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Brand Creator Jobs (NOW HIRING)

Trevant

The Sales Strategy Manager (Creator Brand Partnerships) will help drive exponential growth for Trevant's creator marketing division. You will work directly alongside our VP, Brand Partnerships and ...

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Brand Creator information

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How much do brand creator jobs pay per hour?

As of Sep 13, 2026, the average hourly pay for brand creator in the United States is $20.21, according to ZipRecruiter salary data. Most workers in this role earn between $16.35 and $23.08 per hour, depending on experience, location, and employer.

What is a brand creator?

A Brand Creator is a professional who develops and shapes a company's or product's brand identity. This involves designing visual elements like logos and color schemes, crafting messaging and tone of voice, and ensuring consistency across all marketing channels. Brand Creators work to establish a unique and recognizable presence in the market that resonates with the target audience. Their role is crucial in differentiating a business from competitors and building customer loyalty.

What are the key skills and qualifications needed to thrive as a brand creator?

To thrive as a Brand Creator, you need a solid background in marketing strategy, graphic design, and brand development, often supported by a degree in marketing, design, or a related field. Familiarity with design software like Adobe Creative Suite, content management systems, and market research tools is typically required. Creativity, strong communication, and the ability to understand and convey a brand’s vision are crucial soft skills that set top performers apart. These skills ensure the effective creation and management of compelling brand identities that resonate with target audiences and drive business growth.

What are some common challenges faced by brand creators when developing a new brand identity?

Brand Creators often encounter challenges such as aligning the brand’s visual identity with its core values, differentiating the brand in a crowded market, and ensuring consistency across all touchpoints. Balancing creativity with practicality—meeting both the client’s vision and the target audience’s expectations—can also be demanding. Additionally, Brand Creators regularly collaborate with marketing, product, and design teams to ensure a unified approach, which requires strong communication and project management skills.

What is the difference between Brand Creator vs Content Creator?

AspectBrand CreatorContent Creator
Primary FocusDeveloping brand identity, strategy, and positioningCreating individual pieces of content like videos, blogs, or social media posts
Skills & CertificationsBrand management, marketing, graphic design, branding certificationsContent production, editing, social media skills, writing
Work EnvironmentMarketing teams, branding agencies, corporate settingsMedia companies, freelance, digital platforms
Industry UsageUsed in branding and marketing strategiesUsed in content marketing and social media campaigns

While a Brand Creator focuses on building and defining a brand's identity and strategy, a Content Creator produces the actual content used to engage audiences. Both roles are essential in marketing but serve different purposes within brand development and content production.

What does a brand creator do?

A brand creator develops and establishes a company's brand identity, including visual elements, messaging, and positioning to differentiate it in the market. They often conduct market research, create branding strategies, and collaborate with designers and marketing teams to build a consistent brand image. Strong communication skills and knowledge of branding tools are essential for this role.

What are popular job titles related to Brand Creator jobs?

For Brand Creator jobs, the most frequently searched job titles are:

Infographic showing various Brand Creator job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 71% Full Time, 26% Part Time, 1% Temporary, and 1% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $42,047 per year, or $20.2 per hour.

Brand Creator Associate, TikTok Shop / Social Commerce

Irvine, CA • On-site

Silk Commerce
See more jobs at Silk Commerceexternal

Other

Medical, Retirement, PTO

Posted 16 days ago

Job description

Brand Creator Associate

OverCast Digital is a leading triple-certified TikTok Shop Partner based in Irvine, CA. We specialize in providing comprehensive solutions for rising social commerce channels, including strategy, affiliate management, and LIVE shopping. Our dedicated team works to shape TikTok into a vibrant community of inspiration and influence, with a network of top content creators and affiliates leading the charge. At OverCast Digital, we believe that the future of commerce is social.

We are seeking an Irvine-based, proactive, and detail-oriented Brand Creator Associate to join our team. As a Brand Creator Associate, you will work closely with our Accounts, Shop Operations, and Strategy teams while learning the day-to-day management of client accounts. You will gain deep exposure to shop operations, affiliate management, creator partnerships, and paid media while supporting client communication, creator relationships, and campaign execution.

The ideal candidate is someone who is eager to learn quickly, build relationships with creators and affiliates, take ownership, and grow within the social commerce industry.

Client Communication

  • Support day-to-day client communication, ensuring timely responses and accurate follow-through.
  • Assist in preparing agendas, notes, and follow-ups for weekly client cadence calls.
  • Support communication with clients, creators, and affiliates to ensure campaigns stay on track.
  • Build strong internal and external relationships through clear, professional communication.

Deliverables Management

  • Prepare weekly client decks, including performance metrics, insights, and upcoming initiatives.
  • Work closely with internal teams to ensure all client deliverables are completed on time and align with client goals.
  • Assist with creator and affiliate deliverables, ensuring campaign timelines and requirements are met.

Campaign Execution & Monitoring

  • Assist with affiliate outreach and relationship management to support client campaigns.
  • Communicate with creators and affiliates regarding campaign briefs, timelines, product shipments, and content requirements.
  • Support creator onboarding and campaign execution from start to finish.
  • Assist with product listings and promotional campaigns.
  • Monitor affiliate and creator campaign performance and proactively identify opportunities for optimization.

Collaboration

  • Partner with the Creative, Accounts, Strategy, Shop Operations, Paid Media, and LIVE Shopping teams to execute successful affiliate and creator campaigns.
  • Collaborate with leadership to align on client priorities and escalate concerns as needed.

Reporting & Insights

  • Track affiliate and creator campaign performance, identifying trends and areas for improvement.
  • Assist in preparing weekly reports and provide actionable insights to support client growth.

Required Experience

  • 02 years of experience in digital marketing, social media, affiliate marketing, influencer marketing, e-commerce, client services, or a related field.
  • Passion for TikTok, creator marketing, and social commerce.
  • Strong interpersonal and communication skills with an interest in building relationships with creators and affiliates.
  • Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously.
  • Data-driven mindset with an interest in analyzing campaign performance.

Desired Experience

  • Strong understanding of TikTok Shop and social commerce trends.
  • Proficiency in Google Workspace, Lark, and Slack.

Education

  • Bachelor's degree in Marketing, Communications, or a related field.

Location

  • Based in Orange County, CA.

Benefits

  • 401K
  • Health Insurance
  • Flexible PTO
  • Flexible Work Hours

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