Job Title: Marketing Communications Analyst
Client: Heavy Machine Manufacturing Company
Location: Moline, IL 61265 (Remote)
Duration: 5 Months (Possible Extension)
Shift: 1st Shift
Job Summary
Content Marketing Analyst responsible for managing digital content, website optimization, campaign performance tracking, and brand consistency across internal and external web platforms. Focus on improving user experience, content quality, and digital marketing effectiveness.
Key Responsibilities (Mobile-Friendly)
• Develop and maintain website content and digital assets
• Write and edit content for web and marketing materials
• Analyze digital marketing campaign performance
• Support brand guidelines implementation and tracking
• Monitor website performance and user experience metrics
• Research digital trends, UX, and SEO improvements
• Assist with content management and publishing tools
• Support internal and external communication systems
• Track multiple content and marketing projects
• Report insights on digital performance and engagement
Core Duties
• Website content management
• Digital marketing analysis
• SEO & user experience optimization
• Brand management support
• Campaign performance tracking
Work Environment / Role Nature
• Remote digital marketing environment
• Cross-functional collaboration role
• Content-heavy analytical position
• Fast-paced marketing & web operations
Required Skills
• Content Management Systems (WordPress / Adobe / CoreMedia) – 1+ year
• Product Information Management tools (InRiver / Akeneo)
• Microsoft Office Suite – Required
• Website content creation – 1+ year
• Digital marketing analysis – 1+ year
• Writing & communication skills – Strong
• Project multitasking ability – Required
Preferred Skills
• SEO & UX best practices – Preferred
• Siteimprove / Acrolinx tools – Preferred
• Agile / Kanban experience – Preferred
• Brand management experience – Preferred
• Digital publishing background – Preferred
• Training content creation – Preferred
Technical / Functional Exposure
• CMS platforms – 1+ year
• Digital analytics & reporting – 1+ year
• SEO / UX optimization – 1+ year
• Content publishing workflows – 1+ year
• Marketing campaign analysis – 1+ year
Education / Experience
• Short-Cycle Tertiary Education
• 1–2 years of digital/content experience preferred
• Exposure to web or marketing environments
#ZR