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Content Writer Jobs in Raleigh, NC (NOW HIRING)

Excellent written and verbal communication skills. * Ability to conduct interviews with technical ... Content Strategy Development: * Implement a full funnel, omnichannel content marketing strategy.

Excellent written and verbal communication skills. * Ability to conduct interviews with technical ... Content Strategy Development: * Implement a full funnel, omnichannel content marketing strategy.

Labcorp is seeking a Content Designer to join our team in the Burlington, NC or Durham, NC office ... Strong storytelling and writing ability with a portfolio showcasing narrative clarity and visual ...

Labcorp is seeking a Content Designer to join our team in the Burlington, NC or Durham, NC office ... Strong storytelling and writing ability with a portfolio showcasing narrative clarity and visual ...

Technical Writer III (CSCOJP00040455) Job Duration: 12 -18 months+ The Development Licensing Office ... Astoria Content Management System XMetaL XML Editor Word, PDF Additional desired skills: Ability to ...

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Content Writer information

See Raleigh, NC salary details

$13

$39

$96

How much do content writer jobs pay per hour?

As of Aug 29, 2026, the average hourly pay for content writer in Raleigh, NC is $39.28, according to ZipRecruiter salary data. Most workers in this role earn between $22.88 and $45.05 per hour, depending on experience, location, and employer.

What is a content writer?

A content writer produces website and social media copy, usually for marketing purposes. Content writers are responsible for creating web copy that is clear, on brand, and relevant. To accomplish this, content writers must conduct research, employ an original approach to writing, and ensure that the copy they produce aligns with the business’ marketing and branding initiatives. Content writers also produce captivating headlines and body copy to engage readers on the company’s social media platforms.

What does a content writer do?

A Content Writer is responsible for creating written material for websites, blogs, social media, marketing campaigns, and other digital or print platforms. Their primary duties include researching topics, writing engaging and accurate content, and editing their work to ensure clarity, grammar, and adherence to a specific style or brand voice. Content Writers may also optimize their writing for search engines (SEO) and collaborate with editors, designers, or marketing teams to deliver effective messaging. Their work is essential in helping organizations communicate with their audience, build brand awareness, and achieve business goals.

What are the key skills and qualifications needed to thrive as a content writer, and why are they important?

To thrive as a Content Writer, you need excellent writing, editing, and research skills, often supported by a relevant degree or portfolio of published work. Familiarity with content management systems (CMS), SEO tools, and basic HTML is typically required. Creativity, adaptability, and strong time management help writers produce engaging and on-brand content within deadlines. These skills ensure high-quality, search-optimized content that meets audience needs and drives organizational goals.

What are some common challenges content writers face when working with multiple stakeholders, and how can they effectively manage feedback?

Content writers often collaborate with marketing teams, subject matter experts, and editors, each with their own perspectives and objectives. Balancing these inputs can be challenging, especially when feedback is conflicting or unclear. Effective content writers manage this by maintaining open communication, clarifying objectives early on, and keeping a version control system for drafts. They also prioritize feedback based on project goals and leverage their editorial judgment to create cohesive, audience-focused content.

What is the difference between Content Writer vs Copywriter?

AspectContent WriterCopywriter
Primary FocusCreating informative, engaging content for websites, blogs, and articlesCrafting persuasive, sales-oriented copy for advertisements and marketing materials
Skills & CredentialsStrong research, SEO knowledge, good writing skillsPersuasive writing, marketing understanding, creativity
Work EnvironmentWebsites, blogs, online publicationsAdvertising agencies, marketing departments, branding firms
Industry UsageUsed across digital content platformsPrimarily in advertising and marketing campaigns

While both Content Writers and Copywriters create written content, Content Writers focus on informative and engaging articles or blog posts, whereas Copywriters specialize in persuasive content aimed at driving sales or conversions. Understanding these differences helps employers and job seekers target the right roles and skills.

How to get hired as a content writer?

To get hired as a content writer, build a strong portfolio showcasing your writing skills, gain experience through freelance projects or internships, and develop proficiency in relevant tools like SEO and content management systems. Networking and applying to job listings on platforms like LinkedIn or specialized writing job boards can also improve your chances.

