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Craft Beer Rep Jobs (NOW HIRING)

OtherSide Beverage

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Beer Sales Representative

Baltimore, MD · On-site

$50K - $80K/yr

C. Area Sales Representative - Baltimore City/County OtherSide Beverage is seeking a full-time ... What are some of your favorite craft beer brands? * Do you have experience in route sales?

Sheehan Family Companies

Merchandiser - Craft Beer

Madison, WI · On-site

$17.25 - $20.25/hr

We represent the world's best breweries and are proud of our high level of service and commitment ... We offer an opportunity to work with world-class beer professionals in a vibrant and engaging ...

Sheehan Family Companies

Merchandiser - Craft Beer

Madison, WI · On-site

$17.25 - $20.25/hr

We represent the world's best breweries and are proud of our high level of service and commitment ... We offer an opportunity to work with world-class beer professionals in a vibrant and engaging ...

Premium Liquor Store

Beer Program Director

Easton, MD · On-site

... representatives * Negotiate pricing, allocations, and exclusive or limited offerings * Stay closely connected to new releases, trends, and opportunities within the craft beer market Inventory ...

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Craft Beer Rep information

See salary details

$24.5K

$44.2K

$77K

How much do craft beer rep jobs pay per year?

As of Sep 14, 2026, the average yearly pay for craft beer rep in the United States is $44,219.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,500.00 and $43,000.00 per year, depending on experience, location, and employer.

What does a craft beer rep do?

A Craft Beer Rep, also known as a Craft Beer Sales Representative, is responsible for promoting and selling craft beer brands to retailers, bars, restaurants, and distributors. They build relationships with clients, organize tastings and events, educate customers about different craft beers, and ensure their products are well represented in the market. Their goal is to increase sales and brand visibility while keeping up to date with industry trends and competitor products.

What are the key skills and qualifications needed to thrive as a craft beer rep?

To thrive as a Craft Beer Rep, you need solid knowledge of craft beer styles, sales techniques, and market trends, often supported by experience in beverage sales or hospitality. Familiarity with CRM software, inventory management tools, and possibly certifications like Cicerone® enhance effectiveness in the role. Strong interpersonal skills, persuasive communication, and relationship-building abilities help you connect with clients and promote products successfully. These skills are crucial for driving sales growth, fostering brand loyalty, and ensuring the craft brewery’s products reach a wider audience.

What are some common challenges a craft beer rep faces when building relationships with new accounts?

Craft Beer Reps often encounter challenges such as differentiating their products in a crowded market, educating retailers and bar staff about new or unique brews, and handling objections from accounts loyal to larger brands. Building trust takes persistence, product knowledge, and excellent communication skills. Reps must also tailor their approach to each account's clientele and needs while maintaining strong follow-up to ensure successful product placement and sales growth.

What is the difference between Craft Beer Rep vs Beer Sales Associate?

AspectCraft Beer RepBeer Sales Associate
CredentialsKnowledge of craft beers, sales experienceBasic sales skills, customer service
Work EnvironmentOn-site at breweries, events, retail storesRetail stores, bars, restaurants
Industry UsagePrimarily craft breweries and distributorsBeer retail outlets and chain stores
Common Search IntentSales, product knowledge, craft beer promotionCustomer service, sales, product display

The main difference between a Craft Beer Rep and a Beer Sales Associate lies in their focus and environment. Craft Beer Reps typically work directly with breweries and distributors, promoting craft beers and building relationships, often attending events. Beer Sales Associates usually work in retail settings, assisting customers and selling beer products. Both roles require sales skills, but Craft Beer Reps tend to have more specialized knowledge of craft beers and industry relationships.

What cities are hiring for Craft Beer Rep jobs?

Cities with the most Craft Beer Rep job openings:

What are popular job titles related to Craft Beer Rep jobs?

For Craft Beer Rep jobs, the most frequently searched job titles are:

Craft Beer Rep jobs near you
Infographic showing various Craft Beer Rep job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 87% Full Time, 11% Part Time, and 1% Contract. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution, with an average salary of $44,219 per year, or $21.3 per hour.

Beer Sales Representative

Baltimore, MD • On-site

OtherSide Beverage
See more jobs at OtherSide Beverageexternal

$50K - $80K/yr

Full-time

PTO

This job post has expired 3 days ago. Applications are no longer accepted.

Job description

OtherSide Beverage specializes in selling world-class alcoholic beverages to bars, restaurants, retail stores, etc. Our portfolio includes beer, wine, cider and spirits and we represent brands from around the world. Our distribution footprint covers Delaware, Maryland and Washington D.C.

Area Sales Representative - Baltimore City/County

OtherSide Beverage is seeking a full-time Alcohol Sales Representative that will help us grow our brand and the world class breweries, wineries and distilleries that we represent. The ideal candidate with have an outgoing personality, will be competitive by nature, have a passion for the brands and products we represent, and be someone who we’d like to have a beer with.

Key Responsibilities:

  • Increase sales within designated market territory
  • Maintain consistent market visitation schedule with assigned territory for both on and off premise accounts
  • Develop and maintain genuine and strong relationships with customers
  • Responsible for sales and marketing of all products in the territory, including marketing material, displays and product placement
  • Provide weekly summary reports and execution status of business objections to leadership
  • Attend and participate in sales meetings as scheduled
  • Schedule, organize, promote and attend events such as festivals, samplings, tastings, beer dinners, and craft beer educational presentations for customers and consumers
  • Participate in evening and weekend special events
  • Preserve and protect the company’s image, interest and reputation

Minimum Job Requirements:

  • Must demonstrate examples of being a self-starter and possess strong organizational skills
  • Demonstrate proficiency in computer application and social media skills
  • Show strong attention to detail and follow-up skills
  • Ability to create and deliver sales presentations
  • Must be available to work evenings and weekends and travel throughout the designated market territory
  • Previous experience in the beverage or hospitality industries is a plus
  • Bachelor’s Degree preferred (ideally in sales, marketing, business administration or communications)
  • Due to the distribution and pouring of alcohol, candidates must be 21 years of age or older
  • Valid driver’s license, clean driving record and reliable transportation required
  • Subject to background check, pre-employment drug testing and ongoing random drug testing

Compensation:

  • Compensation with be commission based and commensurate with experience and effort.

OtherSide Beverage is an equal opportunity employer.

Job Type: Full-time

Benefits:


  • Employee discount
  • Flexible schedule
  • Paid time off


Compensation Package:


  • Bonus opportunities
  • Commission pay


Application Question(s):


  • What is your level of knowledge of craft beer sales? Novice, Intermediate, or Advanced?
  • What are some of your favorite craft beer brands?
  • Do you have experience in route sales?


Experience:


  • alcohol sales: 2 years (Required)


Work Location: On the road