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Content Strategy Jobs in California (NOW HIRING)

Content Strategist

San Francisco, CA · On-site +1

$130K - $165K/yr

What You'll Do Strategy & Planning * Define Descript's content strategy, editorial calendar, and channel prioritization * Identify content gaps and opportunities through user data, search research ...

Showing results 21-40

Content Strategy information

What is content strategy?

Content strategy is the process of planning, developing, and managing content—written or otherwise—to achieve specific business goals. It involves understanding the target audience, determining which types of content will be most effective, and organizing content across various channels in a cohesive way. A strong content strategy ensures consistency, relevance, and value, helping organizations attract and engage their audience while supporting overall objectives like brand awareness or lead generation.

What skills and qualifications are needed to thrive as a content strategist?

A Content Strategist needs expertise in content creation, digital marketing, and audience analysis, typically supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is essential for effective planning and performance tracking. Strong storytelling, project management, and collaboration skills help a Content Strategist excel in cross-functional teams and deliver engaging content. These competencies are vital for ensuring content aligns with business goals, resonates with target audiences, and drives measurable results.

How does a content strategist typically collaborate with other departments within an organization?

Content Strategists frequently work cross-functionally with marketing, design, product, and SEO teams to ensure content aligns with broader business objectives and user needs. Regular meetings and collaborative planning sessions are common, as strategists gather input from stakeholders, provide guidance on brand voice, and coordinate content calendars. This collaboration helps maintain consistency across channels, streamline workflows, and measure the impact of content initiatives. Being proactive in communication and open to feedback are key to building strong working relationships in this role.

What is the difference between Content Strategy vs Content Marketing?

AspectContent StrategyContent Marketing
FocusPlanning and managing overall content to meet business goalsPromoting content to attract and engage audiences
SkillsContent planning, user experience, analyticsMarketing tactics, SEO, social media
Work EnvironmentCross-departmental, strategic planningMarketing campaigns, digital channels
GoalsAlign content with brand and user needsDrive traffic, conversions, and brand awareness

While both roles involve content creation, Content Strategy focuses on planning and aligning content with business objectives, whereas Content Marketing emphasizes promoting content to reach target audiences. Understanding these differences helps organizations optimize their content efforts effectively.

What does a content strategist do?

A content strategist develops and manages content plans to meet business goals, ensuring content is relevant, consistent, and aligned with target audiences. They analyze data, conduct audits, and collaborate with teams to create effective content strategies, often using tools like content management systems and analytics platforms.

What are the most commonly searched types of Content Strategy jobs in California?

The most popular types of Content Strategy jobs in California are:

What are popular job titles related to Content Strategy jobs in California?

For Content Strategy jobs in California, the most frequently searched job titles are:

What job categories do people searching Content Strategy jobs in California look for?

The top searched job categories for Content Strategy jobs in California are:

What cities in California are hiring for Content Strategy jobs?

Cities in California with the most Content Strategy job openings:

Infographic showing various Content Strategy job openings in California as of August 2026, with employment types broken down into 93% Full Time, 5% Part Time, and 2% Contract. Highlights an 79% Physical, 6% Hybrid, and 15% Remote job distribution.

Content Strategy & Production Manager

Cooley

San Diego, CA • On-site

Full-time

Medical, Dental, Vision, Life, PTO

Posted 6 days ago


Key responsibilities

  • Conduct advanced interviews with senior partners to extract and shape complex legal and market concepts into narratives.

  • Draft, refine, and package content such as practice capabilities decks, thought leadership pieces, and practice positioning materials.

  • Review and edit work of external writers and internal content to ensure quality, consistency, and adherence to the firm's voice.


Job description

Content Strategy & Production Manager

Cooley is seeking a Content Strategy & Production Manager to join the Marketing and Client Development team.