What are the most commonly searched types of Content Writer jobs in Raleigh, NC?

The most popular types of Content Writer jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Content Writer jobs?

Cities near Raleigh, NC with the most Content Writer job openings:

Infographic showing various Content Writer job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% Internship, 74% Full Time, 22% Part Time, 1% Temporary, and 2% Contract. Highlights an 76% Physical, 4% Hybrid, and 20% Remote job distribution, with an average salary of $81,797 per year, or $39.3 per hour.

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 25 days ago


Job description

Job Summary:

The Content Manager will be responsible for creating and managing a variety of content across multiple formats including video, emails, social media posts, blog posts, case studies, eBooks, sales whitepapers, and more. The ideal candidate will have extensive experience in B2B content development, content distribution planning, and metrics analysis to guide decision-making. Familiarity with HubSpot and Salesforce is essential, as is the ability to support the creation and execution of fully integrated campaigns across traditional and digital channels. Experience in the energy industry is preferred.

Minimum Qualifications: (Education, Experience, Knowledge, and Skills):

  • Bachelor’s degree in marketing, communications, journalism, or a related field.
  • Minimum of 5 years of experience in B2B content marketing.
  • Experience building productive working relationships with engineering,
    architecture, and other technical teams.
  • Proven track record of developing and executing successful digital content
    strategies.
  • Proficient in using HubSpot and Salesforce for content management and
    marketing automation.
  • Experience in producing web and podcasts including proficiency in Adobe
    Premiere or other editing tools.
  • Strong project management skills with the ability to manage multiple projects simultaneously.
  • Excellent written and verbal communication skills.
  • Ability to conduct interviews with technical staff and executives to extract
    valuable insights.
  • Creative problem-solver with strong analytical skills to make data-driven
    decisions.
  • Experience working with external vendors and agencies managing marketing
    materials.
  • Curiosity driven with a willingness to learn about the energy industry and
    mechanical infrastructure.

Job Duties and Responsibilities:

Content Strategy Development:

  • Implement a full funnel, omnichannel content marketing strategy.
  • Craft and manage a diverse range of content, including blogs, white
    papers, eBooks, data reports, and other published materials.
  • Create content distribution plans to maximize reach and engagement.
  • Analyze content performance metrics and make data-driven decisions to
    optimize strategies.

Content Creation and Management:

  • Conduct customer and technical staff interviews to produce multimedia
    content packages.
  • Maintain brand voice and standards.
  • Draft and produce both longform and digestible video content.
  • Work with web team on content management of the website.
  • Coordinate quarterly marketing strategies with internal and external
    stakeholders.

Campaign and Project Management:

  • Help identify new marketing channel opportunities and create content
    tailored for these platforms.
  • Manage brand marketing tasks and collateral updates, especially during
    ongoing rebranding efforts.
  • Help run fully integrated marketing campaigns covering both traditional
    and digital channels.

Working Conditions:

  • This position is hybrid.
  • Occasional travel may be required for training or meetings.
  • Must be able to work flexible hours to accommodate different time zones
    (Central/Eastern/Mountain/Pacific), if necessary.
  • Be flexible for after-hours tasks, as needed.

The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required. Management reserves the right to assign or reassign duties and responsibilities at any time, based on business needs.

About Us

PowerSecure, a Southern Company subsidiary, is a leading provider of innovative energy solutions to electric utilities and their industrial, institutional, and commercial customers.

Join Our Power Team!

We invest in high-value and cost-effective benefits for our employees. Our benefits package includes:

  • Medical, dental, vision and life insurance coverage
  • Competitive pay and a matching 401 (k) plan
  • Vacation, Company Holidays, Paid Time Off (PTO- personal and sick days)
  • Flexible spending accounts/Health savings account
  • Wellness Incentive Programs
  • Employee Referral Program
  • Tuition Reimbursement

PowerSecure is an equal opportunity employer where an applicant's qualifications are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, genetic information, sexual orientation, gender identity or expression, or any other basis prohibited by law.