing Manager ... You own the strategy for how the joint solution is positioned across webinars, digital demand gen ...
Partner Marketing Manager, Technology Partnerships About the Role As a Partner Marketing Manager ... You own the strategy for how the joint solution is positioned across webinars, digital demand gen ...
Develop and manage integrated campaign calendars aligned to Leo's enterprise GTM milestones ... Build and maintain an enterprise demand gen performance dashboard that connects account-level ...
Develop and manage integrated campaign calendars aligned to Leo's enterprise GTM milestones ... Build and maintain an enterprise demand gen performance dashboard that connects account-level ...
Develop and manage integrated campaign calendars aligned to Leo's enterprise GTM milestones ... Build and maintain an enterprise demand gen performance dashboard that connects account-level ...
Develop and manage integrated campaign calendars aligned to Leo's enterprise GTM milestones ... Build and maintain an enterprise demand gen performance dashboard that connects account-level ...
Seattle, WA · On-site
$144K - $190K/yr
The Fire TV Demand Gen team is seeking a Senior Product Manager to own demand generation, strategy, and category management in the Canada and Mexico marketplaces for our Streaming Media Players ...
Seattle, WA · On-site
$144K - $190K/yr
The Fire TV Demand Gen team is seeking a Senior Product Manager to own demand generation, strategy, and category management in the Canada and Mexico marketplaces for our Streaming Media Players ...
... manage integrated campaign calendars aligned to Leo's enterprise GTM milestones, service ... Measurement & Reporting • Define and own the enterprise demand gen measurement framework anchored ...
... manage integrated campaign calendars aligned to Leo's enterprise GTM milestones, service ... Measurement & Reporting • Define and own the enterprise demand gen measurement framework anchored ...
Seattle, WA · Remote
$116K/yr
... Demand Gen, Marketing Ops, Content Marketing, SEO, Community, Design, and Video. UpGuard's vision ... As our Social Media Manager, you will be the primary voice of UpGuard across the digital landscape ...
Quick apply
Seattle, WA · Remote
$116K/yr
... Demand Gen, Marketing Ops, Content Marketing, SEO, Community, Design, and Video. UpGuard's vision ... As our Social Media Manager, you will be the primary voice of UpGuard across the digital landscape ...
Seattle, WA · Remote
$80K - $85K/yr
About The Role We are looking to offer a compelling and competitive new demand gen offering for our ... Project manage and organize your accounts * Build relationships with your point of contacts * Deep ...
Quick apply
Seattle, WA · Remote
$80K - $85K/yr
About The Role We are looking to offer a compelling and competitive new demand gen offering for our ... Project manage and organize your accounts * Build relationships with your point of contacts * Deep ...
Seattle, WA · On-site +1
$175K/yr
We are looking to hire a Product Marketing Manager to grow adoption for Stripe Checkout-our ... Partner with demand generation and campaigns - Work with the Demand Gen team to translate Checkout ...
Seattle, WA · On-site +1
$175K/yr
We are looking to hire a Product Marketing Manager to grow adoption for Stripe Checkout-our ... Partner with demand generation and campaigns - Work with the Demand Gen team to translate Checkout ...
Seattle, WA · Remote
$80K - $85K/yr
This role is listed internally as Demand Generation Manager * About The Role We are looking to offer a compelling and competitive new demand gen offering for our customers here at Directive. In this ...
Quick apply
Seattle, WA · Remote
$80K - $85K/yr
This role is listed internally as Demand Generation Manager * About The Role We are looking to offer a compelling and competitive new demand gen offering for our customers here at Directive. In this ...
Seattle, WA · On-site
About the team The global demand campaigns team at Stripe is responsible for delivering marketing ... What you'll do As the Campaign Operations Manager, you'll own the operational foundation that ...
Seattle, WA · On-site
About the team The global demand campaigns team at Stripe is responsible for delivering marketing ... What you'll do As the Campaign Operations Manager, you'll own the operational foundation that ...
$27.4K - $36.7K
9% of jobs
$36.7K - $46K
15% of jobs
$46.7K is the 25th percentile. Wages below this are outliers.
$46K - $55.3K
17% of jobs
The median wage is $58.4K / yr.
$55.3K - $64.6K
27% of jobs
$70.3K is the 75th percentile. Wages above this are outliers.
$64.6K - $73.9K
12% of jobs
$73.9K - $83.2K
8% of jobs
$83.2K - $92.5K
4% of jobs
$92.5K - $101.8K
3% of jobs
$101.8K - $111.1K
2% of jobs
$111.1K - $120.4K
2% of jobs
$120.4K - $129.7K
1% of jobs
$27.4K
$66.5K
$129.7K
| Aspect | Demand Gen Manager | Content Marketing Manager |
|---|---|---|
| Primary Focus | Driving lead generation and demand through campaigns | Creating and managing content to engage and educate audiences |
| Skills & Certifications | Marketing automation, analytics, campaign management | Content creation, SEO, storytelling, content strategy |
| Work Environment | Marketing teams, campaign platforms, analytics tools | Content teams, editorial calendars, CMS platforms |
| Industry Usage | Common in B2B and B2C marketing for lead generation | Used across industries for brand awareness and engagement |
While both roles are essential in marketing, the Demand Gen Manager focuses on generating leads and demand through targeted campaigns, whereas the Content Marketing Manager emphasizes creating valuable content to attract and retain audiences. Understanding these differences helps organizations align their marketing strategies effectively.

Full-time
Posted 24 days ago
DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.
We're looking for a Marketing Director to build and scale our marketing function. This is a hands-on and strategic role owning brand, demand gen, content, digital, and performance.
What you'll do
What we're looking for
Why DemandFactor