1

Conversion Rate Optimisation Jobs in Delaware (NOW HIRING)

next page

Showing results 1-20

Conversion Rate Optimisation information

What are some common challenges faced by professionals in Conversion Rate Optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is Conversion Rate Optimisation (CRO)?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

What are popular job titles related to Conversion Rate Optimisation jobs in Delaware? For Conversion Rate Optimisation jobs in Delaware, the most frequently searched job titles are:
What job categories do people searching Conversion Rate Optimisation jobs in Delaware look for? The top searched job categories for Conversion Rate Optimisation jobs in Delaware are:
Infographic showing various Conversion Rate Optimisation job openings in Delaware as of May 2026, with employment types broken down into 1% Locum Tenens, 87% Full Time, 1% Temporary, and 11% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution.
Vice President, Small Business Card Acquisition & Originations Product Manager

Vice President, Small Business Card Acquisition & Originations Product Manager

JPMorgan Chase & Co

Wilmington, DE • On-site

Full-time

Medical, Retirement

Posted 18 hours ago


JPMorgan Chase & Co. rating

8.1

Company rating: 8.1 out of 10

Based on 468 frontline employees who took The Breakroom Quiz

46th of 141 rated banks


Job description

Job Description

Help shape how small businesses become our customers. In this role, you'll improve acquisition-channel experiences to increase approvals and conversion, while balancing risk and regulatory expectations.

Job Summary:
As a Small Business Card Acquisition & Originations Product Manager in Small Business Card Originations, you will collaborate with key partners to build into our acquisition channels to drive increased approvals by streamlining originations and removing friction in application decisioning. You'll partner across Acquisition/Marketing, product, risk, operations, technology, and legal/compliance to deliver measurable improvements in conversion, approval rate, and speed-to-decision.

Job Responsibilities

  • Own the roadmap to improve acquisition-channel originations and decisioning outcomes, including approval rate, conversion, and speed-to-decision
  • Identify and remove friction across the application journey (data capture, verification, decisioning, and handoffs), partnering with teams to implement changes
  • Partner with Acquisition/Marketing and channel owners to translate acquisition strategy into enhancements to support originations
  • Coordinate delivery with technology and product teams, defining requirements and ensuring releases are executed effectively
  • Use data and funnel analytics to diagnose fallout drivers, quantify opportunities, and track performance over time
  • Establish clear governance and operating cadence to align priorities, manage dependencies, and resolve risks/issues
  • Partner with Risk, Legal, and Compliance to ensure changes meet policy, regulatory, and control expectations
  • Communicate roadmaps, tradeoffs, and results to stakeholders and senior leaders with clarity and accountability

Required Qualifications, Capabilities, and Skills

  • 5+ years of experience in lending/card product, originations, acquisition-channel optimization, decisioning, or closely related roles
  • Proven ability to improve acquisition funnel performance (e.g., application conversion, approval rate, speed-to-decision, auto-decision rate)
  • Strong cross-functional leadership and stakeholder management in a matrixed environment
  • Experience prioritizing competing workstreams and delivering results in a fast-paced environment
  • Demonstrated ability to translate business goals into clear requirements and drive execution with technology and operations partners
  • Strong analytical skills and comfort using data to identify issues, size opportunities, and measure outcomes
  • Experience working in an Agile environment
  • Working knowledge of governance and controls in regulated environments; able to balance growth with risk requirements
  • Intermediate to advanced JIRA Align skills 

Preferred Qualifications, Capabilities, and Skills

  • Experience with digital or retail card application processes 
  • Small business credit card or Offer strategy experience
  • Bachelor's degree

Additional information: Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.

We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.

What JPMorgan Chase & Co. employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom