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Brand Influencer Jobs (NOW HIRING)

Tin Can

Brand Marketing Manager

Seattle, WA · On-site

$115K - $150K/yr

Brand influencer identification & outreach. Research and identify brand-aligned creators and influencers, managing gifting, relationship-building, and coordination with our broader growth marketing ...

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Brand Influencer information

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$62K

$121.7K

$175K

How much do brand influencer jobs pay per year?

As of Aug 13, 2026, the average yearly pay for brand influencer in the United States is $121,684.00, according to ZipRecruiter salary data. Most workers in this role earn between $98,000.00 and $147,500.00 per year, depending on experience, location, and employer.

What is the difference between Brand Influencer vs Content Creator?

AspectBrand InfluencerContent Creator
CredentialsOften no formal credentials, but strong social media presenceNo specific credentials required
Work EnvironmentPrimarily social media platforms and brand campaignsVarious platforms including blogs, YouTube, TikTok, and more
Employer/Industry UsageBrands, marketing agencies, influencer marketing platformsBrands, media companies, independent creators
Search/Comparison IntentHigh overlap in social media marketing and brand promotionFocus on content production and audience engagement

Brand Influencers primarily promote products through their social media presence, often collaborating with brands. Content Creators produce diverse content across platforms, focusing on audience engagement. While both roles involve digital media, Brand Influencers are more brand-centric, whereas Content Creators focus on content production and entertainment.

What is a brand influencer?

Brand influencers are individuals who have built a significant following on social media or other online platforms and collaborate with companies to promote their products or services. They leverage their credibility and relationship with their audience to influence purchasing decisions and enhance brand awareness. Brand influencers may work independently or as part of a marketing campaign, often creating sponsored content that aligns with their personal style and interests. Companies partner with influencers to reach targeted demographics in a more authentic and engaging way than traditional advertising.

What does a brand influencer do?

As a brand influencer, you promote the sales of specific products or special events via social media. Your job is to help build interest or trust in brands. In some cases, you may explain products or demonstrate the use of products while explaining your personal preferences and experience. In most cases, a brand influencer is independent, accepting advertising contracts rather than working for one company exclusively. Influencing is similar to providing celebrity endorsements, with the main difference being the scale and value of your audience. You may upload material on social media sites or attend promotional sales events.

How do you become a brand influencer?

To become a brand influencer, you should build a strong online presence on social media platforms by creating engaging content that aligns with your niche. Growing your follower base, demonstrating authenticity, and collaborating with brands or agencies are key steps. Developing skills in content creation, photography, and marketing can also enhance your chances of success.

How do brand influencers typically collaborate with marketing teams and what can I expect in terms of communication and feedback?

Brand Influencers often work closely with marketing teams to ensure that content aligns with campaign goals and brand messaging. You can expect regular communication to discuss content ideas, review drafts, and receive feedback on your posts or videos. Collaboration may also include participating in brainstorm sessions, adjusting strategies based on performance metrics, and attending occasional team meetings. Maintaining open and proactive communication is key to building trust and ensuring successful partnerships with the brand.

What are the key skills and qualifications needed to thrive as a brand influencer, and why are they important?

To thrive as a Brand Influencer, you need a strong personal brand, expertise in content creation, and a deep understanding of target audiences, often supported by a portfolio of successful social media campaigns. Proficiency with platforms like Instagram, TikTok, analytics tools, and sometimes influencer marketing platforms is typically required. Creativity, authenticity, and effective communication are vital soft skills that help build genuine connections with followers and brands. These skills are essential for driving engagement, building trust, and achieving impactful brand collaborations.
More about Brand Influencer jobs
What cities are hiring for Brand Influencer jobs? Cities with the most Brand Influencer job openings:
What are the most commonly searched types of Brand Influencer jobs? The most popular types of Brand Influencer jobs are:
What states have the most Brand Influencer jobs? States with the most job openings for Brand Influencer jobs include:
What job categories do people searching Brand Influencer jobs look for? The top searched job categories for Brand Influencer jobs are:
Brand Influencer jobs near you
Infographic showing various Brand Influencer job openings in the United States as of August 2026, with employment types broken down into 76% Full Time, 23% Part Time, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $121,684 per year, or $58.5 per hour.

Radio Host / Multimedia Content Creator & Brand Influencer - WKXW-FM

Townsquare Media

Trenton, NJ

Full-time

Re-posted 18 days ago

Townsquare Media rating

6.7

Company rating: 6.7 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

53rd of 76 rated media

Job description

Radio Host / Multimedia Content Creator & Brand Influencer - WKXW-FM

*This is a full-time, in-office opportunity. *

Be the Voice, Face, Writer, Content and Community Influencer of Your Community:

Are you a creative personality with a passion for radio, digital storytelling, video content creation, and building community relationships? At Townsquare Media Group, we're looking for a Radio Host / Multimedia Content Creator & Brand Influencer who can dominate the airwaves, create compelling local written content online, produce engaging video across platforms, and partner with local businesses as a trusted endorser and influencer.

