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Brand Protection Specialist Jobs (NOW HIRING)

Asset Protection Specialist

Bronx, NY · On-site

$21 - $22.50/hr

About the Role As an Asset Protection Specialist, you serve in high-risk store environments where ... Your work is essential to protecting our people, products, and the brand experience across our ...

Asset Protection Specialist (Part Time)

Reno, NV · On-site

$20 - $21.50/hr

Asset Protection Specialists are active, professional, and approachable stewards of our culture, safety, and brand values. Key Responsibilities   Welcoming & Check-In Experience * Be the first ...

Showing results 21-40

Brand Protection Specialist information

See salary details

$14

$28

$47

How much do brand protection specialist jobs pay per hour?

As of Sep 2, 2026, the average hourly pay for brand protection specialist in the United States is $28.22, according to ZipRecruiter salary data. Most workers in this role earn between $19.23 and $33.65 per hour, depending on experience, location, and employer.

What is a brand protection specialist?

Brand Protection Specialists are professionals responsible for safeguarding a company's brand reputation and intellectual property. Their duties include monitoring for counterfeit products, identifying trademark infringements, and taking action against unauthorized use of a brand’s assets. They often collaborate with legal teams, law enforcement, and online platforms to detect and remove fake goods or misleading information. By ensuring that a brand’s image and products are not misused, they help maintain customer trust and protect the business’s revenue.

What are the key skills and qualifications needed to thrive as a brand protection specialist?

To thrive as a Brand Protection Specialist, you need a solid understanding of intellectual property law, investigative techniques, and digital brand management, often supported by a degree in law, business, or a related field. Familiarity with online monitoring tools, anti-counterfeiting software, and platforms for intellectual property enforcement is typically required. Strong analytical thinking, attention to detail, and effective communication skills help specialists identify threats and coordinate responses with internal teams and external partners. These competencies are crucial for safeguarding brand integrity, minimizing financial losses, and maintaining consumer trust.

What are some common challenges faced by brand protection specialists when addressing counterfeit products online?

Brand Protection Specialists often face challenges such as identifying sophisticated counterfeit operations that use multiple platforms or frequently change their tactics. Staying ahead requires constant monitoring of online marketplaces, social media, and even emerging e-commerce sites. Additionally, coordinating enforcement actions across jurisdictions and working with legal teams or authorities can be complex. Building relationships with platform administrators and using advanced analytical tools can help overcome these hurdles.

What is the difference between Brand Protection Specialist vs Trademark Analyst?

AspectBrand Protection SpecialistTrademark Analyst
CredentialsTypically requires marketing, legal, or business background; certifications like CIPP or trademark law are commonUsually holds a legal or intellectual property degree; certifications like CTAM or TMCP are beneficial
Work EnvironmentCorporate or agency settings focusing on brand integrity, online monitoring, and anti-counterfeitingLegal firms, IP departments, or corporate legal teams analyzing trademark data and filings
Industry UsageUsed across retail, consumer goods, and online platforms to protect brand reputationPrimarily in legal and IP sectors, focusing on trademark registration and enforcement

While both roles involve protecting intellectual property, the Brand Protection Specialist focuses on safeguarding brand reputation through online monitoring and anti-counterfeiting efforts, whereas the Trademark Analyst concentrates on analyzing trademark data, conducting searches, and supporting registration processes. Both roles require legal or IP knowledge but serve different functions within brand and IP management.

More about Brand Protection Specialist jobs

What cities are hiring for Brand Protection Specialist jobs?

Cities with the most Brand Protection Specialist job openings:

What states have the most Brand Protection Specialist jobs?

States with the most job openings for Brand Protection Specialist jobs include:

Infographic showing various Brand Protection Specialist job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 8% Part Time, and 8% Temporary. Highlights an 69% In-person, 8% Hybrid, and 23% Remote job distribution, with an average salary of $58,698 per year, or $28.2 per hour.

Assets Protection Specialist

Target Brands, Inc.

Naples, FL • On-site

$22.25 - $37.80/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 15 days ago


Target rating

6.6

Company rating: 6.6 out of 10

Based on 7,037 frontline employees who took The Breakroom Quiz

14th of 39 rated national retailers


Job description

The starting pay range for this position per hour is $22.25 - $24.25. The full pay range for this position per hour is $22.25 - $37.80
Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.
ALL ABOUT TARGET
Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here.
ALL ABOUT ASSETS PROTECTION
Assets Protection (AP) teams function to keep our guests, team and brand secure and lead through crisis events. They protect profitable sales by mitigating shortage risks, preventing theft and fraud to ensure product is available for our guest. They also build relationships inside and outside of Target, including store leaders and public safety officials, inclusive of law enforcement.
At Target, we believe in our team members having meaningful experiences that help them build and develop skills for a career. The role of an Assets Protection Specialist can provide you with the skills and experience of:
  • Using surveillance and intelligence-led tactics to keep team members and guests safe and secure while aiding in the reduction of shortage
  • Using Target's video surveillance system to monitor guests and identify potential theft risks
  • Implementing Target's Assets Protection practices and routines to reduce and prevent shortage
  • Properly and effectively documenting cases
  • Identifying strategic resolutions of external theft and fraud, and apprehension

