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Broadcast Marketing Jobs (NOW HIRING)

Lead and manage all brand marketing initiatives, including PR, Events, Social Media, Community, Content Marketing, Broadcast, OOH, and Print to enhance brand presence and customer acquisition at ...

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You'll own the full messaging lifecycle: broadcast marketing, behavior-triggered automations, transactional notifications, and operational communications tied to prescriptions, labs, refills, and ...

As an Account Executive at iHeart, you'll learn the ins and outs of our Broadcast Marketing Products, identify and develop new business opportunities through in-person meetings with clients and ...

Media Buyer

Atlanta, GA

$56K - $72K/yr

Strong foundational knowledge of broadcast marketing concepts, industry best practices, and media math.Analytical Skills: Demonstrated ability to perform complex mathematical calculations and data ...

Broadcast Technician

Centennial, CO · On-site

$20 - $24/hr

Maintain and manipulate on-air playlists, execute program/commercial/marketing changes, and support ... A solid understanding of television production, broadcast operations, and/or news/sports ...

Partners with marketing and digital teams to adapt broadcast branding for digital-first content. * Works collaboratively in addressing digital design needs, including web graphics, social media ...

Lead Graphic Designer

Washington, DC · On-site

$64K - $118K/yr

Partners with marketing and digital teams to adapt broadcast branding for digital-first content. * Works collaboratively in addressing digital design needs, including web graphics, social media ...

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Broadcast Marketing information

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How much do broadcast marketing jobs pay per hour?

As of Jul 29, 2026, the average hourly pay for broadcast marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What is the difference between Broadcast Marketing vs Content Marketing?

AspectBroadcast MarketingContent Marketing
Primary FocusPromoting products/services through TV, radio, and digital broadcastsCreating and sharing valuable content to attract and engage audiences
Work EnvironmentMedia outlets, advertising agencies, digital platformsWebsites, blogs, social media, email campaigns
Required SkillsMedia buying, advertising strategy, communication skillsContent creation, storytelling, SEO, analytics
Industry UsageAdvertising, media, entertainmentMarketing, branding, digital media

Broadcast Marketing and Content Marketing differ mainly in their approach: Broadcast Marketing emphasizes advertising through media channels like TV and radio, focusing on reaching broad audiences quickly. Content Marketing centers on creating valuable content to build relationships and trust over time. Both roles are essential in the marketing industry but serve different strategic purposes.

How does a Broadcast Marketing professional typically collaborate with production and sales teams?

In Broadcast Marketing, professionals frequently work alongside production teams to develop engaging promotional content and ensure that advertising messages align with the station’s brand and programming schedule. They also coordinate closely with sales teams to understand client needs, strategize campaign placements, and measure campaign effectiveness. This collaboration helps deliver cohesive campaigns that maximize audience reach and drive revenue, requiring strong communication and project management skills.

What are the key skills and qualifications needed to thrive in Broadcast Marketing, and why are they important?

To thrive in Broadcast Marketing, you need a solid understanding of media planning, audience analysis, and advertising principles, often supported by a degree in marketing, communications, or a related field. Familiarity with media buying platforms, Nielsen ratings, and campaign analytics tools is typically required. Strong communication, creativity, and project management skills help professionals stand out when developing and executing compelling campaigns. These skills ensure effective promotion, maximize audience reach, and drive measurable results for clients and organizations.

What is broadcast marketing?

Broadcast marketing refers to the promotion of products, services, or brands through mass media channels such as television and radio. This type of marketing aims to reach large audiences quickly and efficiently by delivering ads or sponsored content during scheduled programming. Broadcast marketing is widely used for brand awareness campaigns and can be effective for businesses seeking broad exposure. It often involves strategic planning to select the right time slots and programs that align with the target audience.
More about Broadcast Marketing jobs
What cities are hiring for Broadcast Marketing jobs? Cities with the most Broadcast Marketing job openings:
What states have the most Broadcast Marketing jobs? States with the most job openings for Broadcast Marketing jobs include:
Infographic showing various Broadcast Marketing job openings in the United States as of July 2026, with employment types broken down into 84% Full Time, 14% Part Time, 1% Temporary, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.

Marketing Specialist- Indianapolis

ST Radio, Indianapolis

Indianapolis, IN

Full-time

Medical, Vision, Life, Retirement

Re-posted 2 days ago


Job description

MARKETING SPECIALIST

Sarkes Tarzian is seeking an entry-level digital and broadcast Marketing Specialist. If you are a competitor, self-starter, team player, and want to work for a company that truly cares for its employees and the community, submit your resume and/or application to ecollins@sarkestarzian.com. Sarkes Tarzian is an equal-opportunity employer.

The staff at Sarkes Tarzian takes a collaborative approach to teaching marketing and sales in the media and entertainment industry. We make sure our Marketing Specialists are equipped with what they need to obtain the proper accounts that will make them successful in this role with commissions earned.

Duties and Responsibilities

  • Sales and service to new local business accounts.
  • Responsible for the orderly flow of information from and to advertisers, agencies, and stations.
  • Responsible for obtaining the largest percentage of buys possible.
  • Responsible for making presentations to advertisers and agencies including preparation of station and market research
  • This position has the requirement of bringing in new local direct (which means no advertising agency is involved) as well as agency accounts to the station.
  • Complete timely paperwork affecting accounts such as orders, avails and client correspondence and communicate daily with traffic, production, and sales management in order to expedite client needs.
  • Participate in station training and follow through with research and independent studies in order to integrate the information.
  • Keep current with the market through monitoring and study of competitive media. Report to management on market and account status with reports as required.
  • Generate revenue to meet the stations and Marketing Specialist’s budgetary requirements.
  • Build a book of business that will results in your personal commissions; with the goal of transitioning to a 100% commission-based model after one year, allowing staff to maximize earning potential.

Requirements and Qualifications

  • Bachelor’s degree in marketing, advertising or related field preferred, but not required.
  • Must maintain a professional appearance and manner.
  • Must be able to market and sell digital and broadcast marketing solutions to businesses.
  • Excellent oral and written communication; strong public speaking skills.
  • Able to direct/contain all elements of negotiation.
  • Must have a valid driver’s license and reliable transportation.
  • Be willing to learn the art of digital advertising, marketing and sales.
  • College graduates who majored in Communications or Business are encouraged to apply.

Benefits

  • Health, Life, and Vision Insurance
  • 401K Contribution
  • Holiday Pay
  • …and more!

If interested, please email your resume to ECollins@SarkesTarzian.com.

Sarkes Tarzian, Inc. is an equal opportunity employer.