This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
Senior Channel Marketer
Smyrna, GA · On-site
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
Senior Channel Marketer
Smyrna, GA · On-site
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
Senior Channel Marketer
Atlanta, GA · On-site
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
Senior Channel Marketer
Atlanta, GA · On-site
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
Program Manager - Real Estate Channel Marketing
Atlanta, GA · Hybrid
$44/hr
Responsible for the day-to-day management and growth of the Real Estate sales channel. * Position will also support other relationships and projects within the Retail Partnerships and Channel ...
Quick apply
Program Manager - Real Estate Channel Marketing
Atlanta, GA · Hybrid
$44/hr
Responsible for the day-to-day management and growth of the Real Estate sales channel. * Position will also support other relationships and projects within the Retail Partnerships and Channel ...
Company Description Global Channel Management is a technology company that specializes in various types of recruiting and staff augmentation. Our account managers and recruiters have over a decade of ...
Company Description Global Channel Management is a technology company that specializes in various types of recruiting and staff augmentation. Our account managers and recruiters have over a decade of ...
Broker Channel Specialist
Atlanta, GA · On-site
ADP is hiring a Broker Channel Sales Representative . * Does the idea of hunting for new business ... To be successful, you will need to manage multiple sales processes simultaneously through various ...
Broker Channel Specialist
Atlanta, GA · On-site
ADP is hiring a Broker Channel Sales Representative . * Does the idea of hunting for new business ... To be successful, you will need to manage multiple sales processes simultaneously through various ...
Senior Channel Marketer
Atlanta, GA · On-site
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
Senior Channel Marketer
Atlanta, GA · On-site
This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
About the Role We're looking for a strategic, data-driven Senior Manager of Channel Strategy to ... join our Partner Marketing Experiences team. In this role, you'll own how we reach and engage our ...
About the Role We're looking for a strategic, data-driven Senior Manager of Channel Strategy to ... join our Partner Marketing Experiences team. In this role, you'll own how we reach and engage our ...
ADP is hiring a Broker Channel Sales Representative . * Does the idea of hunting for new business ... You can manage your time well, prioritize deliverables, and multi-task with the best of them. In ...
ADP is hiring a Broker Channel Sales Representative . * Does the idea of hunting for new business ... You can manage your time well, prioritize deliverables, and multi-task with the best of them. In ...
Channel Sales Manager - IBM Alliance
Atlanta, GA · On-site
$124K - $229K/yr
Work you'll do As a Channel Sales Manager, IBM Alliance , you will: * Articulate Deloitte's value proposition, differentiators, and capabilities; tailor client-specific messaging using alliance and ...
Channel Sales Manager - IBM Alliance
Atlanta, GA · On-site
$124K - $229K/yr
Work you'll do As a Channel Sales Manager, IBM Alliance , you will: * Articulate Deloitte's value proposition, differentiators, and capabilities; tailor client-specific messaging using alliance and ...
Be Seen First
Marketing Program Manager - Real Estate Channel
Atlanta, GA · On-site
$45 - $50/hr
Responsible for the day-to-day management and growth of the Real Estate sales channel. Position will also support other relationships and projects within the Retail Partnerships and Channel ...
New
Quick apply
Be Seen First
Marketing Program Manager - Real Estate Channel
Atlanta, GA · On-site
$45 - $50/hr
Responsible for the day-to-day management and growth of the Real Estate sales channel. Position will also support other relationships and projects within the Retail Partnerships and Channel ...
New
AWS Channel Sales Senior Manager
Atlanta, GA · On-site
Share this job: Share: Share AWS Channel Sales Senior Manager with Facebook Share AWS Channel Sales Senior Manager with LinkedIn Share AWS Channel Sales Senior Manager with Twitter Caution against ...
AWS Channel Sales Senior Manager
Atlanta, GA · On-site
Share this job: Share: Share AWS Channel Sales Senior Manager with Facebook Share AWS Channel Sales Senior Manager with LinkedIn Share AWS Channel Sales Senior Manager with Twitter Caution against ...
Direct Manager/Direct Reports: * Reports to Sr. Manager, Director Sr. Director or VP * Typically requires interpersonal skills for dealing with sensitive or controversial situations. * Typically ...
Direct Manager/Direct Reports: * Reports to Sr. Manager, Director Sr. Director or VP * Typically requires interpersonal skills for dealing with sensitive or controversial situations. * Typically ...
Territory Channel Sales Manager
Conyers, GA · On-site
Collect and synthesize voice of customer, agency insights, and broader channel and market inputs to support informed regional channel strategy and actions. Agency Performance Management ...
Territory Channel Sales Manager
Conyers, GA · On-site
Collect and synthesize voice of customer, agency insights, and broader channel and market inputs to support informed regional channel strategy and actions. Agency Performance Management ...
Territory Channel Sales Manager
Conyers, GA · On-site
Collect and synthesize voice of customer, agency insights, and broader channel and market inputs to support informed regional channel strategy and actions. Agency Performance Management ...
Territory Channel Sales Manager
Conyers, GA · On-site
Collect and synthesize voice of customer, agency insights, and broader channel and market inputs to support informed regional channel strategy and actions. Agency Performance Management ...
Collect and synthesize voice of customer, agency insights, and broader channel and market inputs to support informed regional channel strategy and actions. Agency Performance Management ...
Collect and synthesize voice of customer, agency insights, and broader channel and market inputs to support informed regional channel strategy and actions. Agency Performance Management ...
Deloitte is currently seeking candidates for our Channel Sales Manager (CSM) role, focusing on digital transformations enabled by Salesforce solutions for the Financial Services industry. The CSM ...
