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Channel Manager Jobs in Columbia, SC (NOW HIRING)

Aligned

VP Marketing | Aligned

North, SC · On-site

This is not a channel-management role, but rather a position for a commercial systems architect. Marketing at Aligned is intentionally structured around three business pillars: Brand & Category ...

AB SKF

Engineering Technician

Sumter, SC · On-site

Cross-Functional Collaboration Will be responsible for coordinating between shop floor Channel Managers and workers and the engineering team to ensure project completion. Qualifications * 5 years ...

Chervon

Business Development Manager | EGO

Columbia, SC · On-site

$65 - $90/hr

Channel and Marketing Support: * Support EGO brand marketing initiatives at the dealer level ... Manage travel and time efficiently to maximize productivity while adhering to budget constraints.

Ra

Marketing Analytics Manager

Columbia, SC · On-site

You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel ... Who is good in management or leadership role. Who is good in providing external consulting. Who is ...

AB SKF

Engineering Technician

Sumter, SC · On-site

Cross-Functional Collaboration Will be responsible for coordinating between shop floor Channel Managers and workers and the engineering team to ensure project completion. Qualifications * 5 years ...

Ra

Marketing Analytics Senior Manager

Columbia, SC

You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel ... Who is good in management or leadership role. Who is good in providing external consulting. Who is ...

Spirax-Sarco Engineering

Sales Director

Blythewood, SC · On-site

$125 - $150/hr

General Manager, Sales FLSA Status: Exempt About the Role The Sales Director is responsible for ... Strengthen channel strategy and expand market presence * Drive growth in underdeveloped accounts ...

Spirax-Sarco Engineering

Sales Director

Blythewood, SC · On-site

General Manager, Sales FLSA Status: Exempt About the Role The Sales Director is responsible for ... Strengthen channel strategy and expand market presence * Drive growth in underdeveloped accounts ...

Spirax-Sarco Engineering

Sales Director

Blythewood, SC · On-site +1

General Manager, Sales FLSA Status: Exempt About the Role The Sales Director is responsible for ... Strengthen channel strategy and expand market presence * Drive growth in underdeveloped accounts ...

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Showing results 21-40

All JobsChannel JobsChannel Manager JobsChannel Manager Jobs in Columbia, SC

Channel Manager information

See Columbia, SC salary details

$57.6K

$116.3K

$125.3K

How much do channel manager jobs pay per year?

As of Sep 8, 2026, the average yearly pay for channel manager in Columbia, SC is $116,315.00, according to ZipRecruiter salary data. Most workers in this role earn between $124,100.00 and $124,900.00 per year, depending on experience, location, and employer.

What is a channel manager?

Channel Managers are professionals responsible for developing and maintaining relationships with partners, distributors, or resellers that sell a company's products or services. They create strategies to expand the company's reach and maximize revenue through indirect sales channels. Their duties often include onboarding new partners, providing training, setting sales targets, and ensuring that partners align with the company's goals and standards.

What does a channel manager do?

A channel manager works with sales or marketing within a specific channel. In this career, your duties may involve overseeing sales operations and being the moderator for supplier and customer relationships in a particular territory. Your responsibilities could range from fostering relationships with potential or existing channel partners and clients, creating and implementing sales growth strategies designed to increase profitability for your channel, closing difficult sales, and working on the recruitment of new sales and marketing partners. You may also meet with partners in your sales channel and moderate discussions between your marketing team and your channel partners.

What are the key skills and qualifications needed to thrive as a channel manager?

To thrive as a Channel Manager, you need expertise in sales strategy, partner relationship management, and a solid understanding of channel sales models, typically supported by a degree in business or marketing. Familiarity with CRM platforms like Salesforce, partner portals, and sales analytics tools is often required. Strong negotiation, communication, and problem-solving skills set exceptional Channel Managers apart. These capabilities are vital for building effective partner networks, driving revenue growth, and ensuring seamless collaboration between an organization and its channel partners.

How does a channel manager typically collaborate with sales and marketing teams to drive partner performance?

A Channel Manager works closely with both sales and marketing teams to align strategies, develop joint campaigns, and provide partners with the resources they need to succeed. This collaboration often involves regular meetings to discuss partner feedback, analyze sales data, and coordinate promotional activities. By fostering open communication and sharing insights between internal teams and external partners, Channel Managers help ensure that all parties are working toward mutual goals and maximizing revenue opportunities.

What is the difference between Channel Manager vs Sales Manager?

AspectChannel ManagerSales Manager
Primary FocusManaging distribution channels and partner relationshipsDirect sales and customer acquisition
Required SkillsChannel development, partner management, negotiationSales strategy, team leadership, client engagement
Work EnvironmentCollaborates with partners, vendors, and internal teamsLeads sales teams, interacts directly with clients
Industry UsageCommon in tech, manufacturing, and wholesale sectorsWidespread across retail, B2B, and service industries

While both roles involve driving revenue, a Channel Manager focuses on developing and maintaining partner channels, whereas a Sales Manager directly manages sales teams and client relationships. Understanding these differences helps organizations assign the right responsibilities and find suitable candidates.

More about Channel Manager jobs

What job categories do people searching Channel Manager jobs in Columbia, SC look for?

The top searched job categories for Channel Manager jobs in Columbia, SC are:

What cities near Columbia, SC are hiring for Channel Manager jobs?

