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Content Optimization Manager Jobs in Indiana (NOW HIRING)

As a Asset Optimization Manager - Rigid Extrusion & Thermoforming, you will lead the development ... Lead multi-generation platform roadmaps addressing sustainability, recycled content, material ...

Optimize website content, metadata, and page structure for search performance. * Monitor Google Search Console and other SEO tools. Google Ads Support * Assist with the management and optimization of ...

The Website Content Manager supports the execution of BraunAbility's website content strategy ... Technical SEO & Site Health * Identify, flag, and help resolve technical SEO issues, including ...

The Website Content Manager supports the execution of BraunAbility's website content strategy ... Technical SEO & Site Health * Identify, flag, and help resolve technical SEO issues, including ...

Digital Content Specialist

Indianapolis, IN · On-site

$54K/yr

... optimization to develop content that engages, converts, and retains prospects and customers across our US Crop Protection and pest management businesses, including brands such as Sentricon. You will ...

Development and continuous optimization of the DTC content strategy for the owned webshop, including SEO and GEO optimization to increase visibility and relevance * Development, management, and ...

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Content Optimization Manager information

What does a content optimization manager do?

A Content Optimization Manager is responsible for improving the performance and effectiveness of digital content across websites, blogs, and social media. Their main tasks include analyzing user data, implementing SEO strategies, and ensuring that content is engaging and aligned with business goals. They collaborate with writers, designers, and marketers to optimize content for both search engines and audience engagement. By regularly monitoring key metrics, they make data-driven decisions to maximize content reach and impact.

What are some common challenges content optimization managers face when aligning content strategies with SEO goals?

Content Optimization Managers often encounter challenges when balancing user-focused content with technical SEO requirements. They must ensure that content is engaging and valuable to readers while also optimizing for search engine algorithms, which can sometimes have conflicting priorities. Additionally, staying updated with frequent changes in SEO best practices and communicating these updates to cross-functional teams can be demanding. Effective collaboration with writers, designers, and developers is essential to implement optimization strategies without compromising the brand's voice or user experience.

What are the key skills and qualifications needed to thrive as a content optimization manager, and why are they important?

To thrive as a Content Optimization Manager, you need expertise in SEO, content strategy, analytics, and digital marketing, typically supported by a relevant degree and experience in content management. Familiarity with tools such as Google Analytics, SEMrush, CMS platforms, and A/B testing software is essential. Strong analytical thinking, attention to detail, and effective communication help you collaborate and drive continuous improvement. These skills and qualities are crucial for maximizing content performance, increasing audience engagement, and achieving business goals.

What is the difference between Content Optimization Manager vs Content Strategist?

AspectContent Optimization ManagerContent Strategist
Primary FocusImproving content performance through SEO, keywords, and technical enhancementsDeveloping overall content plans, themes, and messaging strategies
Skills & CertificationsSEO certifications, analytics tools, content management systemsContent marketing, branding, audience analysis
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesContent teams, marketing departments, media agencies

While both roles involve content, the Content Optimization Manager primarily focuses on enhancing existing content's visibility and performance through SEO and technical improvements. In contrast, the Content Strategist develops overarching content plans and messaging to guide content creation. Both roles often collaborate but serve different strategic and tactical purposes within content marketing.

What are the most commonly searched types of Content Optimization jobs in Indiana?

The most popular types of Content Optimization jobs in Indiana are:

What are popular job titles related to Content Optimization Manager jobs in Indiana?

For Content Optimization Manager jobs in Indiana, the most frequently searched job titles are:

What job categories do people searching Content Optimization Manager jobs in Indiana look for?

The top searched job categories for Content Optimization Manager jobs in Indiana are:

What cities in Indiana are hiring for Content Optimization Manager jobs?

Cities in Indiana with the most Content Optimization Manager job openings:

Asset Optimization Manager

Amcor

Evansville, IN • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 9 days ago


Job description

Accelerate the possible by joining a winning Amcor team that's transforming the packaging industry and improving lives around the world.

At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It's our core value and integral to how we do business.


Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win - adapting quickly in an everchanging world - and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business.


To learn more about playing for Team Amcor, visitwww.amcor.comILinkedInIGlassdoorIFacebook IYouTube

Job Description

This is a unique opportunity to help shape the future of one of Amcor's most strategically important packaging platforms.

As a Asset Optimization Manager - Rigid Extrusion & Thermoforming, you will lead the development and execution of platform strategy across a network of manufacturing sites, technologies, and business segments. This role sits at the intersection of operations, engineering, R&D, marketing, and commercial leadership, connecting long-term market trends with the investments, capabilities, and technologies required to win.

The rigid platform is undergoing significant transformation driven by sustainability, material transitions, recycled content integration, manufacturing modernization, and evolving customer requirements. This role will play a central leadership position in defining how those changes are executed across the business.

The successful candidate will help shape platform strategy, guide major investment decisions, influence technology roadmaps, and lead cross-functional initiatives that support profitable growth across a multi-hundred-million-dollar business.