Deloitte is currently seeking candidates for our Channel Sales Manager (CSM) role, focusing on digital transformations enabled by Salesforce solutions for the Financial Services industry. The CSM ...
Channel Manager information
See Decatur, GA salary details
$68.8K - $76.2K
2% of jobs
$76.2K - $83.6K
3% of jobs
$83.6K - $90.9K
3% of jobs
$90.9K - $98.3K
3% of jobs
$98.3K - $105.7K
3% of jobs
$105.7K - $113K
0% of jobs
$113K - $120.4K
0% of jobs
$120.4K - $127.8K
0% of jobs
$127.8K - $135.1K
0% of jobs
$135.1K - $142.5K
0% of jobs
$143.4K is the 25th percentile. Wages below this are outliers.
$142.5K - $149.9K
85% of jobs
$68.8K
$139.1K
$149.9K
How much do channel manager jobs pay per year?
What are Channel Managers?
What is the difference between Channel Manager vs Sales Manager?
| Aspect | Channel Manager | Sales Manager |
|---|---|---|
| Primary Focus | Managing distribution channels and partner relationships | Direct sales and customer acquisition |
| Required Skills | Channel development, partner management, negotiation | Sales strategy, team leadership, client engagement |
| Work Environment | Collaborates with partners, vendors, and internal teams | Leads sales teams, interacts directly with clients |
| Industry Usage | Common in tech, manufacturing, and wholesale sectors | Widespread across retail, B2B, and service industries |
While both roles involve driving revenue, a Channel Manager focuses on developing and maintaining partner channels, whereas a Sales Manager directly manages sales teams and client relationships. Understanding these differences helps organizations assign the right responsibilities and find suitable candidates.
What Does a Channel Manager Do?
A channel manager works with sales or marketing within a specific channel. In this career, your duties may involve overseeing sales operations and being the moderator for supplier and customer relationships in a particular territory. Your responsibilities could range from fostering relationships with potential or existing channel partners and clients, creating and implementing sales growth strategies designed to increase profitability for your channel, closing difficult sales, and working on the recruitment of new sales and marketing partners. You may also meet with partners in your sales channel and moderate discussions between your marketing team and your channel partners.
How does a Channel Manager typically collaborate with sales and marketing teams to drive partner performance?
What are the key skills and qualifications needed to thrive as a Channel Manager, and why are they important?
- How to Become a Channel Manager
- What are some challenges that a Channel Manager might face in their role?
- How does a Channel Manager collaborate with other departments within an organization?
- What strategies can a Channel Manager adopt to drive channel partner performance?
- What Is a Channel Manager and How to Become One
- Channel Manager Job Description Sample Template

Job description
Job Summary
The Senior Channel Marketer serves as the strategic business partner for Sales, Product Management, Supply Chain, and Marketing to develop customer assortments, promotional strategies, pricing recommendations, and merchandising plans that drive revenue, profitability, and market share. This role manages the channel planning process from opportunity identification through customer presentation and execution while leading large cross-functional initiatives and developing team members.
Essential Job Functions *
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- Leads: Leads two to three specific categories and channels, partnering cross functionally to meet business objectives.
- Is the go-to expert to creatively resolve problems.
- Channel Support: Participates in the development and delivery of customer presentations, line reviews and new program opportunities. Focus on creating promotional opportunities for sales organization.
- Marketing Liaison/Support: Communicates regularly with the Sales staff to provide information, answer questions, and assist with issues within the retail channel. Project management for customer tasks is routine for this position.
- Market Plan Development/Management: Develops, implements, and monitors marketing plans and promotions to ensure the achievement of objectives.
- Market Research: Coordinates ongoing market and competitive research to identify consumer needs as well as understand the changes in the industry to improve the company’s position in the marketplace.
- Establishes and oversees effective pricing strategies, using market-based pricing analysis.
- Business Acumen: Recommends solutions that result in positive margin and revenue impact. Has a solid understanding of profit and loss statements and key sales metrics to drive profit growth.
- Summarizes key financial information for decisions based on analytical insights
* This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.
Employees are expected and encouraged to participate in safety and health program activities including immediately reporting hazards, immediately reporting unsafe work practices and incidents to supervisors, wearing required personal protective equipment, and participating in and supporting safety committee activities.
Education & Experience
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- Bachelor’s degree in marketing or the equivalent in education and experience.
- Six years related experience in a manufacturing environment.
- Five years related experience in retail distribution channels
- Knowledge of the hardware industry is strongly recommended
Competencies – Knowledge, Skills, and Abilities
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- Problem Solving: Identifies and analyzes problems; weighs relevance and accuracy of information; evaluates and generates alternative solutions; makes recommendations.
- Resilience: Positively impacts the team and the organization by dealing effectively with pressure; remains optimistic and recovers quickly from setbacks.
- Leadership: Shows a high degree of personal integrity, honesty, and ethical behavior; respects & protects confidential information; holds self-accountable for results.
- Human Capital Management: Builds and manages workforce based on organizational goals, budget considerations, and staffing needs; ensures that employees are appropriately recruited; manages and supports a diverse, multi-sector work force and a variety of work situations.
- Continual Learning: Assesses and recognizes own strengths and weaknesses; pursues self-development.
Operational Equipment
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- Computer
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Work Environment and Physical Demands
Work Environment
Office: Office setting. Seldom exposed to fumes or airborne particles. Loud working environment of the shop area. Functional vision and hearing required.
Physical Demands
Office: Sedentary.
About Hillman
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