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Content Strategy Jobs in California (NOW HIRING)

Xe Careers

Content Strategist

Irvine, CA · On-site

$110K - $130K/yr

Own Xe's content strategy and editorial calendar across owned channels including blog, social, and email * Develop and optimize content strategies that drive measurable acquisition, engagement ...

Descript

Content Strategist

San Francisco, CA

$130K - $165K/yr

What You'll Do Strategy & Planning * Define Descript's content strategy, editorial calendar, and channel prioritization * Identify content gaps and opportunities through user data, search research ...

New

Descript

Content Strategist

San Francisco, CA · On-site +1

$130K - $165K/yr

What You'll Do Strategy & Planning * Define Descript's content strategy, editorial calendar, and channel prioritization * Identify content gaps and opportunities through user data, search research ...

Adobe

Principal Content Strategist

San Francisco, CA · On-site

Represent community content strategy in cross-functional planning forums and influence narrative alignment across marketing teams. Content Systems & Scale * Evaluate and evolve existing community ...

Adobe

Principal Content Strategist

San Jose, CA · On-site

Represent community content strategy in cross-functional planning forums and influence narrative alignment across marketing teams. Content Systems & Scale * Evaluate and evolve existing community ...

TP-Link Systems Inc.

Content Strategist

Irvine, CA · On-site

$95K - $115K/yr

Develop a holistic content strategy that articulates our brand vision, product ecosystem, and value proposition * Create messaging frameworks that unify product launches, campaigns, and always-on ...

TP-Link Systems Inc.

Content Strategist

Irvine, CA · On-site

$95K - $115K/yr

Develop a holistic content strategy that articulates our brand vision, product ecosystem, and value proposition * Create messaging frameworks that unify product launches, campaigns, and always-on ...

TP-Link Systems Inc.

Content Strategist

Irvine, CA · On-site

$95K - $115K/yr

Develop a holistic content strategy that articulates our brand vision, product ecosystem, and value proposition * Create messaging frameworks that unify product launches, campaigns, and always-on ...

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Content Strategy information

How much money does a content strategist make?

A content strategist's salary varies based on experience, location, and industry, but typically ranges from $60,000 to $120,000 annually. Senior roles or those with specialized skills in analytics and content management tools can earn higher salaries.

What does a content strategist do?

A content strategist develops and manages content plans to meet business goals, ensuring content is relevant, consistent, and aligned with target audiences. They analyze data, oversee content creation, and use tools like content management systems to optimize delivery across platforms.

What is content strategy?

Content strategy is the process of planning, developing, and managing content—written or otherwise—to achieve specific business goals. It involves understanding the target audience, determining which types of content will be most effective, and organizing content across various channels in a cohesive way. A strong content strategy ensures consistency, relevance, and value, helping organizations attract and engage their audience while supporting overall objectives like brand awareness or lead generation.

How to get a job as a content strategist?

To become a content strategist, develop strong writing, editing, and analytical skills, and gain experience in content creation, marketing, or communications. Building a portfolio, understanding SEO, and familiarizing yourself with content management tools like WordPress or HubSpot can improve your prospects. Earning relevant certifications or a degree in marketing, communications, or related fields can also enhance your qualifications.

How does a Content Strategist typically collaborate with other departments within an organization?

Content Strategists frequently work cross-functionally with marketing, design, product, and SEO teams to ensure content aligns with broader business objectives and user needs. Regular meetings and collaborative planning sessions are common, as strategists gather input from stakeholders, provide guidance on brand voice, and coordinate content calendars. This collaboration helps maintain consistency across channels, streamline workflows, and measure the impact of content initiatives. Being proactive in communication and open to feedback are key to building strong working relationships in this role.

What is the difference between Content Strategy vs Content Marketing?

AspectContent StrategyContent Marketing
FocusPlanning and managing overall content to meet business goalsPromoting content to attract and engage audiences
SkillsContent planning, user experience, analyticsMarketing tactics, SEO, social media
Work EnvironmentCross-departmental, strategic planningMarketing campaigns, digital channels
GoalsAlign content with brand and user needsDrive traffic, conversions, and brand awareness

While both roles involve content creation, Content Strategy focuses on planning and aligning content with business objectives, whereas Content Marketing emphasizes promoting content to reach target audiences. Understanding these differences helps organizations optimize their content efforts effectively.

Is content strategist a good career?

A content strategist is a professional responsible for planning, developing, and managing content to meet business goals. The role often requires strong communication, analytical skills, and familiarity with content management systems, making it a viable career path with opportunities for growth in marketing, digital media, and communications fields.

What are the key skills and qualifications needed to thrive as a Content Strategist, and why are they important?

