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Content Writer Jobs in Madison, WI (NOW HIRING)

Ability to explain virality mechanics, hook writing, and content repurposing while preparing students for content creation careers and personal brand building. * Conceptual Teaching & Problem-Solving:

Medical Writer / Clinical Document Author Role Type: Contractor Location: Remote micro1 is engaging ... Apply expert judgment to assess whether AI-generated content fulfills clinical template and ...

As our Ford Service Writer/Manager, you will be the key operational driver connecting our customers, field technicians, and administrative operations. This position offers a prime opportunity to make ...

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Content Writer information

See Madison, WI salary details

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$40

$100

How much do content writer jobs pay per hour?

As of Aug 10, 2026, the average hourly pay for content writer in Madison, WI is $40.77, according to ZipRecruiter salary data. Most workers in this role earn between $23.75 and $46.73 per hour, depending on experience, location, and employer.

How do I start my career as a content writer?

To start a career as a content writer, develop strong writing skills, build a portfolio of sample work, and gain experience through freelance projects or internships. Familiarity with content management systems, SEO principles, and consistent practice can help establish credibility and attract clients or employers.

What is a content writer?

A content writer produces website and social media copy, usually for marketing purposes. Content writers are responsible for creating web copy that is clear, on brand, and relevant. To accomplish this, content writers must conduct research, employ an original approach to writing, and ensure that the copy they produce aligns with the business’ marketing and branding initiatives. Content writers also produce captivating headlines and body copy to engage readers on the company’s social media platforms.

What does a content writer do?

A Content Writer is responsible for creating written material for websites, blogs, social media, marketing campaigns, and other digital or print platforms. Their primary duties include researching topics, writing engaging and accurate content, and editing their work to ensure clarity, grammar, and adherence to a specific style or brand voice. Content Writers may also optimize their writing for search engines (SEO) and collaborate with editors, designers, or marketing teams to deliver effective messaging. Their work is essential in helping organizations communicate with their audience, build brand awareness, and achieve business goals.

What is the difference between Content Writer vs Copywriter?

AspectContent WriterCopywriter
Primary FocusCreating informative, engaging content for websites, blogs, and articlesCrafting persuasive, sales-oriented copy for advertisements and marketing materials
Skills & CredentialsStrong research, SEO knowledge, good writing skillsPersuasive writing, marketing understanding, creativity
Work EnvironmentWebsites, blogs, online publicationsAdvertising agencies, marketing departments, branding firms
Industry UsageUsed across digital content platformsPrimarily in advertising and marketing campaigns

While both Content Writers and Copywriters create written content, Content Writers focus on informative and engaging articles or blog posts, whereas Copywriters specialize in persuasive content aimed at driving sales or conversions. Understanding these differences helps employers and job seekers target the right roles and skills.

What are the key skills and qualifications needed to thrive as a content writer, and why are they important?

To thrive as a Content Writer, you need excellent writing, editing, and research skills, often supported by a relevant degree or portfolio of published work. Familiarity with content management systems (CMS), SEO tools, and basic HTML is typically required. Creativity, adaptability, and strong time management help writers produce engaging and on-brand content within deadlines. These skills ensure high-quality, search-optimized content that meets audience needs and drives organizational goals.

What are some common challenges content writers face when working with multiple stakeholders, and how can they effectively manage feedback?

Content writers often collaborate with marketing teams, subject matter experts, and editors, each with their own perspectives and objectives. Balancing these inputs can be challenging, especially when feedback is conflicting or unclear. Effective content writers manage this by maintaining open communication, clarifying objectives early on, and keeping a version control system for drafts. They also prioritize feedback based on project goals and leverage their editorial judgment to create cohesive, audience-focused content.
What are the most commonly searched types of Content Writer jobs in Madison, WI? The most popular types of Content Writer jobs in Madison, WI are:
What cities near Madison, WI are hiring for Content Writer jobs? Cities near Madison, WI with the most Content Writer job openings:
Infographic showing various Content Writer job openings in Madison, WI as of August 2026, with employment types broken down into 74% Full Time, 21% Part Time, and 5% Contract. Highlights an 69% In-person, 5% Hybrid, and 26% Remote job distribution, with an average salary of $84,793 per year, or $40.8 per hour.

Full-time

Retirement

Re-posted 10 days ago


Job description

Overview

Are you a seasoned storyteller and editorial professional who thrives on creating meaningful content with broad reach? The Wisconsin Foundation and Alumni Association (WFAA), the private fundraising and alumni relations organization for UW-Madison, is seeking a Senior Writer / Editor to help shape two signature publications: as coeditor of On Wisconsin, the university's award-winning quarterly alumni magazine that reaches more than 390,000 readers worldwide, and as editor of WFAA's Awards Magazine. In this role, you'll collaborate with colleagues and freelancers to produce compelling stories that celebrate the people, ideas, and impact of UW-Madison. This hybrid position is based in Madison, Wisconsin, with at least two days per week in the office.

Essential Functions

On Wisconsin

  • Collaborate with staff at WFAA and the Office of Strategic Communications (OSC) to produce On Wisconsin, UW-Madison's quarterly alumni magazine.
  • Partner closely with the OSC coeditor to plan and execute each issue.
  • Hire freelance writers and secure photography and other visuals.
  • Coordinate with the printer to ensure high-quality production and timely mailing.
  • Ensure the magazine is produced on time and within budget.
  • Share story ideas and success metrics with leadership at WFAA and OSC.
  • Nominate On Wisconsin content for awards, as appropriate.

WFAA Awards Magazine

  • Work closely with the alumni awards team to develop stories about award recipients.
  • Coordinate with freelance writers and photographers.
  • Lead production of a magazine highlighting award recipients.
  • Provide the awards team with the information needed to stay on schedule and within budget.
  • Support marketing efforts related to the awards program, as needed.

Additional Responsibilities

  • Write for On Wisconsin and other WFAA publications.
  • Maintain 4WARD records for people featured in On Wisconsin and constituents who write to the magazine.
  • Perform other duties as assigned.
Qualifications

Required Qualifications:

  • Bachelor's degree in journalism, English, communications arts, or of a similar field.  
  • 7 + years of experience in journalism, writing, publishing, communications, or a similar.
  • Knowledge of magazine publishing,
  • Experience working with writers and designers
  • Expertise with Word, as well as Teams, Zoom, or similar conferencing software.
  • Familiarity with InDesign and Adobe Creative Suite, WordPress, Salesforce Marketing Cloud.
  • Familiarity with MS Office software and Mac operating systems.

Other Qualifications:

  • Experience working in Higher education.

  • Experience with multimedia and digital publishing.

  • Experience with hiring and managing freelancers.

  • Strong written and oral communication skills.
  • Strong interviewing skills, strong sense of initiative.
  • Understanding of marketing and journalistic concepts, experience creating content about diverse constituencies, and a passion for UW-Madison.
  • Expertise with Word, as well as Teams, Zoom, or similar conferencing software.

At WFAA, we are dedicated to creating an inspiring, creative, and respectful work environment for our employees. We offer competitive pay and an outstanding benefits program, including a generous 10% 401k contribution after just one year of service! Join us and be part of a team that values your growth and well-being. Click here to learn more about our employee benefits! 

The Wisconsin Foundation and Alumni Association is an Equal Opportunity Employer *The Wisconsin Foundation and Alumni Association is the "doing business as" name of the merged organization comprising the University of Wisconsin Foundation (supportuw.org) and the Wisconsin Alumni Association (uwalumni.com). Its legal corporate name is registered as the University of Wisconsin Foundation.

Employment Type: FULL_TIME