... conversion rates Partner with senior leadership across AWS Marketing, Product, Sales, and Engineering to ensure cohesive digital strategy Website Operations & Optimization Own end-to-end website ...
... conversion rates Partner with senior leadership across AWS Marketing, Product, Sales, and Engineering to ensure cohesive digital strategy Website Operations & Optimization Own end-to-end website ...
Sr. GTM Engineer, Marketing
Seattle, WA · On-site
You will own website KPIs including traffic growth, engagement, conversion rate, and pipeline ... Integrate AI agents and LLM APIs to power dynamic content generation, personalized experiences, SEO ...
Sr. GTM Engineer, Marketing
Seattle, WA · On-site
You will own website KPIs including traffic growth, engagement, conversion rate, and pipeline ... Integrate AI agents and LLM APIs to power dynamic content generation, personalized experiences, SEO ...
... conversion rates Partner with senior leadership across AWS Marketing, Product, Sales, and Engineering to ensure cohesive digital strategy Website Operations & Optimization Own end-to-end website ...
... conversion rates Partner with senior leadership across AWS Marketing, Product, Sales, and Engineering to ensure cohesive digital strategy Website Operations & Optimization Own end-to-end website ...
The Opportunity Adobe's App Store Optimization team leads the strategy and implementation of Adobe ... conversion rates, CPM, CPI, CPA (or CPE), and retention. * Strong understanding of App Store ...
The Opportunity Adobe's App Store Optimization team leads the strategy and implementation of Adobe ... conversion rates, CPM, CPI, CPA (or CPE), and retention. * Strong understanding of App Store ...
Develop testing and learning agendas (A/B testing, creative iteration, audience segmentation) to improve cost per lead, conversion rate, and return on ad spend where applicable. * Oversee SEO and ...
Develop testing and learning agendas (A/B testing, creative iteration, audience segmentation) to improve cost per lead, conversion rate, and return on ad spend where applicable. * Oversee SEO and ...
Director of Marketing & External Relations
Tukwila, WA · On-site
$110K - $125K/yr
Develop testing and learning agendas (A/B testing, creative iteration, audience segmentation) to improve cost per lead, conversion rate, and return on ad spend where applicable. * Oversee SEO and ...
New
Director of Marketing & External Relations
Tukwila, WA · On-site
$110K - $125K/yr
Develop testing and learning agendas (A/B testing, creative iteration, audience segmentation) to improve cost per lead, conversion rate, and return on ad spend where applicable. * Oversee SEO and ...
New
... conversion rates and meet event capacity targets Measure how email initiatives impact team goals ... optimization insights to peers and managers Accelerate progress by driving decisions on email ...
... conversion rates and meet event capacity targets Measure how email initiatives impact team goals ... optimization insights to peers and managers Accelerate progress by driving decisions on email ...
... conversion rates and meet event capacity targets Measure how email initiatives impact team goals ... optimization insights to peers and managers Accelerate progress by driving decisions on email ...
... conversion rates and meet event capacity targets Measure how email initiatives impact team goals ... optimization insights to peers and managers Accelerate progress by driving decisions on email ...
Marketing Manager - Home Remodeling
Bellevue, WA · On-site
$65K - $105K/yr
... ongoing optimization. Write ad copy, coordinate creative assets, and run A/B tests. Track performance across CPL, CPA, ROAS, conversion rates, booked appointments, and lead quality. CRM, Funnels ...
Quick apply
Marketing Manager - Home Remodeling
Bellevue, WA · On-site
$65K - $105K/yr
... ongoing optimization. Write ad copy, coordinate creative assets, and run A/B tests. Track performance across CPL, CPA, ROAS, conversion rates, booked appointments, and lead quality. CRM, Funnels ...
Marketing Manager - Home Remodeling
Bellevue, WA · On-site
$65K - $105K/yr
... ongoing optimization. Write ad copy, coordinate creative assets, and run A/B tests. Track performance across CPL, CPA, ROAS, conversion rates, booked appointments, and lead quality. CRM, Funnels ...
Quick apply
Marketing Manager - Home Remodeling
Bellevue, WA · On-site
$65K - $105K/yr
... ongoing optimization. Write ad copy, coordinate creative assets, and run A/B tests. Track performance across CPL, CPA, ROAS, conversion rates, booked appointments, and lead quality. CRM, Funnels ...
Marketing Manager - Home Remodeling
$65K - $105K/yr
... ongoing optimization. Write ad copy, coordinate creative assets, and run A/B tests. Track performance across CPL, CPA, ROAS, conversion rates, booked appointments, and lead quality. CRM, Funnels ...
Quick apply
Marketing Manager - Home Remodeling
$65K - $105K/yr
... ongoing optimization. Write ad copy, coordinate creative assets, and run A/B tests. Track performance across CPL, CPA, ROAS, conversion rates, booked appointments, and lead quality. CRM, Funnels ...
AI Demand Generation Lead
Seattle, WA · On-site
$150K - $170K/yr
Strong analytical and performance management capability, including tracking and optimizing KPIs such as MQL/SQL volume, pipeline contribution, funnel conversion rates and ROI. * Excellent ...
AI Demand Generation Lead
Seattle, WA · On-site
$150K - $170K/yr
Strong analytical and performance management capability, including tracking and optimizing KPIs such as MQL/SQL volume, pipeline contribution, funnel conversion rates and ROI. * Excellent ...
