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Content Innovation Director Jobs (NOW HIRING)

Roku

Head of Content Innovation

Santa Monica, CA · On-site

$280K - $350K/yr

Lead Roku's interactive entertainment and content innovation efforts across concept development ... Success leading highly cross-functional teams, including through influence rather than direct ...

Casfer

Industry Innovation Director

Lubbock, TX · On-site

$90 - $130/hr

... content. Required Qualifications Bachelor's degree in engineering or a STEM-related field required ... center, NSF ERC, or comparable innovation environment. Working knowledge of technology ...

MJH Life Sciences

Strategic Content Lead

Cranbury, NJ · On-site

We value being Service Focused, having a Passion for Winning, Innovation, Respect, Integrity, and ... The Strategic Content Lead is a senior content strategist responsible for shaping the high-level ...

MJH Life Sciences

Strategic Content Lead

Cranbury, NJ · On-site

We value being Service Focused, having a Passion for Winning, Innovation, Respect, Integrity, and ... The Strategic Content Lead is a senior content strategist responsible for shaping the high-level ...

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Content Innovation Director information

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$60.5K

$128.3K

$219.5K

How much do content innovation director jobs pay per year?

As of Aug 12, 2026, the average yearly pay for content innovation director in the United States is $128,279.00, according to ZipRecruiter salary data. Most workers in this role earn between $84,000.00 and $162,000.00 per year, depending on experience, location, and employer.

What is the role of a Content Innovation Director?

A Content Innovation Director leads the development and implementation of new content strategies, focusing on creative approaches and emerging formats to engage audiences. They oversee content teams, analyze industry trends, and utilize tools like data analytics and content management systems to drive innovation and improve content performance.

What is the difference between Content Innovation Director vs Content Strategist?

AspectContent Innovation DirectorContent Strategist
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in content creation and innovationBachelor's degree in marketing, communications, or related field; strong understanding of content planning
Work EnvironmentLeadership role overseeing content teams and innovation projectsDevelops content plans and strategies, often working closely with marketing teams
Employer & Industry UsageUsed in media, advertising, and digital content companies focusing on innovative content approachesCommon across marketing agencies, brands, and media outlets for content planning

The Content Innovation Director focuses on leading content development and pioneering new formats or channels, while the Content Strategist concentrates on planning and executing content strategies to meet marketing goals. Both roles require strong communication skills and industry knowledge but differ in scope and leadership level.

More about Content Innovation Director jobs
What cities are hiring for Content Innovation Director jobs? Cities with the most Content Innovation Director job openings:
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Content Innovation Director jobs near you
Infographic showing various Content Innovation Director job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 91% Physical, 4% Hybrid, and 5% Remote job distribution, with an average salary of $128,279 per year, or $61.7 per hour.

Editor, Content innovation

Sunset Magazine

Los Angeles, CA • On-site

Full-time

Re-posted 14 days ago

Job description

Job Overview:
Sunset Magazine is seeking a visionary Editor, Content innovation to lead the charge in leveraging AI to create cutting-edge editorial products and significantly drive audience growth and revenue. This role is central to our mission of innovating content creation for both print and digital platforms while maximizing engagement and monetization opportunities.
Responsibilities:
  1. Content Creation and Management:
    • Develop and produce high-quality, AI-powered editorial products such as Special Interest Publications (SIPs) and digital stories, e.g., Epic Western Gardens or Modernism Week, Best Homes in the West and other SIPs.
    • Create high-volume, SEO-friendly stories optimized for traffic growth using archival materials, real-time trends, and keyword research.
    • Collaborate with editorial and design teams to ensure AI-driven content maintains Sunset's brand voice and quality standards.
    • Mine Sunset's 125-year archive of books and magazines to create new content, repurpose legacy material, and craft bespoke editorial projects that celebrate our history while meeting modern demands.
    • Spearhead the creation of an AI-powered Western Garden Book or app, leveraging archival knowledge to provide readers with gardening insights, planting guides, and interactive features.
  2. Editorial Innovation:
    • Spearhead the use of AI tools to produce, write, and build bespoke and automated editorial products.
    • Revitalize and enhance legacy content, such as the Western Garden Book, with AI capabilities.
    • Identify and implement cutting-edge AI technologies and workflows to optimize productivity and content quality.
  3. Traffic Growth and Revenue Generation:
    • Drive website traffic growth through targeted AI-driven content strategies, focusing on top keywords and audience demand.
    • Develop and execute strategies to convert page views into revenue through programmatic advertising, direct-sold ad deals, and ecommerce.
    • Oversee cross-platform promotion of SIPs via pre-order campaigns, Shopify, Amazon, Ingram, Spark, and other retail channels.
  4. Best Practices and Tool Development:
    • Stay abreast of current best practices in AI-driven content creation, SEO, and audience growth.
    • Identify and implement AI-powered tools and platforms for content automation, such as ChatGPT, Jasper, Surfer SEO, or Adobe Sensei.
    • Develop proprietary tools and workflows to streamline production and enhance Sunset's content offerings.
  5. Audience Engagement and Strategy:
    • Collaborate with marketing teams to promote editorial products across social media, email, and other channels.
    • Use analytics to monitor performance and optimize content strategies to align with business goals.
    • Lead the creation of bespoke AI-powered products tailored to specific audience segments.

Qualifications:
  • Proven experience in AI-driven content creation, digital publishing, or related fields.
  • Deep understanding of SEO best practices and tools (e.g., Google Analytics, SEMrush, Ahrefs).
  • Fluency with AI-powered content platforms (e.g., OpenAI, Jasper, Copy.ai, or similar).
  • Experience in editorial production, including building long-form content, SIPs, or newsletters.
  • Strong project management and organizational skills with a track record of meeting deadlines and KPIs.
  • Ability to analyze data and use insights to inform content strategy and editorial decisions.
  • Experience with ecommerce platforms like Shopify and third-party retail channels like Amazon and Ingram Spark.

Preferred Skills:
  • Strong storytelling and packaging skills.
  • Familiarity with programmatic advertising and audience monetization strategies.
  • Proficiency in creative tools (e.g., Adobe Creative Suite, Canva) for product development and design collaboration.
  • Background in archival research and storytelling with a passion for revitalizing legacy content.
  • Knowledge of the Western lifestyle, home and design, gardening, cultural and historical relevance, and travel themes central to Sunset's brand.

If you are a forward-thinking AI enthusiast with a passion for digital storytelling, audience growth, and innovation, we'd love to hear from you!
This role will be based in Los Angeles, CA and is expected to come into the office 1-2 times/week. The salary range is $80,000-110,000 annually.

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