This is a full-time, in-office role, working closely with a collaborative and fun local team. We're searching for a true 360-degree multimedia talent with initiative—someone who thrives on radio, creates video content consistently, writes articles that demand attention, commands a room in person, and creates business opportunities with confidence. If you see yourself as a local influencer who can authentically connect, create content, endorse brands and generate revenue, this role was built for you.

Why Townsquare Media?

Townsquare is a media, entertainment, and digital marketing solutions company dedicated to serving small and mid-sized markets across the U.S. We own and operate 354 radio stations and more than 400 local websites across 74 markets—including trusted Trenton stations.

We combine the power of local media with best-in-class digital solutions to help businesses grow—offering everything from broadcast and digital advertising to SEO, web design, and programmatic marketing.

What You'll Do:

As a Producer & Digital Content Creator, you'll play a key role in shaping the daily sound and digital presence of WKXW-FM. You'll engage audiences across on-air, online, social, and in the community by:

  • Support live, engaging on-air shows Monday through Friday, with potential for on-air contributions based on skill set and opportunity
  • Prepare compelling daily show content that entertains, informs, and connects with the target audience
  • Creating and publishing a minimum of two original local articles per day for the station website and mobile app
  • Create, edit, and publish digital content across platforms, including WordPress articles, videos, galleries, and short-form social content (Instagram, TikTok, Facebook)
  • Write, schedule, and actively engage with audiences across social media, station app, and digital platforms
  • Screen calls, manage listener interaction, and enhance audience engagement during on-air segments
  • Coordinate guests, interviews, remote broadcasts, and station events
  • Connect with listeners through interviews, live appearances, remotes, and community events
  • Represent the station at promotions, live broadcasts, and special programming initiatives
  • Produce commercials and support market-wide programming and content needs
  • Identify trending topics and leverage audience insights to generate relevant content ideas
  • Collaborate cross-functionally with on-air talent, programming, promotions, digital, and sales teams to execute integrated content initiatives and campaigns
  • Assist with live events, station activations, and promotions as needed
  • Champion the station brand in the community by building authentic relationships and maintaining a strong local presence
  • Creating and publishing original video content regularly, including social-first short-form video (Reels, TikTok, YouTube Shorts) and longer-form segments that grow your personal on-screen brand
  • Prospecting and developing endorsement and influencer partnerships with local businesses, pitching yourself as a trusted community voice who can authentically promote products and services across on-air, video, and social platforms
  • Participating in person in high-visibility community events, client meetings, and business functions as a station ambassador who builds relationships that translate into revenue

What You'll Bring:

  • Proven, active track record creating original written digital content AND video content across social platforms (show us your pages)
  • Strong on-air presence AND on-camera comfort, with the ability to connect authentically with listeners and viewers across every platform
  • Knowledge of basic FCC rules and regulations
  • Solid understanding of current events and various formats
  • Strong verbal, written, and interpersonal communication skills
  • Comfort multitasking, meeting deadlines, and working in a fast-paced environment
  • Ability to operate control boards, remote broadcast equipment, and related production tools
  • Willingness to quickly learn and become proficient in NexGen and Adobe Audition
  • Exceptional public speaking, presentation, and networking skills with the confidence to walk into a business, build a relationship, and close an endorsement deal
  • Strong problem-solving skills and the ability to prioritize effectively
  • Active video creator with a current, maintained presence on at least one short-form video platform (TikTok, Instagram Reels, YouTube Shorts) and demonstrated comfort on camera
  • Entrepreneurial, sales-minded instincts: you think about your personal brand as a business, proactively seek out partnership and endorsement opportunities, and are motivated by revenue tied to your influence
  • Experience with or strong interest in influencer marketing, brand endorsements, or sponsored content creation, including the ability to pitch yourself compellingly to local advertisers
  • High School Diploma (required)
  • Valid driver's license, auto insurance, and vehicle (required)

What's In It for You?

We offer a supportive environment where talent is developed and growth is encouraged:

  • Competitive salary + bonus program + endorsement revenue opportunities (your influence = your upside)
  • 3 weeks PTO + 9 paid holidays
  • Medical, Dental, Vision, and Pet Insurance
  • 401(k) Retirement Plan
  • Company-provided laptop
  • Casual, high-energy work environment
  • Opportunities for upward mobility within a growing media organization
  • Company discounts
  • Volunteer Time Off—give back to your community
  • And much more…

Ready to Own Your Market? Apply Today!

TOWNSQUARE MEDIA BROADCASTING, LLC MAINTAINS A DRUG-FREE WORKPLACE AND IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.

Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Townsquare Media's employees to perform their job duties may result in discipline up to and including discharge.

New Jersey Base Pay Range:
$34,000—$45,000 USD
New Jersey Total Compensation Range:
$34,000—$60,000 USD

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