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Controls Sales Engineer Jobs in Appleton, WI (NOW HIRING)

Manages a team of Sales, Application Engineers, and Technicians to sustain and grow business in the ... Experience in using financial controls, sales management, personnel development and product ...

Controls Engineer

Green Bay, WI · On-site

$81K - $105K/yr

Support sales team by answering engineering questions on feasibility of changes. * Support purchasing team if needed to evaluate new supplier and brands. * Support customer service team on electrical ...

Controls Engineer

Green Bay, WI · On-site

$81K - $105K/yr

Support sales team by answering engineering questions on feasibility of changes. * Support purchasing team if needed to evaluate new supplier and brands. * Support customer service team on electrical ...

Senior Mechanical Design Engineer

Neenah, WI · On-site

$90K - $125K/yr

... sales orders and ensure designs meet customer needs and internal standards. You will oversee and ... Act as backup, when needed, to Electrical Controls Engineer responsibilities. * Travel ~10% of the ...

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Controls Sales Engineer information

See Appleton, WI salary details

$53.7K

$94.2K

$127.8K

How much do controls sales engineer jobs pay per year?

As of Aug 5, 2026, the average yearly pay for controls sales engineer in Appleton, WI is $94,230.00, according to ZipRecruiter salary data. Most workers in this role earn between $81,500.00 and $105,400.00 per year, depending on experience, location, and employer.

How does a controls sales engineer typically collaborate with project managers and technical teams during the sales process?

Controls Sales Engineers work closely with project managers and technical teams to ensure proposed solutions meet client requirements and technical specifications. They often participate in site visits, technical discussions, and proposal development, acting as a liaison between the customer and internal engineering teams. This collaboration helps in accurately scoping projects, addressing potential challenges early, and ensuring smooth project execution post-sale. Effective communication and teamwork are essential, as these roles rely on each other to deliver successful outcomes for both the company and the client.

What is a controls sales engineer?

A Controls Sales Engineer is a professional who specializes in selling control systems, such as automation and building management solutions, to businesses and organizations. They combine technical knowledge of control products with sales skills to identify customer needs, propose customized solutions, and close deals. Controls Sales Engineers often work closely with engineers, project managers, and procurement teams to ensure the proposed systems meet specific technical and budgetary requirements. Their role also includes generating leads, preparing quotations, and providing post-sale support. This position typically requires a background in engineering and strong communication skills.

What are the key skills and qualifications needed to thrive as a controls sales engineer, and why are they important?

To thrive as a Controls Sales Engineer, you need a solid background in electrical or mechanical engineering, sales experience, and knowledge of control systems. Familiarity with building automation software (such as Tridium or Siemens), CRM platforms, and relevant industry certifications like LEED or HVAC certifications is often required. Outstanding communication, negotiation, and problem-solving skills help you build client relationships and tailor solutions effectively. These competencies are critical for understanding client needs, designing technical solutions, and driving sales growth in a competitive market.

What is the difference between Controls Sales Engineer vs Controls Engineer?

AspectControls Sales EngineerControls Engineer
CredentialsTypically requires a bachelor's degree in engineering or related field; sales certifications beneficialBachelor's degree in electrical, mechanical, or control engineering; professional engineering license optional
Work EnvironmentCombines office sales activities with client site visits; customer interaction is keyPrimarily on-site or in manufacturing/industrial settings; focus on system design and implementation
Employer & Industry UsageUsed by automation, manufacturing, and industrial control companies for client-facing rolesEmployed by engineering firms, automation integrators, and manufacturing plants for system development

The Controls Sales Engineer focuses on selling control systems and solutions, combining technical knowledge with sales skills. In contrast, the Controls Engineer designs, develops, and maintains control systems. Both roles require technical expertise, but their primary functions differ—sales versus engineering design and implementation.

What job categories do people searching Controls Sales Engineer jobs in Appleton, WI look for? The top searched job categories for Controls Sales Engineer jobs in Appleton, WI are:
What cities near Appleton, WI are hiring for Controls Sales Engineer jobs? Cities near Appleton, WI with the most Controls Sales Engineer job openings:
Infographic showing various Controls Sales Engineer job openings in Appleton, WI as of July 2026, with employment types broken down into 90% Full Time, 8% Part Time, 1% Contract, and 1% Nights. Highlights an 94% Physical, 3% Hybrid, and 3% Remote job distribution, with an average salary of $94,230 per year, or $45.3 per hour.

