Content Optimization Manager Jobs in Indiana (NOW HIRING)

About Elevation

Elevation Individual and Family Therapy, PLLC is a growing, multi-location mental health practice providing high-quality, ethical, and community-centered therapy services. We serve individuals, families, and communities through outpatient therapy, group services, and community partnerships.

We are seeking a Marketing Services Coordinator (1099 Contractor) to execute and manage structured marketing efforts that increase referrals, strengthen brand visibility, and support sustainable growth.

This is a hands-on execution role, not just a strategy or posting role.

Position Overview

The Marketing Services Coordinator will provide ongoing marketing services under a deliverable-based contract. This role requires independent execution, strong organization, and consistent reporting.

You will be responsible for outreach, content creation, digital visibility, and marketing documentation — with clear expectations and measurable outputs.

Core Responsibilities & Monthly Deliverables

Referral & Community Outreach

• Complete 20 documented outreach contacts per month with:
  • Physicians (Primary Care, OB-GYNs, Pediatricians)
  • Schools and school-based professionals
  • Churches and community organizations
  • Nonprofits and agencies
• Conduct at least 4 in-person outreach visits per month (local candidates preferred)
• Maintain an organized outreach tracker
• Submit a monthly outreach summary report

Social Media & Digital Content

• Publish 3 social media posts per week (minimum 12 per month)
• Create original graphics (Canva or similar)
• Maintain a rolling 30-day content calendar
• Track posting activity and engagement

Blogging & SEO

• Write and publish 4 SEO-optimized blog posts per month
• Conduct keyword research and on-page SEO optimization
• Audit at least 1 existing website page per month for SEO improvements
• Submit a monthly content & SEO report

Marketing Materials & Asset Creation

• Design at least 4 marketing assets per month, such as:
  • Digital flyers
  • Referral one-pagers
  • Program or event promotions
  • Service brochures
• Submit all materials in editable format
• Organize and label assets in shared folders

Digital Presence & Advertising Oversight

• Review and update Google Business Profile monthly
• Monitor website content accuracy
• Flag outdated or incorrect listings
• Monitor approved Google and social media ad campaigns
  (Ad spend is paid directly by Elevation)

Email Marketing

• Draft and distribute 2 email campaigns per month
• Manage and segment email lists
• Ensure CAN-SPAM compliance and data confidentiality
• Provide monthly email marketing metrics and insights

Reporting & Documentation

• Maintain organized marketing records and trackers
• Submit monthly marketing progress reports
• Participate in a 30-minute weekly check-in meeting to review progress and priorities

Required Qualifications

• Proven experience providing marketing services as an independent contractor or consultant
• Experience with community outreach or referral-based marketing
• Strong writing skills (blogs, email campaigns, professional outreach)
• Experience with SEO fundamentals and content optimization
• Proficiency with tools such as Canva, Google Workspace, and email platforms
• Excellent organization, follow-through, and documentation skills
• Ability to work independently and meet monthly deliverables without daily supervision

Preferred Qualifications

• Healthcare or mental health marketing experience
• Familiarity with HIPAA-aware marketing practices
• Knowledge of community-based or Medicaid-serving organizations
• Local familiarity with the Chicagoland / South Suburbs area

Important Notes

• This is a 1099 independent contractor position, not a W-2 role
• Contractor controls work methods and schedule
• Deliverables, documentation, and reporting are required
• All work product created becomes the property of Elevation

How to Apply

Please submit:

1. Resume or business profile
2. Brief overview of relevant experience
3. Samples of:
   • Marketing materials
   • Blog or written content
   • Digital campaigns (if available)

Why This Role Is Different

This position is ideal for a marketing professional who:

• Enjoys execution and structure
• Wants clear expectations and measurable impact
• Is comfortable working independently
• Values ethical, community-focused work