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Channel Development Manager Jobs in Lake Stevens, WA

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SAP Partner Development Manager

Seattle, WA · On-site

... management, business development, sales, or channel development in the technology industry ... Experience launching partner products and solutions, including complex channel go-to-market motions ...

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Channel Development Manager information

See Lake Stevens, WA salary details

$12K

$138.3K

$159.4K

How much do channel development manager jobs pay per year?

As of Aug 12, 2026, the average yearly pay for channel development manager in Lake Stevens, WA is $138,276.00, according to ZipRecruiter salary data. Most workers in this role earn between $127,000.00 and $147,300.00 per year, depending on experience, location, and employer.

What is the difference between Channel Development Manager vs Sales Manager?

AspectChannel Development ManagerSales Manager
Primary FocusDeveloping and managing channel partnerships to expand market reachDirectly selling products or services to customers
Work EnvironmentCollaborates with partners, distributors, and internal teamsInteracts mainly with clients and sales teams
Required CredentialsExperience in channel sales, marketing, or business developmentSales experience, often with a background in customer relationship management
Industry UsageCommon in tech, manufacturing, and wholesale sectorsWidespread across retail, B2B, and service industries

The Channel Development Manager focuses on building and maintaining relationships with channel partners to grow the company's market presence, while the Sales Manager concentrates on direct sales efforts to individual customers. Both roles require strong sales skills and industry knowledge but differ in their approach and target audiences.

How much do channel development managers make in the US?

Channel Development Managers in the US typically earn between $80,000 and $130,000 annually, depending on experience, industry, and location. Compensation may also include bonuses, commissions, and benefits, especially in sales-focused roles requiring strong negotiation and relationship-building skills.

What is a channel development manager?

A Channel Development Manager is responsible for building and managing relationships with third-party partners, resellers, and distributors to grow a company's sales and market reach. They develop strategies to identify new channel opportunities, onboard partners, and ensure effective collaboration to achieve mutual business goals. This role often involves training partners, monitoring performance, and providing ongoing support to optimize sales through indirect channels. Channel Development Managers play a key role in expanding a company's presence in the market by leveraging external partnerships.

What does a channel development manager do?

A channel development manager partners with sales marketers and business associates to develop marketing techniques and strategies to reach customers in a specific channel. You are the link between businesses and customers, and your job duties include recruiting candidates, creating resources to reach customers, and managing or teaching other channel managers. A career as a channel developer requires you have some formal qualifications and education, typically at least a bachelor’s degree in business, marketing, or a related field, and a minimum of five years of experience in sales or marketing and management. Developing relationships with channel partners is necessarily interpersonal, so you should emphasize skills in communication, organization, and developing messaging strategies.

What are some common challenges channel development managers face when building new partner relationships?

Channel Development Managers often encounter challenges such as aligning partner goals with company objectives, overcoming initial trust barriers, and navigating varying business cultures. They need to clearly communicate value propositions and establish mutually beneficial terms to ensure long-term collaboration. Effective negotiation, adaptability, and proactive communication are essential for resolving misunderstandings and maintaining strong, productive partnerships.

What are the key skills and qualifications needed to thrive as a channel development manager, and why are they important?

To thrive as a Channel Development Manager, you need strong skills in sales strategy, partner relationship management, and market analysis, typically supported by a bachelor’s degree in business or a related field. Familiarity with CRM platforms like Salesforce, channel management software, and relevant certifications such as Certified Channel Manager are often essential. Exceptional negotiation, communication, and networking skills help build and sustain effective partnerships. These skills ensure successful channel growth, improved partner performance, and achievement of revenue targets.
More about Channel Development Manager jobs
What job categories do people searching Channel Development Manager jobs in Lake Stevens, WA look for? The top searched job categories for Channel Development Manager jobs in Lake Stevens, WA are:
What cities near Lake Stevens, WA are hiring for Channel Development Manager jobs? Cities near Lake Stevens, WA with the most Channel Development Manager job openings:
Channel Development Manager jobs near you
Infographic showing various Channel Development Manager job openings in Lake Stevens, WA as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, and 4% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $138,276 per year, or $66.5 per hour.

Senior Channel and Business Development Manager

X-PHY

Arlington, WA • On-site

Full-time

Re-posted 4 days ago

Job description

We are looking for builders, not followers.

This opportunity is ideal for individuals with an entrepreneurial mindset who enjoy creating opportunities, opening new markets, building strategic partnerships, and driving business growth. We are seeking self-starters who thrive in a fast-paced, high-growth environment and are motivated by ownership, impact, and results.

X-PHY is a cybersecurity technology company developing innovative hardware-based cybersecurity solutions that proactively protect businesses from evolving cyber threats. As we continue to expand globally, we are seeking a Senior Channel Development Manager to drive strategic growth within our partner ecosystem and accelerate market adoption.

This role is not suited for individuals seeking a highly structured corporate environment with established territories and extensive support resources. We are looking for commercially driven professionals who are comfortable building from the ground up, creating opportunities where none exist, and taking ownership of business outcomes.

We believe builders should be rewarded like owners. In addition to competitive compensation and incentives, successful candidates will be eligible for our performance-based RSU program, aligning personal success with the long-term growth and value of the company.

If you are excited by the challenge of building something meaningful, creating market impact, and growing alongside a company with ambitious global aspirations, we would love to hear from you.

Requirements

  • Develop, implement, and optimize channel sales strategies to achieve aggressive revenue growth and market expansion.
  • Identify, recruit, and activate high-value channel partners, ensuring alignment with X-PHY's strategic goals.
  • Build and maintain executive-level relationships with key partners, driving collaboration, joint initiatives, and long-term success.
  • Enable and empower channel partners through targeted training programs, sales tools, and continuous support to maximize their effectiveness in selling X-PHY solutions.
  • Design and execute marketing initiatives, and sales campaigns to enhance partner engagement and performance.
  • Analyze channel sales performance, leveraging data-driven insights to refine strategies, forecast revenue trends, and improve partner contribution.
  • Collaborate cross-functionally with marketing, product management, and technical support to ensure partners receive the necessary resources and competitive advantages.
  • Stay ahead of industry trends, competitive dynamics, and emerging technologies to identify new partnership opportunities and strengthen X-PHY's market presence.
  • Act as a trusted advisor to partners, helping them understand market positioning, competitive differentiation, and value propositions of X-PHY products.
  • Deliver high-impact presentations and strategic proposals to C-level executives, ensuring clear communication of value propositions and partnership benefits.
  • Engage with executive leadership both internally and externally to align channel strategies with broader business objectives.
  • Develop and implement executive-level reporting frameworks, providing visibility into channel performance, revenue impact, and future growth opportunities.
  • Assist leadership in executing directives and support large-scale partner initiatives, ensuring alignment with X-PHY's corporate strategy and long-term business vision.

Qualification:

  • Bachelor's degree in Business, Marketing, or related field preferred.
  • 5-7+ years of experience in direct sales, channel development, partner sales, or strategic alliances, preferably in cybersecurity, SaaS, or enterprise technology.
  • Proven success in driving revenue growth through channel partnerships in a high-performance sales environment.
  • Strong leadership and relationship-building skills with the ability to influence at all levels of an organization, both internally and externally.
  • Deep understanding of partner ecosystems, sales enablement, and go-to-market strategies.
  • Analytical and strategic thinker with the ability to leverage data to optimize partner performance and drive business decisions.
  • Excellent negotiation, communication, and presentation skills, with experience engaging C-level executives and senior stakeholders.
  • Demonstrated ability to lead strategic initiatives that align with X-PHY's mission and business growth objectives.
  • Knowledge of cybersecurity, cloud, or enterprise IT solutions is highly preferred.
  • Self-motivated, results-driven, and comfortable working in a fast-paced, growth-focused environment.

Benefits

  • Performance Bonus: Our company recognizes and rewards high performance with competitive bonuses tied to your results.
  • Restricted Stock Units (RSUs): We issue RSUs to contributors, offering you a stake in the company's success and aligning your interests with our long-term growth.
  • Collaborative Work Environment: Join a team that values innovation, collaboration, and continuous improvement.

Apply