As an Assets Protection Specialist, no two days are ever the same, but a typical day will most likely include the following responsibilities:
  • Create an Easy, Inspiring and Friendly guest experience by delivering on the following commitments:
  • Greet:
  • 10ft: be friendly - smile, make eye contact, or wave
  • 4ft: greet the guest, smile and initiate a warm, helpful interaction
  • Help guests find what they need and/or resolve issues to ensure a smooth, easy shopping experience
  • End every guest transaction with a sincere thank you
  • Actively support team efforts and assist peers in other areas while maintaining a positive and respectful attitude
  • Adjust to business and guest needs to deliver an easy and inspiring guest experience
  • Support total store sales, guest service and increase profitability by ensuring product is in stock and available to our guests by preventing and resolving theft
  • Resolve theft by using good judgement and conducting apprehensions in shortage focus areas while strictly adhering to AP policies and procedures
  • Identify theft trends by leveraging technology, reporting and surveillance tactics
  • Prevent theft by gathering intelligence and communicating important issues
  • Understand and appropriately use video systems to monitor theft activity
  • Respond to security incidents and submit appropriate documentation for all incidents following AP policy and procedures
  • Promote a physical security and safety culture for our team members and guests by creating awareness and training safe and secure standards throughout the building
  • Demonstrate inclusivity by valuing diverse voices and approaches, being authentic and respectful, and creating equitable experiences
  • Work in a safe manner at all times; comply with all safety policies, best practices, and training; report hazards and correct where possible
  • Maintain positive work relationships with public safety officials and law enforcement
  • Participate in legal proceedings as necessary to represent Target's interests
  • All other duties based on business needs

WHAT WE ARE LOOKING FOR
This may be the right job for you if:
  • You enjoy interacting and helping others - including guests that shop our store and fellow team members you work with.
  • You thrive in a fast-moving, highly active and physically demanding role, where teamwork, flexibility, and creative problem solving are key to success.
  • You are open to working a flexible work schedule with varying hours, days or shifts (including nights, weekends, holidays and other peak shopping times).

The good news is that we have some amazing training that will help teach you everything you need to know to be an Assets Protection Specialist. But, there are a few skills you should have from the get-go:
  • Must be at least 18 years of age or older
  • High school diploma or equivalent
  • Meet any state or local licensure and/or other legal requirements related to the position
  • Welcoming and helpful attitude toward all guests and other team members
  • Ability to communicate on multiple frequency devices and operate handheld scanners, and other technology equipment as directed
  • Effective communication skills
  • Work both independently and with a team
  • Manage workload and prioritize tasks independently
  • Capability to remain focused and composed in a fast-paced environment and accomplish multiple tasks within established timeframes

We are an awesome place to work and care about our teams, so we want to make sure we are clear on a few more basics that we expect:
  • Climb up and down ladders
  • Apprehend subjects in accordance with company policy
  • Scan, handle and move merchandise efficiently and safely, including frequently lifting or moving merchandise up to 40 pounds without additional assistance from others
  • Flexible work schedule (e.g., nights, weekends and holidays); come to work when scheduled, work scheduled shifts and take required meal and rest breaks

  • Although the role is full-time, it does not come with a guarantee of 40 hours each week. Hours will depend on the needs of the business and may fluctuate as required
  • Capable of working in and exposure to varying temperatures, humidity, and other elements while performing certain job duties including but not limited to Drive-Up, carryout, etc.
  • Ability to remain mobile for the duration of a scheduled shift (shift length may vary)

Benefits Eligibility
Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_C | Pegue esta URL en su navegador preferido para obtener información sobre la elegibilidad de este puesto para recibir beneficios: https://tgt.biz/BenefitsForYou_C
Americans with Disabilities Act (ADA)
In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.

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About Target

Sourced by ZipRecruiter

We're here to help all families discover the joy of everyday life. Target is a general merchandise retailer with stores in all 50 U.S. states and the District of Columbia. 75% of the U.S. population lives within 10 miles of a Target store. We employ 400,000+ Our tagline is "Expect More. Pay Less." We've been using it since 1994! The Target Corporation also owns Shipt and Roundel. More to love! Target is headquartered in Minneapolis, Minnesota, its hometown since the first Target store opened in 1962 under The Dayton Company.

Industry

Retail and scientific research and development services

Company size

10,000+ Employees

Headquarters location

Minneapolis, MN, US