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Brand Manager Jobs in Reston, VA (NOW HIRING)

Nova Tastings

Brand Manager

Fairfax, VA · On-site

$45K - $65K/yr

Brand Manager | NOVA Tastings NOVA Tastings is a rapidly growing experiential marketing company leading high-impact activations across Virginia, DC, and Maryland. We're looking for a Brand Manager to ...

Truth Initiative

Brand Manager

Washington, DC · On-site

$83K - $90K/yr

The Brand Manager is a member of Truth Initiative's Marketing Department, a team which directs all marketing initiatives for the organization and EX Program - our industry leading resource that helps ...

oogiebear

Marketing & Brand Manager

Rockville, MD · On-site

The Marketing & Brand Manager is hands-on role for a marketing leader who enjoys being close to the work. They will own day-to-day marketing execution while also acting as the primary steward of the ...

oogiebear

Marketing & Brand Manager

Rockville, MD

The Marketing & Brand Manager is hands-on role for a marketing leader who enjoys being close to the work. They will own day-to-day marketing execution while also acting as the primary steward of the ...

Nestle

Brand Experience Manager

Arlington, VA · On-site

Position Summary The Brand Experience Manager is responsible for leading the development and execution of brand and campaign strategies that drive brand equity, cultural relevance, and business ...

Sandboxx

Brand Partnerships Manager

Middleburg, VA · On-site +1

About the Role The Brand Partnerships Manager plays a critical role in how Sandboxx shows up in the world and how brands are invited into it. This role exists to build thoughtful, long term ...

acams

Brand Senior Manager

Washington, DC

Opportunity at a Glance We are looking for a Senior Manager, Brand to help bring ACAMS' brand strategy to life - across channels, audiences, and brand moments. This is not a pure execution role. We ...

acams

Brand Senior Manager

Washington, DC

Opportunity at a Glance We are looking for a Senior Manager, Brand to help bring ACAMS' brand strategy to life - across channels, audiences, and brand moments. This is not a pure execution role. We ...

Mwe

Brand Management Specialist

Washington, DC · On-site

The Brand Management Specialist is essential to maintaining consistency, scalability, and a seamless stakeholder experience across all brand touchpoints. Essential Functions and Responsibilities:

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All JobsBrand Manager JobsBrand Manager Jobs in Reston, VA

Brand Manager information

See Reston, VA salary details

$30.7K

$87.6K

$148.8K

How much do brand manager jobs pay per year?

As of Jun 19, 2026, the average yearly pay for brand manager in Reston, VA is $87,556.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,700.00 and $113,400.00 per year, depending on experience, location, and employer.

What is the difference between Brand Manager vs Marketing Manager?

AspectBrand ManagerMarketing Manager
Primary FocusBrand development, positioning, and long-term brand strategyMarketing campaigns, lead generation, and promotional activities
Required SkillsBrand strategy, market research, communicationAdvertising, digital marketing, analytics
Work EnvironmentBrand teams, creative agencies, cross-functional departmentsMarketing teams, advertising agencies, sales departments
Common CertificationsBrand management certifications, marketing degreesDigital marketing certifications, MBA in marketing

While both roles involve marketing, a Brand Manager focuses on building and maintaining the overall brand identity and long-term strategy. In contrast, a Marketing Manager concentrates on executing marketing campaigns and driving immediate sales. Understanding these differences helps organizations assign the right responsibilities and professionals to each role.

What are the key skills and qualifications needed to thrive as a Brand Manager, and why are they important?

To thrive as a Brand Manager, you need expertise in marketing strategy, brand positioning, and market analysis, typically supported by a degree in marketing, business, or a related field. Familiarity with marketing analytics platforms, CRM systems, and digital advertising tools is essential. Strong communication, leadership, and creative problem-solving skills help you effectively manage cross-functional teams and drive brand growth. These skills are vital for building strong brand identities, ensuring market competitiveness, and achieving business objectives.

What is the job of a brand manager?

A brand manager is responsible for developing and implementing strategies to build and maintain a company's brand image, ensuring consistent messaging across marketing channels. They analyze market trends, oversee advertising campaigns, and collaborate with creative teams to enhance brand recognition and customer loyalty.

