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Content Writer Jobs in Madison, WI (NOW HIRING)

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How much do content writer jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for content writer in Madison, WI is $40.77, according to ZipRecruiter salary data. Most workers in this role earn between $23.75 and $46.73 per hour, depending on experience, location, and employer.

What is a content writer?

A content writer produces website and social media copy, usually for marketing purposes. Content writers are responsible for creating web copy that is clear, on brand, and relevant. To accomplish this, content writers must conduct research, employ an original approach to writing, and ensure that the copy they produce aligns with the business’ marketing and branding initiatives. Content writers also produce captivating headlines and body copy to engage readers on the company’s social media platforms.

What does a content writer do?

A Content Writer is responsible for creating written material for websites, blogs, social media, marketing campaigns, and other digital or print platforms. Their primary duties include researching topics, writing engaging and accurate content, and editing their work to ensure clarity, grammar, and adherence to a specific style or brand voice. Content Writers may also optimize their writing for search engines (SEO) and collaborate with editors, designers, or marketing teams to deliver effective messaging. Their work is essential in helping organizations communicate with their audience, build brand awareness, and achieve business goals.

What are the key skills and qualifications needed to thrive as a content writer, and why are they important?

To thrive as a Content Writer, you need excellent writing, editing, and research skills, often supported by a relevant degree or portfolio of published work. Familiarity with content management systems (CMS), SEO tools, and basic HTML is typically required. Creativity, adaptability, and strong time management help writers produce engaging and on-brand content within deadlines. These skills ensure high-quality, search-optimized content that meets audience needs and drives organizational goals.

What are some common challenges content writers face when working with multiple stakeholders, and how can they effectively manage feedback?

Content writers often collaborate with marketing teams, subject matter experts, and editors, each with their own perspectives and objectives. Balancing these inputs can be challenging, especially when feedback is conflicting or unclear. Effective content writers manage this by maintaining open communication, clarifying objectives early on, and keeping a version control system for drafts. They also prioritize feedback based on project goals and leverage their editorial judgment to create cohesive, audience-focused content.

What is the difference between Content Writer vs Copywriter?

AspectContent WriterCopywriter
Primary FocusCreating informative, engaging content for websites, blogs, and articlesCrafting persuasive, sales-oriented copy for advertisements and marketing materials
Skills & CredentialsStrong research, SEO knowledge, good writing skillsPersuasive writing, marketing understanding, creativity
Work EnvironmentWebsites, blogs, online publicationsAdvertising agencies, marketing departments, branding firms
Industry UsageUsed across digital content platformsPrimarily in advertising and marketing campaigns

While both Content Writers and Copywriters create written content, Content Writers focus on informative and engaging articles or blog posts, whereas Copywriters specialize in persuasive content aimed at driving sales or conversions. Understanding these differences helps employers and job seekers target the right roles and skills.

How to get hired as a content writer?

To get hired as a content writer, build a strong portfolio showcasing your writing skills, gain experience through freelance projects or internships, and develop proficiency in relevant tools like SEO and content management systems. Networking and applying to job listings on platforms like LinkedIn or specialized writing job boards can also improve your chances.
More about Content Writer jobs

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Content Writer jobs near you
Infographic showing various Content Writer job openings in Madison, WI as of August 2026, with employment types broken down into 1% Internship, 73% Full Time, 22% Part Time, 1% Temporary, and 3% Contract. Highlights an 78% Physical, 3% Hybrid, and 19% Remote job distribution, with an average salary of $84,793 per year, or $40.8 per hour.

Senior Content Management Analyst

Wolters Kluwer

Madison, WI • On-site

$66K - $116K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 17 days ago

Key responsibilities

  • Track changes to tax law and monitor developments in the tax community to identify searchable events.

  • Work with cross-functional teams to develop and maintain CCH Axcess Advisor and assist with content creation for federal legislative developments.

  • Create queries in Excel to identify affected taxpayers, develop explanations for tax developments, and write sample client letters explaining these developments.

Wolters Kluwer rating

9.1

Company rating: 9.1 out of 10

Based on 29 frontline employees who took The Breakroom Quiz

26th of 247 rated software companies

Job description

Job Description Summary

A successful candidate for the position will have at least 3 years of experience in tax compliance and a strong working knowledge of U.S. federal and state tax laws. This position reports to the Content Manager for the IQ/Advisor team, TAA R&L.

Essential Duties and Responsibilities

  • Track changes to tax law and monitor developments in the tax community to identify items that can be searchable events (tied to fields on tax forms)

  • Work with cross-functional teams (software, developers, product management, production, and editorial) on the development and maintenance of CCH Axcess Advisor.

  • The candidate must also have an understanding of federal and state tax returns and how to interpret information from tax developments (legislation, regulations, guidance from tax authorities, court rulings, and real-world events) in a manner that leads to an understanding of how that information would impact a taxpayer's reporting requirements. Knowledge of CCH Axcess is required.

  • Act as advisor on advanced and broad-ranging projects.

  • Participate in new product development as needed.

  • Create and build queries in Excel to identify affected taxpayers within Axcess using the tax form fields

  • Create ELPs/explanations to inform practitioners of these tax developments

  • Write sample client letters that practitioners can send to their clients explaining tax developments

  • On a rotating basis, coordinate the loading of content to Axcess/AC across several teams

  • On occasion, assist with content creation for federal legislative developments in the preparation/loading of federal ELPs and queries

Skills

  • Project Management: Ability to manage content projects from start to finish.

  • Advanced Writing: Skilled in content creation and editing.

  • Data Analytics: Proficiency in analyzing and interpreting data.

  • Collaborative Coordination: Strong teamwork and collaboration skills.

  • CMS Advanced Use: In-depth knowledge of CMS systems.

  • Trend Analysis: Ability to research and apply industry trends.

  • Mentorship: Skills in guiding and mentoring junior staff.

Education

  • CPA

  • Bachelor's degree

Core Competency Requirements

  • Minimum of three years' experience working in tax compliance

  • Good organizational and planning ability

  • Solid knowledge of U.S. tax legislation

  • Good motivational skills

  • Ability to work as a cross-functional team member

  • Good oral and written communication skills

  • Troubleshooting issues (taking initiative)

Our Interview Practices

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we're getting to know you-not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

Compensation:

$66,700.00 - $116,400.00 USD

Compensation range listed is based on primary location of the position. Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process.

Additional Information:

Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.

What Wolters Kluwer employees say

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About Wolters Kluwer

Sourced by ZipRecruiter

Wolters Kluwer Global Business Services is designed to provide services to the business units in the areas of technology, sourcing, procurement, legal, finance, and accounting which includes our North American-Accounting Center. These global centers promote team collaboration using best practices around a specific focus area to drive results and enhance operational efficiencies. There is a constant endeavor to benchmark against best-in-class industry standards to improve the quality of deliverables, increase cost savings, enhance productivity, and reduce time to market for products and applications

Industry

Accounting services, library and information services and it services

Company size

10,000+ Employees

Headquarters location

Philadelphia, PA, US

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