Cities near Columbia, SC with the most Channel Manager job openings:

Channel Manager jobs near you
Infographic showing various Channel Manager job openings in Columbia, SC as of August 2026, with employment types broken down into 81% Full Time, and 19% Contract. Highlights an 79% In-person, and 21% Remote job distribution, with an average salary of $116,315 per year, or $55.9 per hour.

Manager, Integrated Marketing - Petco Love

Petco

Sumter, SC

Full-time

Medical, Retirement, PTO

Re-posted 28 days ago

Petco rating

5.7

Company rating: 5.7 out of 10

Based on 642 frontline employees who took The Breakroom Quiz

460th of 740 rated retailers

Job description

Want to help pets live their best lives?


We're proud to be where the pets go and where thepet peoplego. If you want to make a real difference, create an exciting career path, feel welcome to be your whole self and nurture your wellbeing,Petco is the place for you.


Our core values capture that spirit as we work to improve lives by doing what's right for pets and people.


  • Pet First - Protect & Empower.All pets shouldLive their Best Life.We put the needs of pets and pet parents at the center of everything we do.

  • Foster the Fun - Connect & Bond.OurPassionfor pets brings us together! We celebrate the journey of pet parenthood through distinct experiences, products, and services.

  • Let's Go! Own & Commit.We are stronger asOne Petco team.We bring our unique superpowers and champion authenticity in everyone to drive success.

About Petco:


We're proud to be"where the pets go"to find everything they need to live their best lives for more than 60 years - from their favorite meals and toys, to trusted supplies and expert support from people who get it, because we live it. We believe in the universal truths of pet parenthood - the boundless boops, missing slippers, late night zoomies and everything in between. And we're here for it. Every tail wag, every vet visit, every step of the way. We are29,000+strong and together we nurture the pet-human bond in more than1,500Petco stores across the U.S., Mexico and Puerto Rico,250+Vetco Total Care hospitals, hundreds of preventive care clinics and eight distribution centers. In 1999, we foundedPetco Love. Together, we support thousands of local animal welfare groups nationwide and have helped find homes for approximately7 million animalsthrough in-store adoption events.


Essential Job Functions: The incumbent must be able to perform all of the following duties and responsibilities with or without a reasonable accommodation.

  • CAMPAIGN EXECUTION: Build, deploy, and monitor integrated campaigns across email, social, paid media, and web. Partner with channel owners and cross-functional teams to build high-impact strategies and manage tactical calendars, timelines, and deliverables for on-time execution.
  • GENERAL MARKETING SUPPORT: Provide adaptable, hands-on support across marketing functions as needs arise, stepping in to assist with channel execution, content development, partner requests, or cross-team initiatives to ensure smooth operations and timely delivery.
  • CONTENT DEVELOPMENT & COORDINATION: Draft and edit marketing copy; coordinate creative asset needs with internal teams and external partners; maintain campaign resources and documentation.
  • DIGITAL MARKETING: Manage and optimize paid search, paid social, and SEO initiatives. Adjust targeting, bids, creative rotation, and landing pages to drive performance.
  • PRODUCT MARKETING: Support go-to-market activities by developing messaging, collateral, and launch assets for product and feature launches.
  • ANALYTICS & REPORTING: Track campaign performance, run A/B tests, analyze platform and channel data, and provide data-driven recommendations for continuous improvement.
  • CROSS-FUNCTIONAL COLLABORATION: Work closely with Marketing, Creative, PR, Product, Data, and Lifesaving teams, as well as external partners, to ensure clear alignment and consistent execution across channels.

Skills and Experience:

  • 5+ years marketing experience within an enterprise or high-volume environment. Non-profit experience a plus.
  • Strong problem solving and project management skills. Organized, proactive, and able to anticipate and solve for roadblocks before they arise.
  • Data-driven mindset. Leverage analytics to validate hypotheses, inform decisions, and measure performance.
  • Exceptional communication skills. Able to clearly explain complex strategies and translate insights into compelling marketing copy.
  • Comfortable working in a fast-paced, results driven environment with evolving priorities.
  • Full-stack marketing proficiency. Hands on experience with paid search, paid social, SEO, email campaigns, and CMS tools.
  • Comfortable with marketing platforms including Asana, Microsoft Office, Google Ads, Google Search Console, Google Analytics, Looker, Meta Business Suite, Klaviyo, and Contentful.
  • Availability to travel and work occasional evenings/weekends.
  • Ability to take on other duties as assigned.

#CORP

#LI-AT2

Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.

The pay ranges outlined below are presented in accordance with state-specific regulations. These ranges may differ in other areas and could be subject to variation based on regulatory minimum wage requirements. Actual pay rates will depend on factors such as position, location, level of experience, and applicable state or local minimum wage laws. If the regulatory minimum wage exceeds the minimum indicated in the pay range below, the regulatory minimum wage will be the minimum rate applied.

$85,800.00 - $141,900.00

/ year

For a more detailed overview of Petco Total Rewards, including health and financial benefits, 401K, incentives, and PTO -see https://careers.petco.com/us/en/key-benefits

To translate this webpage to Spanish or other languages on your internet browser click the translate button to the right of your browser address bar. Additional instruction can be found here: https://support.google.com/chrome/answer/173424?hl=en-GB&co=GENIE.Platform%3DDesktop

Para traducir esta pagina web al espanol u otros idiomas en su navegador de Internet, haga clic en el boton de traduccion a la derecha de la barra de direcciones de su navegador. Puede encontrar instrucciones adicionales aqui:

https://support.google.com/chrome/answer/173424?hl=en-GB&co=GENIE.Platform%3DDesktop

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