What Is a Brand Manager?

A brand manager is in charge of creating and maintaining an organization’s brand image. Brand managers work directly with the marketing department to provide a cohesive advertising and promotional direction. Primary duties include developing marketing campaigns, producing print and online content, and overseeing social media strategies. This position is vital to the organization’s public reputation. All branding and marketing measures are designed to increase consumer trust.

How does a Brand Manager typically collaborate with other departments to execute brand strategies?

Brand Managers work closely with cross-functional teams such as marketing, sales, product development, and design to ensure brand consistency and effective execution of campaigns. They often lead meetings to align on messaging, coordinate timelines, and share feedback. This collaborative environment requires strong communication skills, as Brand Managers must balance input from various stakeholders while maintaining the brand’s vision. Regular interactions with external partners like advertising agencies are also common, making teamwork and adaptability key components of the role.

What are Brand Managers?

Brand Managers are professionals responsible for developing and implementing strategies that enhance a company's brand image, awareness, and market presence. They oversee brand marketing, manage campaigns, and ensure that all messaging aligns with the organization's values and goals. Brand Managers often collaborate with marketing, product development, and sales teams to create a consistent and appealing brand experience for customers. Their work helps to differentiate products or services in competitive markets and drives customer loyalty.

How much is a brand manager paid?

The average salary for a brand manager varies by location and experience but typically ranges from $70,000 to $130,000 annually. Senior brand managers or those in large companies may earn higher salaries, and additional compensation can include bonuses and benefits.

What skills do you need to be a brand manager?

A brand manager needs strong communication, strategic thinking, and leadership skills to develop and execute branding strategies. They should have a good understanding of marketing principles, data analysis, and proficiency with tools like Adobe Creative Suite or marketing analytics software. Additionally, skills in market research, project management, and cross-functional collaboration are essential.

Is a brand manager higher than a marketing manager?

A brand manager typically focuses on developing and maintaining a company's brand identity, while a marketing manager oversees broader marketing strategies and campaigns. In many organizations, a marketing manager may have a higher or more senior role, but the hierarchy can vary depending on the company's structure and size.
More about Brand Manager jobs
What job categories do people searching Brand Manager jobs in Reston, VA look for? The top searched job categories for Brand Manager jobs in Reston, VA are:
What cities near Reston, VA are hiring for Brand Manager jobs? Cities near Reston, VA with the most Brand Manager job openings:
Brand Manager jobs near you
Infographic showing various Brand Manager job openings in Reston, VA as of June 2026, with employment types broken down into 64% Full Time, 32% Part Time, 1% Temporary, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $87,556 per year, or $42.1 per hour.

Brand Manager

Nova Tastings

Fairfax, VA • On-site

$45K - $65K/yr

Full-time

Posted 8 days ago

Job description

Brand Manager | NOVA Tastings
NOVA Tastings is a rapidly growing experiential marketing company leading high-impact activations across Virginia, DC, and Maryland. We're looking for a Brand Manager to lead teams, drive sales, and execute at a high level in a fast-paced environment.
What You'll Do
  • Lead, train, and manage 40+ SuperNOVAs (Brand Ambassadors) to ensure performance and alignment with company goals
  • Drive sales through strategic event planning and execution
  • Monitor and analyze monthly, quarterly, and annual performance
  • Partner with distributors, suppliers, and clients to support sales initiatives
  • Manage reporting, expenses, travel, and overall operational execution
  • Ensure strong communication and 100% customer satisfaction

Territory- Must Reside in or near Richmond
  • Regional responsibility across retail and key accounts
  • Territory to include: Blacksburg, Roanoke, Lynchburg, Richmond and surrounding, Virginia Beach and surrounding.
  • Travel up to 70% - 100%
What We're Looking For
  • Experience managing teams and driving performance
  • Strong communication, organization, and problem-solving skills
  • Self-starter with a high level of accountability and ownership
  • Ability to thrive in a fast-moving, growth-focused environment
Our Core Values
Accountability. Communication. Execution. Adaptability. Team Mentality.
Why NOVA Tastings?
  • Fast-growing company with real advancement opportunities
  • High-impact role with direct influence on growth
  • Work with a driven, energetic team

Apply