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Cpg Design Jobs (NOW HIRING)

The Campbell's Company

Design Manager

Camden, NJ

$105K - $157K/yr

HOW YOU WILL MAKE HISTORY HERE The Design Manager is responsible for leading the execution of ... Strong understanding of packaging regulations and requirements within the CPG industry.Working ...

Campbell's

Design Manager

Camden, NJ · On-site

The Design Manager is responsible for leading the execution of design work across assigned brands ... Strong understanding of packaging regulations and requirements within the CPG industry. * Working ...

Campbell Soup Company

Design Manager

Camden, NJ · On-site

The Design Manager is responsible for leading the execution of design work across assigned brands ... Strong understanding of packaging regulations and requirements within the CPG industry. * Working ...

Colgate

Senior Brand Design Manager, EOC

Rochester, NY · On-site

$150 - $175/hr

We seek a global, strategic design leader to drive design across the Enterprise Oral Care Category, transforming traditional CPG design into an integrated, innovative growth engine. The role requires ...

Campbell's

Associate Design Manager

Camden, NJ · On-site

$84K - $116K/yr

Stakeholders across the business to align on objectives, timelines, and deliverables WHAT YOU BRING TO THE TABLE... (MUST HAVE) * 5-7 years of experience in CPG design (Food industry preferred) and ...

Cuisine Solutions

CPG Packaging Designer

Sterling, VA · On-site

$80K - $85K/yr

CPG Packaging Designer Location: Sterling, VA (Hybrid - 3 days in office / 2 days remote ... Design compelling packaging artwork for retail and consumer product lines. * Create 3D packaging ...

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Cpg Design information

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$42K

$114.5K

$201.5K

How much do cpg design jobs pay per year?

As of Aug 28, 2026, the average yearly pay for cpg design in the United States is $114,491.00, according to ZipRecruiter salary data. Most workers in this role earn between $83,500.00 and $144,000.00 per year, depending on experience, location, and employer.

What is CPG design?

CPG design refers to the creation and development of packaging and branding for Consumer Packaged Goods (CPG), which are products sold quickly and at relatively low cost, such as food, beverages, and household items. CPG designers focus on making products visually appealing, functional, and compliant with regulations while aligning with brand identity. Their work involves graphic design, product packaging, and sometimes structural design to enhance shelf presence and consumer engagement.

How does a CPG Design professional typically collaborate with cross-functional teams such as marketing and product development?

CPG Design professionals frequently work alongside marketing, product development, and sales teams to ensure that packaging and product visuals align with brand strategy and market needs. This collaboration often involves brainstorming sessions, feedback loops, and joint meetings to integrate consumer insights and technical requirements into design concepts. Effective communication and adaptability are essential, as projects may shift based on market trends or retailer feedback. This collaborative environment helps designers create compelling, functional packaging that stands out on shelves and supports overall business goals.

What are the key skills and qualifications needed to thrive as a CPG Design professional?

To thrive as a CPG Designer, you need expertise in graphic design, packaging development, brand strategy, and a relevant degree in design or a related field. Proficiency in Adobe Creative Suite, 3D modeling software, and familiarity with packaging production processes are typically required. Creativity, collaboration, and an understanding of consumer behavior are key soft skills that set standout designers apart. These skills ensure the creation of visually compelling, functional, and marketable packaging that successfully appeals to consumers and supports brand objectives.

What is the difference between Cpg Design vs Packaging Designer?

AspectCpg DesignPackaging Designer
CredentialsDesign degree, portfolio, branding experienceDesign degree, portfolio, focus on packaging visuals
Work EnvironmentConsumer goods companies, branding agenciesDesign studios, branding agencies, manufacturing firms
Industry UsageUsed in CPG brands for product branding and packagingUsed across various industries for packaging visuals

While both roles involve visual design, Cpg Design focuses on creating branding and packaging for consumer packaged goods, emphasizing brand identity and consumer appeal. Packaging Designer specializes in the visual aspects of packaging across industries, often working on specific packaging formats. Cpg Design professionals typically have a broader role in brand strategy, whereas Packaging Designers focus more on the aesthetic and functional aspects of packaging.

How do you become a Cpg Design?

To become a CPG (Consumer Packaged Goods) Designer, individuals typically pursue a degree in graphic design, industrial design, or a related field, and develop skills in packaging, branding, and product visualization. Gaining experience through internships or entry-level roles in packaging design and proficiency with design tools like Adobe Creative Suite are also important steps.
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Cpg Design jobs near you
Infographic showing various Cpg Design job openings in the United States as of August 2026, with employment types broken down into 89% Full Time, 7% Part Time, and 4% Contract. Highlights an 83% Physical, 5% Hybrid, and 12% Remote job distribution, with an average salary of $114,491 per year, or $55 per hour.

VP, Strategy Director: Brand & CPG Innovation Leader (New York)

Manhattan, NY • On-site

Publicis Groupe ANZ
See more jobs at Publicis Groupe ANZexternal

$129K - $207K/yr

Full-time

Medical, Dental, Vision

Posted 9 days ago

Job description

Publicis Groupe ANZ is seeking a VP, Strategy Director for its New York City office. This full-time position requires a strategic leader with over 10 years of experience in branding, particularly in CPG design strategies. The role involves leading brand positioning and collaborating closely with clients to translate their vision into impactful design solutions. Benefits include medical coverage, dental, vision, and a flexible work schedule with 3-4 days in-studio. The compensation ranges from $129,485 to $207,324 annually.
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