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Conversion Rate Optimization Jobs in Georgia (NOW HIRING)

AquaShine 13 LLC

Car Wash Attendant (Sales-Focused)

Duluth, GA · On-site

$12.25 - $14.75/hr

... to increase conversion rates Customer Experience Excellence Deliver a high-energy, professional ... optimal flow and minimize downtime or service delays Use proper techniques throughout wash and ...

Simeio

Demand Generation Lead

Alpharetta, GA · On-site

... , SEO/SEM, webinars, and social media. * Build and optimize landing pages, web forms, and ... Analyze campaign performance and optimize based on data-driven insights (conversion rates, CPL, ROI)

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Simeio

Demand Generation Lead

Alpharetta, GA · On-site

... , SEO/SEM, webinars, and social media. * Build and optimize landing pages, web forms, and ... Analyze campaign performance and optimize based on data-driven insights (conversion rates, CPL, ROI)

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How much do conversion rate optimization jobs pay per hour?

As of Jul 4, 2026, the average hourly pay for conversion rate optimization in Georgia is $52.77, according to ZipRecruiter salary data. Most workers in this role earn between $52.79 and $52.79 per hour, depending on experience, location, and employer.

What is a Conversion Rate Optimization job?

A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.

What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?

Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.

What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?

To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

What are the most commonly searched types of Conversion Rate Optimization jobs in Georgia? The most popular types of Conversion Rate Optimization jobs in Georgia are:
What are popular job titles related to Conversion Rate Optimization jobs in Georgia? For Conversion Rate Optimization jobs in Georgia, the most frequently searched job titles are:
What job categories do people searching Conversion Rate Optimization jobs in Georgia look for? The top searched job categories for Conversion Rate Optimization jobs in Georgia are:
What cities in Georgia are hiring for Conversion Rate Optimization jobs? Cities in Georgia with the most Conversion Rate Optimization job openings:
Conversion Rate Optimization jobs near you
Infographic showing various Conversion Rate Optimization job openings in Georgia as of June 2026, with employment types broken down into 95% Full Time, 4% Part Time, and 1% Contract. Highlights an 81% Physical, 4% Hybrid, and 15% Remote job distribution, with an average salary of $109,769 per year, or $52.8 per hour.

B2B Marketing Director | Hybrid

Prog Leasing LLC

Atlanta, GA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 9 days ago

Job description

Purchasing Power is a leading employee purchase program that helps people buy the products and services they need through the convenience of payroll deduction. As part of PROG Holdings (NYSE: PRG), a FinTech holding company with more than 20 years of experience, we're focused on building simple, responsible financial solutions that put people first. PROG Holdings' portfolio includes Progressive Leasing, a market leader in lease-to-own solutions, Purchasing Power, and Four, a Buy Now Pay Later (BNPL) platform - all united by a commitment to innovation, access, and meaningful impact.
***This role is a PPC role***
Purchasing Power is a leading employee purchase program that helps people buy the products and services they need through the convenience of payroll deduction. As part of PROG Holdings (NYSE: PRG), a FinTech holding company with more than 20 years of experience, we're focused on building simple, responsible financial solutions that put people first. PROG Holdings' portfolio includes Progressive Leasing, a market leader in lease-to-own solutions, Purchasing Power, and Four, a Buy Now Pay Later (BNPL) platform - all united by a commitment to innovation, access, and meaningful impact.
We're looking for a Director of B2B Marketing to help drive growth across Purchasing Power's employer and partner base. You'll work in close partnership with Sales, Sales Enablement, and Account Management to build practical, effective programs that drive new business and engage efforts with our existing clients and partners.
The person in this role will own the day-to-day integrated marketing efforts across demand generation, lead generation, digital campaigns, content, and all nurturing efforts, driving measurable pipeline growth and revenue impact. They will partner closely with the client marketing team to ensure the lead generation efforts align closely with engagement and retention efforts.
This is a hybrid role based out of our Atlantic Station office in Atlanta, with a few onsite days each week to collaborate with Sales, Account Management, and cross-functional partners.
WHAT YOU'LL WORK ON:
  • Own demand generation strategy across digital, paid, email, content, and events
  • Optimize lead acquisition, conversion, and pipeline velocity
  • Manage and improve MQL performance
  • Work closely with the head of marketing to refine our GTM, messaging, and value proposition and frameworks aligned to ICP and buyer personas
  • Refine existing nurture journeys, client journey mapping, and create appropriate segmentation strategies Develop and oversee B2B marketing campaigns that drive measurable results including defining success metrics and setting a clear reporting cadence.
  • Lead end-to-end campaign development (strategy → execution → measurement)
  • Ensure integrated execution across channels (digital, content, paid, partner)
  • Oversee campaign reporting and performance optimization
  • Oversee website strategy and optimization, ensuring alignment with campaign messaging, ICP targeting, SEO best practices, and conversion rate optimization
  • Establish clear performance dashboards tied to revenue outcomes
  • Continuously test and optimize campaigns for efficiency and effectiveness
  • Use AI-enabled tools when helpful to streamline content development, summarize insights, and improve workflow efficiency - so we can move quickly without sacrificing quality.

WHAT YOU BRING:
  • 8-10 + years of B2B/client marketing experience (bonus if within fintech, financial services, benefits, or employer-focused products).
  • Proven experience leading demand generation and pipeline growth
  • Strong understanding of integrated marketing strategy
  • Data-driven mindset with strong analytical skills
  • Proficient in Salesforce and Marketo
  • Strong written and verbal communication skills, and the ability to translate strategy into clear plans and messaging.
  • Organized, detail-oriented, and able to manage multiple workstreams at once.
  • Bachelor's degree in business or a closely related field, or equivalent relevant experience.
  • AI-enabled tools are already part of how work gets done across our organization, and their use will continue to expand over time. We value people who are curious, adaptable, and open to learning as roles and workflows evolve.

WHY THIS ROLE IS UNIQUE:
  • You'll sit at the intersection of client growth + marketing execution, working directly with the teams closest to revenue.
  • You'll help modernize and scale PPC's B2B client marketing foundation - campaigns, events, communications, and measurement.
  • You'll have real ownership and visibility, with the ability to shape how PPC shows up with employers and partners as we grow.

WHAT WE OFFER:
  • Hybrid work model (Onsite/Offsite)
  • Comprehensive benefits: medical, dental, vision, company paid Basic Life/AD&D
  • 401k Retirement Plan
  • Paid Time Off
  • Career Development
  • Employee Purchase Program

Purchasing Power welcomes and encourages diversity in the workplace. We do not discriminate in any aspect of employment on the basis of race, color, religion, national origin, ancestry, gender, sexual orientation, gender identity and/or expression, age, veteran status, disability, or any other characteristic protected by federal, state, or local employment discrimination laws where Purchasing Power does business.

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