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Business Development Jobs in Santa Rosa, CA (NOW HIRING)

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Business Development information

See Santa Rosa, CA salary details

$39.9K

$93.6K

$162.9K

How much do business development jobs pay per year?

As of Sep 7, 2026, the average yearly pay for business development in Santa Rosa, CA is $93,592.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,700.00 and $109,300.00 per year, depending on experience, location, and employer.

What is business development?

Business development refers to the strategies, activities, and processes that organizations use to grow and expand their business. This can include identifying new markets, forming partnerships, generating leads, and creating long-term value for the organization. Professionals in business development often work closely with sales, marketing, and product teams to drive growth and increase revenue. Their role is crucial for helping companies find new opportunities and stay competitive in the market.

What are the key skills and qualifications needed to thrive as a business development professional, and why are they important?

To thrive as a Business Development professional, you need strong market research skills, sales acumen, networking ability, and typically a degree in business or a related field. Familiarity with CRM software, data analysis tools, and lead generation platforms is often required. Exceptional communication, negotiation, and relationship-building skills help you stand out in this role. These skills are crucial for identifying growth opportunities, forging strategic partnerships, and driving revenue for the organization.

What jobs are in business development?

Business development jobs are available in most industries. They include specialists, associates, coordinators, sales and executive positions, advisors, and various seniority levels (President, VP, etc.) based on the size of the company. There are also consultant positions if you prefer to be an independent contractor. Entry to mid-level positions require 1-5 years of experience and include representatives, associates, and specialists who focus on increasing sales. Senior level positions include directors, managers, and presidents, which require in-depth knowledge of your chosen industry and 5-10 years of proven sales success.

What are some common challenges faced by business development professionals when entering new markets?

Business development professionals often encounter challenges such as understanding local customer needs, navigating unfamiliar regulations, and building new relationships in untapped markets. They must adapt strategies to fit cultural differences and market dynamics, which may require additional research and flexible thinking. Collaborating with local teams, leveraging existing networks, and staying updated on market trends can help overcome these obstacles and pave the way for successful market entry.

What is the difference between Business Development vs Sales?

AspectBusiness DevelopmentSales
Primary FocusIdentifying new market opportunities and partnershipsClosing deals and generating revenue
Work EnvironmentStrategic planning, market research, relationship buildingClient meetings, negotiations, direct selling
Required SkillsNetworking, strategic thinking, industry knowledgeCommunication, persuasion, product knowledge
Common CertificationsBusiness development certifications, MBA often preferredSales certifications, product-specific training

While both roles aim to grow the company's revenue, Business Development focuses on creating strategic partnerships and exploring new markets, whereas Sales concentrates on closing deals with clients. Understanding these differences helps in choosing the right career path or hiring the appropriate professional for your business needs.

Is business development high paying?

Business development roles often offer competitive salaries that can include base pay, commissions, and bonuses, especially in industries like technology, finance, and sales. Earnings typically increase with experience, skills, and performance, making it a potentially lucrative career path for those with strong negotiation and relationship-building abilities.

What do you do as a business development?

A business development professional identifies growth opportunities, builds relationships with potential clients or partners, and develops strategies to expand a company's market presence. They often conduct market research, negotiate deals, and collaborate with sales and marketing teams to achieve revenue goals.
More about Business Development jobs

What are the most commonly searched types of Business Development jobs in Santa Rosa, CA?

The most popular types of Business Development jobs in Santa Rosa, CA are:

What job categories do people searching Business Development jobs in Santa Rosa, CA look for?

The top searched job categories for Business Development jobs in Santa Rosa, CA are:

What cities near Santa Rosa, CA are hiring for Business Development jobs?

Cities near Santa Rosa, CA with the most Business Development job openings:

Business Development jobs near you
Infographic showing various Business Development job openings in Santa Rosa, CA as of August 2026, with employment types broken down into 81% Full Time, 15% Part Time, and 4% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $93,592 per year, or $45 per hour.

Outside Business Development Specialist, REP

Paramount Residential Mortgage Group

Santa Rosa, CA • On-site

$100K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 8 days ago

Job description

The Outside Business Development Specialist supports branch growth by developing relationships with prospective consumers and generating qualified residential mortgage leads. Through proactive outreach, follow-up, and referral development, this role helps build a strong pipeline of opportunities and facilitates introductions to licensed Mortgage Loan Originators for loan-specific guidance. This position is limited to non-licensed activities and does not take applications, quote rates, or discuss loan terms. This position is meant to participate in the Real Estate Partner Program (REP).

PRMG offers a comprehensive benefits package for our full-time employees and their dependents, which includes medical, dental, vision, life insurance, short-term disability, long-term disability, a Health Savings Account (HSA), a Flexible Spending Account (FSA), and various other products, based on benefits eligibility, elections, and employee premiums. Upon hire, you will be eligible to enroll in all our company-sponsored benefit programs (Medical, Dental, Life, and Voluntary) on the first of the following month. After completing 60 days, you will be eligible to enroll in our 401(k) program on the first of the following month. Additionally, eligible employees may apply for job openings through PRMG’s Internal and External Job Portal to request a transfer to a different department or position.


• Identify, engage, and cultivate relationships with consumers who may have residential mortgage financing needs.
• Generate consumer mortgage leads through outbound outreach, networking, database follow-up, referral relationships, community events, and other approved marketing efforts.
• Educate prospective consumers on the mortgage process at a general level and direct all loan-specific questions to a licensed Mortgage Loan Originator.
• Schedule and coordinate introductions and appointments between prospective borrowers and licensed Mortgage Loan Originators.
• Maintain consistent follow-up with prospective consumers to support engagement and conversion.
• Track lead activity, referral sources, contact history, and pipeline status in the company CRM or other approved systems.
• Support branch production goals by developing and maintaining a steady pipeline of qualified consumer opportunities.
• Work closely with licensed Mortgage Loan Originators, branch leadership, and internal teams to ensure smooth handoff and follow-through on referred consumers.
• Participate in approved marketing, outreach, and business development initiatives to increase awareness of the company’s mortgage services.
• Maintain accurate records and perform all duties in compliance with company policy and applicable legal and regulatory requirements.
• Keep all mortgage-related activities within the scope of a non-licensed role. This position does not take loan applications, quote rates, recommend loan products, negotiate loan terms, or perform any activity requiring Mortgage Loan Originator licensure.
• If also licensed as a real estate broker, maintain clear separation between mortgage outreach activities and real estate brokerage activities in accordance with company policy and applicable law.
• Ensure any required affiliated business arrangement disclosures are provided at the time of referral to PRMG or to the brokerage.
• Complete all required training, orientation, and attend meetings.


2+ years of experience in consumer sales, lead generation, customer outreach, business development, mortgage marketing, real estate, or a related field preferred.

Skills:
• Strong interpersonal, communication, and relationship-building skills.
• Excellent verbal and written communication abilities.
• Strong follow-up, organization, and pipeline management skills.
• Ability to work in a fast-paced, production-driven environment.
• Experience using CRM systems, Microsoft Office, and other business development tools.
• Professional, detail-oriented, and able to manage multiple priorities effectively.
• Real estate broker experience or licensure is a plus.
• Mortgage industry familiarity is preferred.
• Clear understanding of the limitations of a non-licensed mortgage support role.

Education:
• Four-year college degree in business, finance or related field
• College-level coursework and equivalent work experience

Travel:
• May be required.


USD $0.00/Yr.
USD $100,000.00/Yr.

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