This role combines elements of operations, engineering, strategy, capital planning, and business leadership. Success requires the ability to connect long-term market and technology trends with practical execution across the manufacturing network.

WHAT YOU GET TO DO

Platform Strategy & Transformation

  • Develop and lead the long-term strategy for Amcor's rigid extrusion and thermoforming platform

  • Identify and prioritize capability, capacity, technology, and operational investments required to support future growth

  • Lead multi-generation platform roadmaps addressing sustainability, recycled content, material transitions, manufacturing technology, and productivity improvements

  • Partner with executive leadership to define strategic priorities and investment direction

Growth & Business Leadership

  • Drive profitable growth by aligning platform capabilities with customer, market, and business needs

  • Provide strategic guidance on customer opportunities, network capacity, and manufacturing capabilities

  • Support commercial teams in evaluating growth opportunities and strategic customer decisions

  • Translate market trends into actionable platform strategies and investment plans

Capital & Network Optimization

  • Lead development of business cases for major capital investments

  • Evaluate manufacturing network capabilities, constraints, and long-term capacity requirements

  • Identify opportunities to improve asset utilization, operational performance, and profitability

  • Recommend and prioritize investments that strengthen competitive position and drive business results

Cross-Functional Leadership

  • Serve as the primary strategic leader for the rigid extrusion and thermoforming platform

  • Lead and influence cross-functional teams spanning Operations, Engineering, R&D, Supply Chain, Finance, Marketing, and Commercial organizations

  • Align resources and priorities to execute critical initiatives

  • Communicate recommendations and strategic direction to senior leadership teams

WHAT MAKES THIS ROLE UNIQUE

  • Direct influence on the future direction of a major Amcor platform

  • Significant visibility with senior business and functional leadership

  • Opportunity to shape transformational investments and technology strategy

  • Broad exposure across operations, engineering, commercial, and innovation organizations

  • Opportunity to build enterprise leadership capabilities while driving meaningful business impact

WHAT WE VALUE

  • Results Orientation

  • Collaborative Relationships and Influencing Others

  • Product / Technology Knowledge

  • Strategic Orientation

  • Developing Organizational Capability

  • Teamwork

  • Market Knowledge

  • Change Leadership

  • Communication / Interpersonal Skills

  • Business Acumen

  • Team Leadership

  • Analytical Thinking

  • Financial Acumen

  • Energy and Execution

WHAT WE WANT FROM YOU

  • Bachelor's degree in Engineering, Operations, Business, or related field

  • 5+ years of experience across Engineering, Operations, Manufacturing, R&D, Product Management, Asset Management, Supply Chain, or related disciplines

  • Strong technical understanding of manufacturing processes and industrial technologies

  • Demonstrated business acumen and ability to connect technical decisions to financial outcomes

  • Proven ability to influence without direct authority and lead cross-functional initiatives

  • Strong communication skills with the ability to engage effectively with both technical teams and senior leaders

  • Strategic thinker capable of balancing long-term vision with practical execution

PREFERRED EXPERIENCE

  • Packaging, plastics, thermoforming, extrusion, or related manufacturing experience

  • Capital project development and investment analysis

  • Network optimization and manufacturing strategy

  • Product commercialization and technology deployment

  • Multi-site manufacturing environments

WHO WILL SUCCEED IN THIS ROLE

The ideal candidate combines technical depth, business insight, and leadership capability. They are comfortable moving between the plant floor, executive conference room, customer discussions, and investment reviews. They are naturally curious, highly collaborative, and energized by the opportunity to help lead a platform through significant transformation and growth.

OurExpectations

We expect our people to be guided by The Amcor Way and demonstrate our Values every day to enable the business to win. We are winning when:

  • Our people are engaged and developing as part of a high-performing Amcor team
  • Our customers grow and prosper from Amcor's quality, service, and innovation
  • Our investors benefit from Amcor's consistent growth and superior returns
  • The environment is better off because of Amcor's leadership and products
Equal Opportunity Employer/Minorities/Females/Disabled/Veterans/Sexual Orientation/Gender Identity

Amcor is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

If you would like more information about your EEO rights as an applicant under the law, please click on the "Know Your Rights: Workplace Discrimination is Illegal" Poster. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call 224-313-7000 and let us know the nature of your request and your contact information.

E-Verify

We verify the identity and employment authorization of individuals hired for employment in the United States.

Benefits

When you join Amcor, you will have access to a comprehensive benefits and compensation package that includes:

  • Medical, dental and vision plans

  • Flexible time off, starting at 80 hours paid time per year for full-time salaried employees

  • Company-paid holidays starting at 8 days per year and may vary by location

  • Wellbeing program & Employee Assistance Program

  • Health Savings Account/Flexible Spending Account

  • Life insurance, AD&D, short-term & long-term disability, and voluntary benefits

  • Paid Parental Leave

  • Retirement Savings Plan with company match

  • Tuition Reimbursement (dependent upon approval)

  • Discretionary annual bonus program (initial eligibility dependent upon hire date)