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Channel Development Manager Jobs in Seattle, WA (NOW HIRING)

Locus AG

Business Development Manager

Seattle, WA · On-site

$110 - $140/hr

Business Development Manager Seattle, WA, US 2 days ago Requisition ID: 1023 Who WE are... Locus ... Channel voice‑of‑customer insights, including unmet needs, formulation gaps, application ...

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RCN Becocom LLC

National Channel Manager

Seattle, WA · On-site +1

$80K - $105K/yr

A Day in the Life of the National Channel Manager : * Supports team with the evaluation and ... Collaborate with internal teams (Sales engineering, marketing, product development, and operations ...

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All JobsChannel Development JobsChannel Development Manager JobsChannel Development Manager Jobs in Seattle, WA

Channel Development Manager information

See Seattle, WA salary details

$12.5K

$143.7K

$165.6K

How much do channel development manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for channel development manager in Seattle, WA is $143,675.00, according to ZipRecruiter salary data. Most workers in this role earn between $132,000.00 and $153,100.00 per year, depending on experience, location, and employer.

What is a channel development manager?

A Channel Development Manager is responsible for building and managing relationships with third-party partners, resellers, and distributors to grow a company's sales and market reach. They develop strategies to identify new channel opportunities, onboard partners, and ensure effective collaboration to achieve mutual business goals. This role often involves training partners, monitoring performance, and providing ongoing support to optimize sales through indirect channels. Channel Development Managers play a key role in expanding a company's presence in the market by leveraging external partnerships.

What does a channel development manager do?

A channel development manager partners with sales marketers and business associates to develop marketing techniques and strategies to reach customers in a specific channel. You are the link between businesses and customers, and your job duties include recruiting candidates, creating resources to reach customers, and managing or teaching other channel managers. A career as a channel developer requires you have some formal qualifications and education, typically at least a bachelor’s degree in business, marketing, or a related field, and a minimum of five years of experience in sales or marketing and management. Developing relationships with channel partners is necessarily interpersonal, so you should emphasize skills in communication, organization, and developing messaging strategies.

What are the key skills and qualifications needed to thrive as a channel development manager, and why are they important?

To thrive as a Channel Development Manager, you need strong skills in sales strategy, partner relationship management, and market analysis, typically supported by a bachelor’s degree in business or a related field. Familiarity with CRM platforms like Salesforce, channel management software, and relevant certifications such as Certified Channel Manager are often essential. Exceptional negotiation, communication, and networking skills help build and sustain effective partnerships. These skills ensure successful channel growth, improved partner performance, and achievement of revenue targets.

What are some common challenges channel development managers face when building new partner relationships?

Channel Development Managers often encounter challenges such as aligning partner goals with company objectives, overcoming initial trust barriers, and navigating varying business cultures. They need to clearly communicate value propositions and establish mutually beneficial terms to ensure long-term collaboration. Effective negotiation, adaptability, and proactive communication are essential for resolving misunderstandings and maintaining strong, productive partnerships.

What is the difference between Channel Development Manager vs Sales Manager?

AspectChannel Development ManagerSales Manager
Primary FocusDeveloping and managing channel partnerships to expand market reachDirectly selling products or services to customers
Work EnvironmentCollaborates with partners, distributors, and internal teamsInteracts mainly with clients and sales teams
Required CredentialsExperience in channel sales, marketing, or business developmentSales experience, often with a background in customer relationship management
Industry UsageCommon in tech, manufacturing, and wholesale sectorsWidespread across retail, B2B, and service industries

The Channel Development Manager focuses on building and maintaining relationships with channel partners to grow the company's market presence, while the Sales Manager concentrates on direct sales efforts to individual customers. Both roles require strong sales skills and industry knowledge but differ in their approach and target audiences.

How much do channel development managers make in the US?

Channel Development Managers in the US typically earn between $80,000 and $130,000 annually, depending on experience, industry, and location. Compensation may also include bonuses, commissions, and benefits, especially in sales-focused roles requiring strong negotiation and relationship-building skills.
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Channel Development Manager jobs near you
Infographic showing various Channel Development Manager job openings in Seattle, WA as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 14% Part Time, and 4% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $143,675 per year, or $69.1 per hour.

B2B Sales Manager - Dealer Development & Channel Growth

iKamper Inc

Kent, WA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 19 days ago

Key responsibilities

  • Develop and execute annual growth plans to expand the dealer network.