Automation Controls Engineer I

Crane Engineering Sales LLC

Kimberly, WI • On-site

$83K - $110K/yr

Other

Medical, Retirement, PTO

Re-posted 6 days ago


Job description

Description

We are a family-oriented Midwest and East coast-based company, with locations in Wisconsin, Minnesota, Michigan, Maryland, and Pennsylvania. We have a need for an Automation Controls Engineer to support the design, maintenance, and optimization of automated systems for our customers in Wisconsin and Upper Michigan.


The Automation Control Engineer is responsible for troubleshooting, designing, building, and installing electrical systems that power, monitor, and control water and wastewater systems.


Our mission is to help customers succeed. To achieve our mission, we've instilled a culture and environment that encourages new ideas, promotes experimentation, and inspires innovation. Crane Engineering team members impact the organization's success and are recognized for creating "WOW!" customer experiences. 


What You Get To Do

  • Demonstrates and promotes Crane's core values (Act with Integrity and Respect, Foster Teamwork, Focus on the Customer, Strive for Excellence and Innovation, Project Passion and Energy and Have Fun).
  • Design and develop large area wireless telemetry networks for SCADA Systems
  • Designs and develops control enclosures using Autocad Electrical design software.
  • Design and Develop SCADA and site HMI graphical interface systems
  • Design and Develop PLC controls for SCADA Systems
  • Programs, troubleshoots, and tests new standalone PLC and HMI programs.
  • Maintains and optimizes existing customer control systems. Works with Ethernet, Wireless Telemetry, and Cellular communication networks.
  • Configure, tune and operate PID controllers.
  • Manage projects within cost and time constraints.
  • Quote water and wastewater projects based on customer specifications.
  • Works collaboratively with Account Managers, Application Engineers, and other internal staff.
  • Understands and ensures compliance with NEC regulations and UL quality standards
  • Work with Crane electricians and customers in the field, requiring up to 10% overnight travel.
  • Troubleshoots equipment and system problems utilizing basic test equipment.
  • Assists customers during new equipment start-ups.
  • Accurately prepares required customer and Crane documentation.
  • May perform other duties as assigned.

Requirements

What We Need From You

  • Associates degree in Electrical Engineering, Computer Science, Automated Manufacturing Systems or related degree or five to seven years related experience and/or training.
  • Ability to work with various computer programs including vendor-based software. Proficient in Allen Bradley RSLogix 500 and 5000, Factorytalk View and Autocad, Wonderware, and Ignition software is a plus. 
  • An ability to work in Wastewater Municipal facilities.
  • Strong Attention to detail
  • Ability to effectively perform the duties and responsibilities of the position.
  • Familiar with NEC regulations, UL 508A a plus. 
  • A skilled troubleshooter and problem-solver.
  • A good educator who is trustworthy and willing to share information and serve as a mentor. 
  • A positive, forward-thinking, and creative individual with high ethical standards and an appropriate professional image. 
  • An ability to handle a varied and fast-paced workload to meet customer requirements for projects.
  • A well-organized and self-directed team player.
  • A valid driver's license.
  • Ability to work occasional overtime. Participates in the after-hours on-call emergency service program per Crane requirements.
  • Ability to communicate effectively verbally and in writing. 

We Are Winning When

Our expectations are that team members will demonstrate our Core Values.

  • Integrity & Respect - Work with the highest ethical standards, interact openly and directly, honor our commitments and value diversity of styles, roles and perspectives.
  • Teamwork - Actively collaborating with others to solve problems and create opportunities. Devote ourselves to the team's and others' success.
  • Customer Focus - Make customers the starting point for everything we do. Understanding what they want and expect from us will enable us to earn their loyalty.
  • Excellence & Innovation - Continuously elevate our expertise and knowledge to strengthen our competitive advantage; and always look for ways to apply breakthrough ideas.
  • Passion & Energy - Bring passion and energy to our work so that we are "energy givers", enabling us to own and pursue objectives in spite of obstacles and adversity.
  • Fun! - Enjoy what we do and have fun with each other - celebrate a job well done... "25% more fun".

Benefits and Team Member Perks

  • Positivity, cohesiveness and celebrating a job well done!
  • Competitive compensation and benefits structure within a values-driven culture
  • Work-life balance; generous paid time off program including paid holidays
  • Comprehensive health insurance coverage
  • 401k with generous company match
  • Intuitive health and wellness program that rewards participation
  • Community involvement and volunteering opportunities
  • Career advancement through our Career Tracker program
  • Continuous learning through our talent learning management system - Crane University


Full-time position; day shift; Monday - Friday


Apply today and join the team at: https://www.craneengineering.net/careers


Crane Engineering is an equal opportunity and affirmative action employer. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, protected veteran status, disability, or any other characteristic protected by law. Crane Engineering also participates in E-Verify to verify identity and employment eligibility.Â