... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Senior Machine Learning Engineer, Search - Local Services Team
Seattle, WA · On-site
$202K - $368K/yr
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Senior Machine Learning Engineer, Search - Local Services Team
Seattle, WA · On-site
$202K - $368K/yr
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Machine Learning Engineer Graduate (TikTok-Data-Search-Local Service) - 2026 Start (PhD)
$148K - $300K/yr
... optimized conversion efficiency for billions of users. We are looking for talented individuals to ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Machine Learning Engineer Graduate (TikTok-Data-Search-Local Service) - 2026 Start (PhD)
$148K - $300K/yr
... optimized conversion efficiency for billions of users. We are looking for talented individuals to ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Machine Learning Engineer Graduate (TikTok-Data-Search-Local Service) - 2026 Start (PhD)
Seattle, WA · On-site
$148K - $300K/yr
... optimized conversion efficiency for billions of users. We are looking for talented individuals to ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Machine Learning Engineer Graduate (TikTok-Data-Search-Local Service) - 2026 Start (PhD)
Seattle, WA · On-site
$148K - $300K/yr
... optimized conversion efficiency for billions of users. We are looking for talented individuals to ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Machine Learning Engineer, Search - Local Services Team
Seattle, WA · On-site
$148K - $300K/yr
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Machine Learning Engineer, Search - Local Services Team
Seattle, WA · On-site
$148K - $300K/yr
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Lead product strategy within a fintech environment, balancing customer growth, conversion, and ... Funnel and approval rate optimization * Cohort analysis and retention measurement * Incrementality ...
Quick apply
Lead product strategy within a fintech environment, balancing customer growth, conversion, and ... Funnel and approval rate optimization * Cohort analysis and retention measurement * Incrementality ...
Director of User Acquisition
Seattle, WA · On-site
$150K - $185K/yr
Ensure tight alignment between ad creative, messaging, and on-site experience to maximize conversion rates * Collaborate on experimentation roadmaps across acquisition and funnel optimization What ...
Director of User Acquisition
Seattle, WA · On-site
$150K - $185K/yr
Ensure tight alignment between ad creative, messaging, and on-site experience to maximize conversion rates * Collaborate on experimentation roadmaps across acquisition and funnel optimization What ...
... optimized conversion efficiency for billions of users. We are looking for talented individuals to ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
... optimized conversion efficiency for billions of users. We are looking for talented individuals to ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Machine Learning Engineer Graduate (Local Services Search) - 2026 Start (BS/MS)
Seattle, WA · On-site
$124K - $243K/yr
... optimized conversion efficiency for billions of users. We are looking for talented individuals to ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Machine Learning Engineer Graduate (Local Services Search) - 2026 Start (BS/MS)
Seattle, WA · On-site
$124K - $243K/yr
... optimized conversion efficiency for billions of users. We are looking for talented individuals to ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Digital Experience Strategist
Seattle, WA · On-site
$100K - $130K/yr
... optimization. * Monitor and optimize key funnel metrics (MQLs, SQLs, conversion rates, cost per lead, pipeline contribution), reviewing with stakeholders to ensure alignment on lead quality and ...
Digital Experience Strategist
Seattle, WA · On-site
$100K - $130K/yr
... optimization. * Monitor and optimize key funnel metrics (MQLs, SQLs, conversion rates, cost per lead, pipeline contribution), reviewing with stakeholders to ensure alignment on lead quality and ...
... optimization. Key job responsibilities • Define and execute email channel strategy for specific ... conversion rates and meet event capacity targets • Measure how email initiatives impact team ...
... optimization. Key job responsibilities • Define and execute email channel strategy for specific ... conversion rates and meet event capacity targets • Measure how email initiatives impact team ...
Digital Site Merchandiser
Seattle, WA · On-site
$31 - $36/hr
Analyze site performance/UX with a focus on continually improving conversion rates. * Apply SEO best practices to product pages and category content to improve organic visibility and search rankings ...
Digital Site Merchandiser
Seattle, WA · On-site
$31 - $36/hr
Analyze site performance/UX with a focus on continually improving conversion rates. * Apply SEO best practices to product pages and category content to improve organic visibility and search rankings ...
Machine Learning Engineer - Global E-commerce (ETA, Pricing & Conversion)
Seattle, WA · On-site
$148K - $300K/yr
By dynamically optimizing impression allocation and conversion strategies, your work will directly ... to-order rates. - Intelligent Pricing via Causal Inference: Design and implement intelligent ...
Machine Learning Engineer - Global E-commerce (ETA, Pricing & Conversion)
Seattle, WA · On-site
$148K - $300K/yr
By dynamically optimizing impression allocation and conversion strategies, your work will directly ... to-order rates. - Intelligent Pricing via Causal Inference: Design and implement intelligent ...
Analytics& Optimization * Analyze campaign performance, subscriber behavior, and cohort trends ... Report on KPIs including CAC, LTV, churn, conversion rates, and engagement. * Translate insights ...