  • Identify, recruit, negotiate, and onboard qualified dealer partners, and build a sales pipeline through proactive prospecting.

  • Serve as the primary business partner for dealers, conduct regular business reviews, and drive sell-in and sell-through initiatives.

Job description

About iKamper

iKamper is a global leader in the overlanding industry, driven by a mission to help people connect with nature and create meaningful experiences outdoors. With products distributed in over 30 countries and continued expansion in North America, we are focused on building a high-performing, scalable wholesale channel supported by strong partnerships and operational excellence.

Position Overview

The B2B Sales Manager is responsible for driving profitable growth across iKamper USA's dealer network by developing strategic dealer partnerships, expanding market presence, protecting company assets through sound credit management, and collaborating across Sales, Finance, Operations, Marketing, and Customer Experience.

The ideal candidate is proactive, results-oriented, and comfortable working in a fast-paced entrepreneurial environment where collaboration, accountability, and ownership are essential.

This is not a maintenance role—it requires a hunter mindset combined with strategic account development.


Key Responsibilities



1. Business Development & Dealer Acquisition

  • Develop and execute annual growth plans.
  • Identify, recruit, negotiate, and onboard qualified dealer partners.
  • Build a robust sales pipeline through proactive prospecting.
  • Evaluate prospective dealers based on strategic fit, financial strength, market potential, and long-term partnership value.
  • Represent iKamper at trade shows, industry events, and dealer meetings.


2. Strategic Account Management

  • Serve as the primary business partner for dealers.
  • Conduct regular business reviews.
  • Drive sell-in and sell-through initiatives.
  • Recommend product assortment improvements.
  • Improve dealer profitability.
  • Increase dealer retention.
  • Grow average order value.
  • Strengthen long-term dealer relationships.


3. Credit Management & Financial Stewardship 

  • Perform initial credit evaluations with Finance for prospective dealers using credit applications, payment history, and commercial credit reports (e.g., D&B).
  • Recommend appropriate credit limits and payment terms based on financial risk and business potential.
  • Monitor dealer credit exposure and payment performance.
  • Partner closely with Finance regarding credit approvals, limit adjustments, and account reviews.
  • Support collection efforts by proactively communicating with dealers regarding overdue balances.
  • Balance sales growth with prudent credit risk management to protect company cash flow.
  • Escalate significant credit exceptions to senior management with supporting recommendations.
  • Promote compliance with company credit policies while maintaining strong dealer relationships.


4. Sales Forecasting & Inventory Planning

  • Develop monthly and quarterly sales forecasts.
  • Maintain forecast accuracy.
  • Collaborate with Operations on inventory planning.
  • Communicate demand trends.
  • Reduce stock-outs and excess inventory.
  • Assist with product launch planning.


5. CRM & Business Analytics

  • Maintain CRM accuracy.
  • Track pipeline activity.
  • Analyze dealer productivity.
  • Monitor sales KPIs.
  • Recommend corrective actions based on data.
  • Prepare monthly business reports.


6. Cross-Functional Leadership

  • Marketing
  • Operations
  • Finance
  • Customer Experience
  • Product Development
  • Serve as the internal advocate for dealer needs while ensuring alignment with the company objectives

Success Profile (What Good Looks Like)

The successful candidate will:

  • Grow dealer revenue profitably.
  • Build a high-quality dealer network.
  • Maintain healthy dealer receivable balances.
  • Improve sales forecast accuracy.
  • Protect gross margins.
  • Strengthen dealer loyalty.
  • Demonstrate accountability and ownership.
  • Collaborate effectively across departments.

Qualifications

Required

  • 3+ years of B2B sales and dealer channel management.
  • Proven record of business development.
  • Experience negotiating dealer agreements.
  • Strong financial acumen.
  • Experience evaluating customer creditworthiness.
  • Experience partnering with Finance regarding credit decisions and collections.
  • Strong analytical skills.
  • Excellent negotiation and communication skills.
  • ERP experience (NetSuite preferred).

Preferred

  • Outdoor recreation industry
  • Premium consumer products
  • Overlanding industry

Compensation & Benefits

  • Competitive salary based on experience
  • Medical, dental, and vision insurance
  • 401(k) retirement plan with company match
  • Paid time off and company holidays
  • Employee discount on iKamper products

Please note that this is a full-time, on-site position and requires regular attendance at our office in Kent, WA