Position summary: This role is part of the Integrated Content Marketing Team, which serves as the Firm's Voice, and orchestrates the firm's editorial strategy and messaging framework. Responsible for driving the firm's editorial content strategy by transforming complex legal and industry concepts into market-facing thought leadership, campaign assets, and practice positioning materials. This role combines hands-on content development, editorial oversight, team leadership, and process optimization to deliver compelling, high-quality content that advances the firm's brand and business goals. Specific duties and responsibilities include, but are not limited to, the following:

Position responsibilities:

  • Subject Matter Expert (SME) Interviewing: Conduct advanced interviews with senior partners to extract, distill, and shape complex legal and market concepts into compelling narratives.

  • Always-Ready Collateral Development: Draft and refine complex foundational go-to-market materials (e.g., core practice capabilities decks, global service line overviews).

  • Content Campaign Production: Write targeted long-form thought leadership and analysis pieces designed to anchor major cross-functional marketing campaigns.

  • Cross-Sub-Vertical Handoff: Package completed long-form editorial drafts into structured outlines for the Messaging team to build distribution and email assets.

  • Competitor & Topic Research: Conduct deep-dive topic and keyword research to ensure our editorial content targets relevant client needs and whitespace opportunities.

  • Freelance Editor: Review and edit the work of external contract writers, ensuring adherence to the firm's voice and stylistic standards.

  • Quality Control Gatekeeping: Review content drafted by Copy Editors, providing editorial feedback to elevate quality and clarity.

  • Process Contribution: Collaborate with the AD to continuously refine the editorial workflows from ideation to final drafting.

  • People Leader:

  • Serve as direct supervisor and mentor to direct reports

  • Provide day-to-day supervision of direct reports, ensure compliance with assigned work hours and monitor for compliance with all firm and department policies. Manage staffing coverage, review and process time logs/time off requests

  • Support business professional development and continued educational opportunities

  • In collaboration with immediate supervisor and central HR, participate in hiring, performance appraisals, counseling, termination and other employee lifecycle events

  • All other duties as assigned or required

Skills and experience:

Required:

  • After orientation at Cooley LLP, exhibit proficiency in the Microsoft Office suite, iManage and other firm applications

  • Ability to work extended and/or weekend hours, as required

  • Ability to travel, as required

  • 5+ years applicable experience in the field (e.g., marketing or business development, preferably with an emphasis working in an integrated content function)

  • Prior professional services industry experience and/or B2B marketing experience

  • Demonstrated experience writing content for an evolving search landscape (e.g., AEO, GEO)

  • Experience with modern technologies including Digital Asset Management

  • Experience with emerging technologies that increase the efficiency and output of content

Preferred:

  • Bachelor's degree

  • Supervisory experience

  • Prior legal industry or professional services experience

Competencies:

  • Entrepreneurial by nature

  • Excellent attention to detail

  • Approaches tasks through a lens of quality and consistency

  • Approaches tasks through a digital first lens

  • Exceptional interpersonal and communication skills with ability to facilitate and solve problems

  • Ability to organize, prioritize and coordinate multiple activities often under tight timelines

  • Takes a consultative approach to set goals, drive projects, and achieve outcomes

  • Strong judgment

  • Team-player with collaborative spirit

  • Unwavering ability to handle and maintain confidentiality regarding firm information, projects,client data

  • High level of professionalism at all times

  • Demonstrated ability to lead through influence and develop talent

  • Proactive, analytical mindset

  • Effective presentation skills

Cooley offers a competitive compensation and excellent benefits package and is committed to fair and equitable employment practices. EOE.

The expected annual pay range for this position with a full-time schedule is $120,000 - $175,000 Please note that final offer amount will be dependent on geographic location, applicable experience and skillset of the candidate.

We offer a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, long-term care coverage, backup care for children and/or adults and other parental support benefits. In addition to elective benefit options, benefited employees receive firm-paid life insurance, AD&D, LTD, short term medical benefits as well as 21 days of Paid Time Off ("PTO") and 10 paid holidays each year. We provide generous parental leave and fertility benefits. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources.