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Channel Development Manager Jobs in Fullerton, CA

WEJOB HR SOLUTIONS

Channel Sales Manager

Los Angeles, CA · Remote

$80K - $120K/yr

Job Responsibilities 1. Channel and Scenario Development : Responsible for developing and building ... management, thereby enhancing the differentiated competitiveness of partners' solutions. 3. Sales ...

Zenlayer

Business Development Manager

Diamond Bar, CA · On-site

Build and maintain relationships with resellers, ISVs, and channel partners, with the goal of having 2-3 actively sourcing leads within the first year * Develop a clear read on where Zenlayer wins ...

CALPAK

Product Development Operations Manager

Gardena, CA · On-site

$117K - $146K/yr

The Product Development Operations Manager owns the execution layer of our product development ... Define, track, and enforce retailer, channel, and program-specific packaging requirements to ensure ...

CALPAK

Product Development Operations Manager

Gardena, CA · On-site

$117K - $146K/yr

The Product Development Operations Manager owns the execution layer of our product development ... Define, track, and enforce retailer, channel, and program-specific packaging requirements to ensure ...

CALPAK

Product Development Operations Manager

Gardena, CA

$117K - $146K/yr

The Product Development Operations Manager owns the execution layer of our product development ... Define, track, and enforce retailer, channel, and program-specific packaging requirements to ensure ...

Reli.

Channel Sales Manager

Cerritos, CA

$158K/yr

Your buyers: office managers, warehouse and procurement leads, facility managers, restaurant ... Opportunities to shape the development landscape and make a real impact. Comprehensive benefits and ...

Reli.

Channel Sales Manager

Cerritos, CA · On-site

$158K/yr

Your buyers: office managers, warehouse and procurement leads, facility managers, restaurant ... Opportunities to shape the development landscape and make a real impact. Comprehensive benefits and ...

Reli.

Channel Sales Manager

Cerritos, CA

$100K - $150K/yr

Your buyers: office managers, warehouse and procurement leads, facility managers, restaurant ... Opportunities to shape the development landscape and make a real impact. Comprehensive benefits and ...

Faraday Future

Specialist, Sales Mid-End

Los Angeles, CA · On-site

$24.25 - $32.75/hr

Enable Channel Development from Sales Mid-end, design initiatives by coordinating sales enablement activities and tracking performance. * Business Reporting: Prepare presentations, management reports ...

Doist

Senior Channel Account Manager

Los Angeles, CA · On-site

$232 - $290/hr

Channel Partnerships are critical to the company's success, and this role offers the opportunity to ... development, account management) within a B2B SaaS company * Proven success working with ...

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All JobsChannel Development JobsChannel Development Manager JobsChannel Development Manager Jobs in Fullerton, CA

Channel Development Manager information

See Fullerton, CA salary details

$11.5K

$131.7K

$151.8K

How much do channel development manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for channel development manager in Fullerton, CA is $131,715.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,000.00 and $140,300.00 per year, depending on experience, location, and employer.

What is a channel development manager?

A Channel Development Manager is responsible for building and managing relationships with third-party partners, resellers, and distributors to grow a company's sales and market reach. They develop strategies to identify new channel opportunities, onboard partners, and ensure effective collaboration to achieve mutual business goals. This role often involves training partners, monitoring performance, and providing ongoing support to optimize sales through indirect channels. Channel Development Managers play a key role in expanding a company's presence in the market by leveraging external partnerships.

What does a channel development manager do?

A channel development manager partners with sales marketers and business associates to develop marketing techniques and strategies to reach customers in a specific channel. You are the link between businesses and customers, and your job duties include recruiting candidates, creating resources to reach customers, and managing or teaching other channel managers. A career as a channel developer requires you have some formal qualifications and education, typically at least a bachelor’s degree in business, marketing, or a related field, and a minimum of five years of experience in sales or marketing and management. Developing relationships with channel partners is necessarily interpersonal, so you should emphasize skills in communication, organization, and developing messaging strategies.

What are the key skills and qualifications needed to thrive as a channel development manager, and why are they important?

To thrive as a Channel Development Manager, you need strong skills in sales strategy, partner relationship management, and market analysis, typically supported by a bachelor’s degree in business or a related field. Familiarity with CRM platforms like Salesforce, channel management software, and relevant certifications such as Certified Channel Manager are often essential. Exceptional negotiation, communication, and networking skills help build and sustain effective partnerships. These skills ensure successful channel growth, improved partner performance, and achievement of revenue targets.

What are some common challenges channel development managers face when building new partner relationships?

Channel Development Managers often encounter challenges such as aligning partner goals with company objectives, overcoming initial trust barriers, and navigating varying business cultures. They need to clearly communicate value propositions and establish mutually beneficial terms to ensure long-term collaboration. Effective negotiation, adaptability, and proactive communication are essential for resolving misunderstandings and maintaining strong, productive partnerships.

What is the difference between Channel Development Manager vs Sales Manager?

AspectChannel Development ManagerSales Manager
Primary FocusDeveloping and managing channel partnerships to expand market reachDirectly selling products or services to customers
Work EnvironmentCollaborates with partners, distributors, and internal teamsInteracts mainly with clients and sales teams
Required CredentialsExperience in channel sales, marketing, or business developmentSales experience, often with a background in customer relationship management
Industry UsageCommon in tech, manufacturing, and wholesale sectorsWidespread across retail, B2B, and service industries

The Channel Development Manager focuses on building and maintaining relationships with channel partners to grow the company's market presence, while the Sales Manager concentrates on direct sales efforts to individual customers. Both roles require strong sales skills and industry knowledge but differ in their approach and target audiences.

How much do channel development managers make in the US?

Channel Development Managers in the US typically earn between $80,000 and $130,000 annually, depending on experience, industry, and location. Compensation may also include bonuses, commissions, and benefits, especially in sales-focused roles requiring strong negotiation and relationship-building skills.
More about Channel Development Manager jobs

What are the most commonly searched types of Channel Development jobs in Fullerton, CA?

The most popular types of Channel Development jobs in Fullerton, CA are:

What job categories do people searching Channel Development Manager jobs in Fullerton, CA look for?

The top searched job categories for Channel Development Manager jobs in Fullerton, CA are:

What cities near Fullerton, CA are hiring for Channel Development Manager jobs?

Cities near Fullerton, CA with the most Channel Development Manager job openings:

Channel Development Manager jobs near you
Infographic showing various Channel Development Manager job openings in Fullerton, CA as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 19% Part Time, and 4% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $131,715 per year, or $63.3 per hour.

Channel Sales Manager

WEJOB HR SOLUTIONS

Los Angeles, CA • Remote

$80K - $120K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 21 days ago

Job description

Job Responsibilities

1. Channel and Scenario Development : Responsible for developing and building a B2B distributors network of high-end fitness chain institutions, top-tier training bases for professional athletes, and boutique personal training studios within the assigned region. The focus is on elite fitness venues with high entry barriers, world-class facilities, and a commitment to providing professional athletic performance enhancement or injury rehabilitation services.

2. Integrated Solution Sales : Drive distributors to integrate wearable tools, mild-hyperbaric oxygen chambers, and AI-powered massage robots into existing fitness equipment integration solutions, covering dimensions such as performance enhancement, post-training recovery, and long-term physical function management, thereby enhancing the differentiated competitiveness of partners' solutions.

3. Sales plan implementation : Develop and implement regional annual/quarterly sales plans to ensure timely achievement of sales targets and cash collection goals in the high-end fitness channel.

4. Deepening Market and Community Cultivation : Participating extensively in top regional fitness industry exhibitions and community activities of elite athletes and fitness experts, leveraging channels to enhance the company's brand influence in the high-end fitness circle.

Job Requirements

1. Familiar with the purchasing logic of the high-end fitness industry in the United States, be able to provide distributors with suggestions on equipment space layout and overall solution planning services.

2. Possesses experience in high-end B2B equipment sales and distributors management, and has mature customer development capabilities.