We're looking for a transformational Consumer Marketing Leadership(CML) to lead this mission. This is not a traditional marketing role. It is an opportunity to build a consumer movement, develop a ...
Quick apply
We're looking for a transformational Consumer Marketing Leadership(CML) to lead this mission. This is not a traditional marketing role. It is an opportunity to build a consumer movement, develop a ...
Quick apply
We're looking for a transformational Consumer Marketing Leadership(CML) to lead this mission. This is not a traditional marketing role. It is an opportunity to build a consumer movement, develop a ...
Minneapolis, MN · On-site
We are looking for a Consumer Marketing Manager that will lead short and long-term strategic marketing responsibilities for our Ostomy portfolio in the community setting, with a focus on consumer ...
Minneapolis, MN · On-site
We are looking for a Consumer Marketing Manager that will lead short and long-term strategic marketing responsibilities for our Ostomy portfolio in the community setting, with a focus on consumer ...
Los Angeles, CA · On-site
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
Los Angeles, CA · On-site
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
New York, NY · On-site
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
New York, NY · On-site
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
We are looking for a Consumer Marketing Manager that will lead short and long-term strategic marketing responsibilities for our Ostomy portfolio in the community setting, with a focus on consumer ...
We are looking for a Consumer Marketing Manager that will lead short and long-term strategic marketing responsibilities for our Ostomy portfolio in the community setting, with a focus on consumer ...
Los Angeles, CA · On-site
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
Los Angeles, CA · On-site
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
Los Angeles, CA · On-site
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
Los Angeles, CA · On-site
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
We're looking for a Manager of Consumer Marketing to drive global product marketing communications across both business and consumer audiences. This is a high-impact leadership role focused on ...
Associate Director, Consumer Marketing Takeda PharmaceuticalCambridge, MAAbout the role: As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values while ...
Associate Director, Consumer Marketing Takeda PharmaceuticalCambridge, MAAbout the role: As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values while ...
Associate Director, Consumer Marketing Takeda PharmaceuticalCambridge, MAAbout the role: As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values while ...
Associate Director, Consumer Marketing Takeda PharmaceuticalCambridge, MAAbout the role: As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values while ...
Position Overview The Associate Director, Consumer Marketing is responsible for developing and executing patient-focused marketing strategies that drive disease awareness, patient engagement, and ...
Position Overview The Associate Director, Consumer Marketing is responsible for developing and executing patient-focused marketing strategies that drive disease awareness, patient engagement, and ...
Position Overview The Associate Director, Consumer Marketing is responsible for developing and executing patient-focused marketing strategies that drive disease awareness, patient engagement, and ...
Position Overview The Associate Director, Consumer Marketing is responsible for developing and executing patient-focused marketing strategies that drive disease awareness, patient engagement, and ...
Bedford, MA · On-site +1
$201K - $251K/yr
The Associate Director, Consumer Marketing, along with the Executive Director of Marketing, will be responsible for all Consumer activities from disease education (DE) campaign development and ...
Bedford, MA · On-site +1
$201K - $251K/yr
The Associate Director, Consumer Marketing, along with the Executive Director of Marketing, will be responsible for all Consumer activities from disease education (DE) campaign development and ...
Associate Director, Consumer Marketing Takeda Pharmaceutical Cambridge, MA About the role: As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values while ...
Associate Director, Consumer Marketing Takeda Pharmaceutical Cambridge, MA About the role: As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values while ...
Bedford, MA · On-site +1
$201K - $251K/yr
The Associate Director, Consumer Marketing, along with the Executive Director of Marketing, will be responsible for all Consumer activities from disease education (DE) campaign development and ...
Bedford, MA · On-site +1
$201K - $251K/yr
The Associate Director, Consumer Marketing, along with the Executive Director of Marketing, will be responsible for all Consumer activities from disease education (DE) campaign development and ...
The Director, Consumer Marketing for North America Truck is a critical leadership role within the Ford Blue General Management team. This position is directly responsible for driving all aspects of ...
The Director, Consumer Marketing for North America Truck is a critical leadership role within the Ford Blue General Management team. This position is directly responsible for driving all aspects of ...