Analytics& Optimization * Analyze campaign performance, subscriber behavior, and cohort trends ... Report on KPIs including CAC, LTV, churn, conversion rates, and engagement. * Translate insights ...
Product Builder, Performance Marketing Agents
Seattle, WA · On-site
$5/hr
Familiarity with performance marketing metrics such as ROAS, CAC, conversion rate, attribution, and campaign optimization. * Experience working with AI-powered workflow automation, agent platforms ...
Product Builder, Performance Marketing Agents
Seattle, WA · On-site
$5/hr
Familiarity with performance marketing metrics such as ROAS, CAC, conversion rate, attribution, and campaign optimization. * Experience working with AI-powered workflow automation, agent platforms ...
Analytics& Optimization * Analyze campaign performance, subscriber behavior, and cohort trends ... Report on KPIs including CAC, LTV, churn, conversion rates, and engagement. * Translate insights ...
Analytics& Optimization * Analyze campaign performance, subscriber behavior, and cohort trends ... Report on KPIs including CAC, LTV, churn, conversion rates, and engagement. * Translate insights ...
Digital Experience Strategist
$100K - $130K/yr
... optimization. * Monitor andoptimizekey funnel metrics (MQLs, SQLs, conversion rates, cost per lead, pipeline contribution),reviewing with stakeholders to ensure alignment on lead quality and ...
Digital Experience Strategist
$100K - $130K/yr
... optimization. * Monitor andoptimizekey funnel metrics (MQLs, SQLs, conversion rates, cost per lead, pipeline contribution),reviewing with stakeholders to ensure alignment on lead quality and ...
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... We manage SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and ...
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... We manage SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and ...
Knowledge of app performance optimization and conversion rate principles * Proven ability to lead and mentor developers and QA engineers, with experience in resource planning and sprint management
Knowledge of app performance optimization and conversion rate principles * Proven ability to lead and mentor developers and QA engineers, with experience in resource planning and sprint management
Digital Creative Designer
Renton, WA · Remote
$32.16 - $45.03/hr
... Creative & Optimization o Analyze campaign performance including engagement, CTR, conversion rate, ROAS, and donor response trends to improve creative effectiveness. o Support creative testing ...
Quick apply
Digital Creative Designer
Renton, WA · Remote
$32.16 - $45.03/hr
... Creative & Optimization o Analyze campaign performance including engagement, CTR, conversion rate, ROAS, and donor response trends to improve creative effectiveness. o Support creative testing ...
Conversion Rate Optimization information
See Seattle, WA salary details
$6.02 - $11.99
0% of jobs
$11.99 - $17.96
0% of jobs
$17.96 - $23.92
0% of jobs
$23.92 - $29.89
0% of jobs
$29.89 - $35.86
0% of jobs
$35.86 - $41.83
0% of jobs
$41.83 - $47.80
0% of jobs
$47.80 - $53.77
0% of jobs
$53.77 - $59.74
0% of jobs
$59.74 - $65.70
0% of jobs
$67.20 is the 25th percentile. Wages below this are outliers.
$65.70 - $71.67
100% of jobs
$6
$71
How much do conversion rate optimization jobs pay per hour?
What is a Conversion Rate Optimization job?
A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.
What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?
Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.
What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?
To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.
How much does a conversion rate optimization specialist make?
What does a conversion rate optimizer do?
What is a conversion rate optimization specialist job description?
How to become a conversion rate optimization specialist?

$202K - $368K/yr
Other
Medical, Dental, Vision, Life, Retirement
Posted yesterday
Job description
Responsibilities
About the Team: The Data-Search-TikTok-Local Services team enhances local services by improving user discovery of hospitality, dining, and leisure experiences while driving ecosystem growth. They leverage large-scale machine learning to refine search and recommendation systems, focusing on personalized relevance, CTR/CVR prediction, and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local video service business to enhance user discovery of life services such as hospitality, dining, and leisure. 2. Improve the search experience in local services and promote ecosystem growth. 3. Utilize large-scale machine learning techniques in search and recommendation scenarios with billions of users to: Improve user shopping experiences & Enhance conversion efficiency. 4. Design and implement local services search algorithms across the full stack, including: Query analysis, relevance, recall, coarse ranking, fine ranking, and blended ranking. Personalized behavior modeling for relevance computation. CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value blending.
Qualifications
Minimum Qualifications 1. Excellent analytical and problem-solving skills. 2. Strong foundation in machine learning and deep learning, with experience in: NLP (Natural Language Processing). 3. Exceptional coding skills with solid knowledge of data structures and algorithms. 4. Proficiency in Linux development environments. Preferred Qualifications 1. Prior experience in search, recommendation, or advertisement algorithms. 2. Familiarity with local life services and e-commerce businesses.
Job Information
[For Pay Transparency]Compensation Description (Annually)
The base salary range for this position in the selected city is $202160 - $368220 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at