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Beer Specialist Jobs (NOW HIRING)

Beer Capitol Distributing

Promotions Specialist

Sussex, WI · On-site

$21.50 - $29.50/hr

Beer Capitol Distributing, LLC in Sussex, WI is now hiring a Promotions Specialist. The team ... members of Beer Capitol Distributing, LLC are committed, innovative leaders of the beverage ...

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How much do beer specialist jobs pay per hour?

As of Sep 12, 2026, the average hourly pay for beer specialist in the United States is $24.95, according to ZipRecruiter salary data. Most workers in this role earn between $18.27 and $28.85 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Beer Specialist?

To thrive as a Beer Specialist, you need comprehensive knowledge of beer styles, brewing processes, and flavor profiles, usually supported by experience in the food and beverage industry or certification such as Cicerone. Familiarity with inventory management systems, point-of-sale (POS) technologies, and beer handling equipment is essential. Strong customer service, communication, and presentation skills help you educate customers and create memorable tasting experiences. These skills ensure accurate recommendations, quality service, and the ability to foster customer loyalty in a competitive market.

How does a Beer Specialist collaborate with other departments in a retail or hospitality setting?

A Beer Specialist frequently works alongside purchasing teams to select and stock a diverse beer inventory, collaborates with marketing to plan promotions or events, and partners with service staff to provide training on beer offerings. Effective communication with management is also key for aligning sales goals and customer experience standards. This collaborative environment helps ensure the beer program runs smoothly and customers receive knowledgeable recommendations and a high-quality experience.

What is the difference between Beer Specialist vs Beer Sommelier?

AspectBeer SpecialistBeer Sommelier
CertificationsOften no formal certification, but knowledge-based certifications like Cicerone are commonTypically holds certifications such as Cicerone or Certified Beer Server
Work EnvironmentRetail stores, breweries, beer festivals, eventsUpscale restaurants, bars, wine and beer tasting events
Industry UsageUsed broadly in retail, distribution, and brewing industriesPrimarily in hospitality and fine dining sectors
Job FocusProduct knowledge, customer education, beer selectionFood and beer pairing, customer service, beer presentation

While both roles require beer knowledge and customer interaction, a Beer Specialist often works in retail or distribution settings focusing on product expertise. A Beer Sommelier, on the other hand, is more involved in hospitality, emphasizing pairing and presentation in fine dining environments.

How to become a beer specialist?

To become a beer specialist, gain knowledge of different beer styles, brewing processes, and tasting techniques through formal education, certifications like Cicerone, or industry experience. Developing sensory skills and staying updated on brewing trends are also important for advancing in this role.

What does a beer specialist do?

A beer specialist is responsible for selecting, tasting, and recommending beers, often working in retail, bars, or breweries. They have knowledge of different beer styles, brewing processes, and may assist customers or staff with beer-related questions, sometimes holding certifications like Cicerone. Their role involves ensuring quality and educating others about beer varieties.
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Beer Specialist jobs near you
Infographic showing various Beer Specialist job openings in the United States as of September 2026, with employment types broken down into 1% As Needed, 74% Full Time, 23% Part Time, and 2% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution, with an average salary of $51,897 per year, or $25 per hour.

Wine/Spirit/Beer Specialist - Salisbury/Berlin/Ocean City

Elkridge, MD

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Full-time

Posted 16 days ago

Job description

Salisbury/Berlin/Ocean City | Prestige-Ledroit Distributing Co.

Love great wine, craft beer, and premium spirits - and even more, love building relationships? This is your chance to turn that passion into a high-growth sales career.

At Prestige-Ledroit, we don't just distribute products-we partner with restaurants, bars, and retailers to help them build standout beverage programs. As a Sales Specialist, you'll own your territory, grow your business, and make a real impact on the local hospitality scene.

What You'll Do

You'll be the face of our portfolio in your territory-building relationships, driving sales, and helping customers succeed.

  • Build and manage strong relationships with on- and off-premise accounts

  • Make daily in-person sales calls and become a trusted partner to your customers

  • Identify opportunities and recommend the right products from our portfolio

  • Create and deliver engaging sales presentations

  • Track activity, follow up consistently, and stay organized

  • Use sales data and reporting to guide your strategy and hit your goals

  • Partner with leadership to problem-solve and grow your territory

Beyond the Sales Call

This role goes beyond selling-you'll help bring products to life:

  • Host tastings, staff trainings, and events (some evenings/weekends)

  • Educate customers and their teams on wine, beer, and spirits

  • Represent our brands with professionalism and enthusiasm

Apply