A Content Strategist needs expertise in content creation, digital marketing, and audience analysis, typically supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is essential for effective planning and performance tracking. Strong storytelling, project management, and collaboration skills help a Content Strategist excel in cross-functional teams and deliver engaging content. These competencies are vital for ensuring content aligns with business goals, resonates with target audiences, and drives measurable results.
What are the most commonly searched types of Content Strategy jobs in California? The most popular types of Content Strategy jobs in California are:
What are popular job titles related to Content Strategy jobs in California? For Content Strategy jobs in California, the most frequently searched job titles are:
What job categories do people searching Content Strategy jobs in California look for? The top searched job categories for Content Strategy jobs in California are:
What cities in California are hiring for Content Strategy jobs? Cities in California with the most Content Strategy job openings:
Content Strategy jobs near you

Content Strategist

Xe Careers

Irvine, CA • On-site

$110K - $130K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 24 days ago

Job description

Description
At Xe, we live currencies. We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for individuals and businesses. We leverage technology to deliver these services through our website, mobile app and by phone. Last year, we helped over 300 million people access information about the currencies that matter to them and over 225,000 people used us to send money overseas.
ABOUT THIS ROLE
Xe is seeking a Content Strategist to own and evolve the company's global content strategy and editorial direction across channels and markets.
Reporting to the Head of Brand, this role sits at the intersection of Brand, Organic Growth, Lifecycle Marketing, and Performance Media, ensuring that content not only reinforces Xe's brand identity but also drives measurable business outcomes across acquisition, engagement, conversion, and retention.
This is a strategic and execution-oriented role responsible for defining what content Xe creates, why it matters, and how it performs-while enabling consistent, high-quality execution across formats, markets, and channels.
OUR PRINCIPLES
  • AMBITION - We dream big, try things out and always ask "why not?" and "what if?" We're ambitious in our thinking and our delivery
  • RESPONSIBILITY - We get involved, bring our perspective, and are always open to new ideas. We take personal responsibility
  • COMMUNITY - We value a sense of belonging, trusting each other and encouraging authenticity. We contribute to our community

ROLES & RESPONSIBILITIES
  • Own Xe's content strategy and editorial calendar across owned channels including blog, social, and email
  • Develop and optimize content strategies that drive measurable acquisition, engagement, registration, and retention outcomes
  • Define content strategy across the full customer lifecycle, including acquisition, onboarding, activation, retention, re-engagement
  • Define content priorities by segment, funnel stage, and market in partnership with Product Marketing and Brand
  • Partner with SEO / AEO Specialist to ensure content strategy drives organic discoverability and search performance
  • Brief Content Producer to ensure high-quality, on-brand content output across formats
  • Partner with Acquisition to develop content assets that support paid channel performance
  • Partner with Lifecycle to develop content for retention and re-engagement programs
  • Build and maintain scalable content operations, governance, and asset management processes across markets and channels
  • Build and maintain Xe's brand voice guidelines to ensure consistency across all content touchpoints
  • Manage agency relationships to supplement internal content production capacity as needed

POSITION REQUIREMENTS
  • 5-8+ years in content strategy or brand content; fintech or consumer digital experience preferred
  • Proven ability to develop content strategies spanning written, video, and social formats
  • Cross-functional experience partnering with SEO, paid, and lifecycle teams to align content to channel needs
  • Strong editorial judgment with ability to maintain consistent brand voice across all outputs
  • Experience using testing and performance insights to optimize content effectiveness and customer conversion

PERKS & BENEFITS
  • Medical, Dental & Vision Insurance
  • 401K Plan with Match
  • Employee Stock Purchase Plan
  • Paid Vacation / Sick Leave
  • Hybrid Work Schedule
  • Tuition Assistance
  • Growth Opportunities
  • Corporate gatherings, team bonding events, and much more!
  • Plumm Mental Health and Wellbeing
  • Volunteering day for a charity of your choice

XE offers a competitive salary and benefits package. The reasonable estimated pay for this role ranges from ($110,000USD to $130,000USD). Actual compensation is based upon factors such as the candidate's skills, qualifications, and experience. In addition, XE offers comprehensive and inclusive employee benefits for this role including healthcare, dental and vision benefits, a 401(K) plan, Paid Vacation/ Sick Leave and more.
We want Xe to be a great place to work and to ensure that our communities are represented across our workforce. A vital part of this is ensuring we are a truly inclusive organization that encourages diversity in all respects.
Xe is an Equal Employment Opportunity employer. All qualified applicants will be considered for employment regardless of age, national origin, race, color, disability, religion, sexual orientation, gender identity or expression, or any other characteristic protected under applicable law. We are committed to providing reasonable accommodations to qualified individuals with disabilities. If you need assistance or an accommodation due to a disability, you may contact us at [email protected]
The position responsibilities outlined above are intended to define the general contents and requirements to perform this job. It is not to be taken as a complete statement of responsibilities or requirements. This job description does not restrict the Company's right to assign or reassign duties and responsibilities to this job as needed.
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