... Optimization * Own Amazon-specific performance metrics, including traffic, conversion rate, ROAS, and new-to-brand acquisition * Translate performance data into actionable insights and strategic ...
... Optimization * Own Amazon-specific performance metrics, including traffic, conversion rate, ROAS, and new-to-brand acquisition * Translate performance data into actionable insights and strategic ...
Identify funnel drop-offs and implement data-driven optimizations to improve conversion rates. Lead ... Prioritize optimization opportunities * Translate growth strategies into scalable technical ...
Identify funnel drop-offs and implement data-driven optimizations to improve conversion rates. Lead ... Prioritize optimization opportunities * Translate growth strategies into scalable technical ...
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others.
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others.
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others.
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others.
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others.
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others.
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Senior Machine Learning Engineer, Search - Local Services Team
Seattle, WA · On-site
$202K - $368K/yr
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
Senior Machine Learning Engineer, Search - Local Services Team
Seattle, WA · On-site
$202K - $368K/yr
... and optimized conversion efficiency for billions of users. Responsibilities: 1. Support the local ... CTR (Click-Through Rate) prediction, CVR (Conversion Rate) prediction. Vector recall and value ...
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others.
... conversion rate, quality score and impression share, running ad copy and landing page tests, and ... SEO, AEO (Answer Engine Optimization) and SEM across search engines like Google, Bing and others.
Conversion Rate Optimization information
See Seattle, WA salary details
$6.02 - $11.99
0% of jobs
$11.99 - $17.96
0% of jobs
$17.96 - $23.92
0% of jobs
$23.92 - $29.89
0% of jobs
$29.89 - $35.86
0% of jobs
$35.86 - $41.83
0% of jobs
$41.83 - $47.80
0% of jobs
$47.80 - $53.77
0% of jobs
$53.77 - $59.74
0% of jobs
$59.74 - $65.70
0% of jobs
$67.20 is the 25th percentile. Wages below this are outliers.
$65.70 - $71.67
100% of jobs
$6
$71
How much do conversion rate optimization jobs pay per hour?
What is a Conversion Rate Optimization job?
A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.
What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?
Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.
What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?
To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

Full-time
Posted 10 days ago
Amazon rating
7.4
Based on 6,828 frontline employees who took The Breakroom Quiz
6th of 39 rated national retailers
Job description
Amazon Web Services (AWS) is seeking an exceptional senior leader to serve as the Sr Manager of Website Experiences. This role will be responsible for defining and executing the strategic vision for AWS.com, one of the world's most critical digital properties serving millions of customers globally.
The website is a critical channel to tell our story, drive pipeline, and deliver a seamless customer experience. We're looking for a Sr Manager of Website Experiences to own and execute our global website roadmap, driving business impact through a blend of technical expertise, strategic thinking, and hands-on execution
This is a high-visibility role ideal for a digital expert who thrives at the intersection of UX, web performance, SEO, and conversion optimization, and who can lead complex, cross-functional projects. The ideal candidate will drive innovation, optimize customer experience, and lead cross-functional initiatives that directly impact AWS's business growth.
This role will be expected to drive impact and scale, while leading complex website initiatives, cross-functional alignment and collaboration, continuous improvement, and website innovation.
The ideal candidate should have substantial experience in web operations, content strategy, and digital transformation within dynamic sectors like B2B, or e-commerce. Beyond leading cross-functional teams, this role involves a deep understanding of the latest web technologies, UX/UI design principles, and SEO/AEO strategies, coupled with the responsibility to mentor a team of professionals.
Key job responsibilities
Strategic Leadership
Define and execute the long-term vision and strategy for the AWS Website, ensuring alignment with broader AWS marketing and business objectives
Lead the transformation of AWS.com to deliver exceptional customer experiences across all touchpoints
Drive data-driven decision making through analytics, A/B testing, and customer insights to continuously improve site performance and conversion rates
Partner with senior leadership across AWS Marketing, Product, Sales, and Engineering to ensure cohesive digital strategy
Website Operations & Optimization
Own end-to-end website performance, including site architecture, content strategy, user experience, and conversion optimization
Lead initiatives to improve key metrics such as sign-up conversion rates, customer engagement, and content discoverability
Oversee website infrastructure, ensuring scalability, reliability, and security for global audiences
Champion innovation in web technologies, personalization, and customer journey optimization
Team Leadership & Development
Build, mentor, and lead a high-performing team of marketing managers, product managers, UX designers, and content strategists
Foster a culture of innovation, customer obsession, and operational excellence
Develop talent and create growth opportunities for team members
Collaborate effectively across organizational boundaries to drive results
Cross-Functional Partnership
Work closely with Product Marketing, Demand Generation, Content, and Creative teams to ensure seamless execution
Partner with Engineering and Technical teams to implement website enhancements and new capabilities
Collaborate with Global Marketing teams to ensure consistent brand experience across regions
Engage with Analytics and Data Science teams to leverage insights for optimization
About Amazon
Sourced by ZipRecruiter
Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.
Industry
It services, book publishers, retail, real estate and computer and electronic product manufacturing
Company size
10,000+ Employees
Headquarters location
Seattle, WA, US