The Executive Director, Consumer Marketing leads the enterprise consumer and patient marketing strategy to drive brand growth, deepen patient engagement, and support long-term franchise success. As a ...
The Executive Director, Consumer Marketing leads the enterprise consumer and patient marketing strategy to drive brand growth, deepen patient engagement, and support long-term franchise success. As a ...
The Associate Director, Consumer Marketing (Dermatology), will play a key role in shaping and executing Dermatology consumer marketing strategy within an evolving healthcare and media landscape. This ...
The Associate Director, Consumer Marketing (Dermatology), will play a key role in shaping and executing Dermatology consumer marketing strategy within an evolving healthcare and media landscape. This ...
Cambridge, MA · On-site
$154K - $242K/yr
Associate Director, IBD Consumer Marketing Takeda Pharmaceutical Cambridge, MA About the role: As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values ...
Cambridge, MA · On-site
$154K - $242K/yr
Associate Director, IBD Consumer Marketing Takeda Pharmaceutical Cambridge, MA About the role: As the Associate Director of Consumer Marketing, you will be a champion of Takeda's culture and values ...
As the Marketing Manager you will be responsible for: * Defining the Consumer Target * Mining deep consumer insights * Turning consumer insights into actionable BIG ideas * Develop the marketing ...
As the Marketing Manager you will be responsible for: * Defining the Consumer Target * Mining deep consumer insights * Turning consumer insights into actionable BIG ideas * Develop the marketing ...
$42K - $55.2K
12% of jobs
$55.2K - $68.4K
9% of jobs
$71.5K is the 25th percentile. Wages below this are outliers.
$68.4K - $81.5K
17% of jobs
$81.5K - $94.7K
3% of jobs
The median wage is $102.2K / yr.
$94.7K - $107.9K
16% of jobs
$107.9K - $121.1K
18% of jobs
$121.3K is the 75th percentile. Wages above this are outliers.
$121.1K - $134.3K
17% of jobs
$134.3K - $147.5K
6% of jobs
$147.5K - $160.6K
0% of jobs
$160.6K - $173.8K
1% of jobs
$173.8K - $187K
1% of jobs
$42K
$104.5K
$187K
| Aspect | Consumer Marketing | Product Marketing |
|---|---|---|
| Focus | Targeting end consumers to drive demand for products or services | Positioning and promoting specific products to support sales teams |
| Work Environment | Advertising agencies, retail companies, consumer brands | Tech companies, manufacturing firms, B2B and B2C industries |
| Required Skills | Market research, branding, advertising, consumer behavior analysis | Product positioning, messaging, competitive analysis, sales enablement |
Consumer Marketing primarily focuses on reaching end consumers through advertising and branding strategies to increase demand. Product Marketing, on the other hand, concentrates on positioning specific products, supporting sales teams, and aligning product features with market needs. While both roles require market research and strategic thinking, Consumer Marketing emphasizes brand awareness, whereas Product Marketing emphasizes product-specific messaging and positioning.

Full-time
Medical, Dental, Vision, Life, Retirement
Posted 7 days ago
More than 117 million Americans use injectable medications at home. Our vision is to make safe sharps disposal as common and understood as recycling batteries or returning unused medications—creating a new national standard for protecting families, healthcare workers, sanitation workers, and the environment.
We're looking for a transformational Consumer Marketing Leadership(CML) to lead this mission.
This is not a traditional marketing role. It is an opportunity to build a consumer movement, develop a new category, and drive one of the largest untapped growth opportunities in healthcare.
As Consumer Marketing Leadership, you will lead PureWay's national consumer growth strategy, brand development, public awareness initiatives, and strategic partnerships. Your mission is to educate millions of Americans about safe sharps disposal while building scalable programs that drive consumer adoption and measurable business growth.
You'll report directly to the CEO and work closely with executive leadership to define the company's long-term growth strategy.
This role requires a builder—not someone who simply manages existing brands, but someone who has successfully created markets, influenced consumer behavior, and scaled high-growth organizations.
Lead omni-channel consumer marketing efforts including:
Measure and optimize:
We're especially interested in candidates with backgrounds in:
Sourced by ZipRecruiter
Medical equipment and supplies manufacturing
11 - 50 Employees
Houston, TX, US
2013