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Brand Creator Jobs (NOW HIRING)

ShopMy

Senior Product Builder, Brand

New York, NY

$138K - $182K/yr

Your job is to make the brand experience so powerful and intuitive that ShopMy becomes indispensable to every brand's creator marketing strategy. You'll own surfaces of the brand-facing product, such ...

AlleyCorp

Senior Product Builder, Brand

Manhattan, NY · On-site

$139K - $184K/yr

We help brands run performance‑driven creator programs while enabling top creators to monetize ... The Brand side of ShopMy is where revenue is generated and partnerships come to life. Brands use ...

ShopMy

Senior Product Builder, Brand

New York, NY · On-site

$138K - $182K/yr

We help brands run performance-driven creator programs while enabling top creators to monetize ... The Brand side of ShopMy is where revenue is generated and partnerships come to life. Brands use ...

Trov

Influencer & Affiliate Specialist

Lehi, UT · On-site

Source, evaluate, and recruit for our creator cohorts based on brand fit, audience demographics, content quality, performance, and program objectives. * Conduct onboarding sessions to ensure new ...

Recruitics

Head of Growth Marketing

New York, NY · Remote

$120K/yr

And the brand can never fail. Role Overview The Head of Growth Marketing owns two sides of the same flywheel: the creator network and the enterprise brand campaigns it powers. Client delivery and ...

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Brand Creator information

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How much do brand creator jobs pay per hour?

As of Sep 13, 2026, the average hourly pay for brand creator in the United States is $20.21, according to ZipRecruiter salary data. Most workers in this role earn between $16.35 and $23.08 per hour, depending on experience, location, and employer.

What is a brand creator?

A Brand Creator is a professional who develops and shapes a company's or product's brand identity. This involves designing visual elements like logos and color schemes, crafting messaging and tone of voice, and ensuring consistency across all marketing channels. Brand Creators work to establish a unique and recognizable presence in the market that resonates with the target audience. Their role is crucial in differentiating a business from competitors and building customer loyalty.

What are the key skills and qualifications needed to thrive as a brand creator?

To thrive as a Brand Creator, you need a solid background in marketing strategy, graphic design, and brand development, often supported by a degree in marketing, design, or a related field. Familiarity with design software like Adobe Creative Suite, content management systems, and market research tools is typically required. Creativity, strong communication, and the ability to understand and convey a brand’s vision are crucial soft skills that set top performers apart. These skills ensure the effective creation and management of compelling brand identities that resonate with target audiences and drive business growth.

What are some common challenges faced by brand creators when developing a new brand identity?

Brand Creators often encounter challenges such as aligning the brand’s visual identity with its core values, differentiating the brand in a crowded market, and ensuring consistency across all touchpoints. Balancing creativity with practicality—meeting both the client’s vision and the target audience’s expectations—can also be demanding. Additionally, Brand Creators regularly collaborate with marketing, product, and design teams to ensure a unified approach, which requires strong communication and project management skills.

What is the difference between Brand Creator vs Content Creator?

AspectBrand CreatorContent Creator
Primary FocusDeveloping brand identity, strategy, and positioningCreating individual pieces of content like videos, blogs, or social media posts
Skills & CertificationsBrand management, marketing, graphic design, branding certificationsContent production, editing, social media skills, writing
Work EnvironmentMarketing teams, branding agencies, corporate settingsMedia companies, freelance, digital platforms
Industry UsageUsed in branding and marketing strategiesUsed in content marketing and social media campaigns

While a Brand Creator focuses on building and defining a brand's identity and strategy, a Content Creator produces the actual content used to engage audiences. Both roles are essential in marketing but serve different purposes within brand development and content production.

What does a brand creator do?

A brand creator develops and establishes a company's brand identity, including visual elements, messaging, and positioning to differentiate it in the market. They often conduct market research, create branding strategies, and collaborate with designers and marketing teams to build a consistent brand image. Strong communication skills and knowledge of branding tools are essential for this role.

What are popular job titles related to Brand Creator jobs?

For Brand Creator jobs, the most frequently searched job titles are:

Infographic showing various Brand Creator job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 71% Full Time, 27% Part Time, and 1% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $42,047 per year, or $20.2 per hour.

Brand Manager, Creator - Led Growth & Partnerships

New York, NY • On-site

Proctor & Gamble
Health and Personal Care Stores • 10K+ employees
Learn more about Proctor & Gambleexternal

$85K/yr

Full-time

Posted 10 days ago

Procter & Gamble rating

8.1

Company rating: 8.1 out of 10

Based on 166 frontline employees who took The Breakroom Quiz

Job description

Job Location

NEW YORK OFFICE

Job Description

First Aid Beauty (FAB) is looking for a strategic, analytical leader to grow our creator and partnership ecosystem and turn brand activity into measurable business results.

This role will shape how FAB shows up through creators, UGC, affiliates, and strategic partnerships-connecting culturally relevant storytelling with new customer acquisition, revenue, and profitable growth.

This role will be located at either Specialty Beauty's New York City Office or the Cincinnati General Offices.

At P&G, we believe that diverse experiences help build strong leaders. Mobility is a key component of many management careers, providing opportunities to grow through different assignments, locations, and business challenges. Candidates should be prepared to consider relocation opportunities throughout their career as business needs and development opportunities arise.

Key Responsibilities

  • Build and lead an integrated creator strategy across paid, organic, earned, seeding, UGC, and affiliate.

  • Owncreatorsourcing across macro, mid-tier, and micro influencers, building the right talent mix for awareness, credibility, community, and conversion.

  • Own all UGC and influencerbriefing, ensuring creators receive clear, compellingdirectionthatsupportsbrand, campaign, and commercial priorities.

  • Manage creator programs end to end, from vetting, contracting, and relationship management through content delivery and performance measurement.

  • Partner with Creative to develop scalable content frameworks that balance strong brand storytelling with platform-native performance.

  • Use data to evaluate impact across reach, engagement, traffic, conversion, revenue, ROAS, and ROI.

  • Identifyemerging creators, platforms, formats, and cultural opportunities that can drive incremental growth.

  • Partner with Digital to grow creator affiliate programs, includingShopMyand TikTok Shop.

  • Identifyand lead strategicbrand, talent, and cultural partnerships that introduce FAB to new audiences.

  • Own the creator and partnership budget,optimizinginvestment based on performance and business priorities.

  • Manage agencies and external partners against clear objectives and high standards of execution.

  • Partner across Brand, Creative, Digital, Growth, Social, and PR to deliver connected programs and clear results.

Job Qualifications

  • 3-5years of experience across influencer marketing, creator partnerships, UGC, affiliate, PR, brand, or growth marketing.

  • Proven experience sourcing and managing creators across macro, mid-tier, and micro influencer communities.

  • Demonstrated experience developingcreatorand UGC briefs that translate brand strategy into effective content.

  • Proven ability to connect creator activity to customer acquisition, conversion, and revenue growth.

  • Strong analytical skills and experience working with metrics such as ROI, ROAS, traffic, and conversion.

  • Strong brand and creative instincts, with the ability to guide talent, storytelling, and content.

  • Experience managing budgets, agencies, contracts, and external partners.

  • Strong cross-functional leadership, communication, and presentation skills.

  • Deep knowledge of the creator landscape, affiliate platforms, and evolving social behavior.

  • Beauty, skincare, wellness, or consumer brand experience is preferred.

Starting Pay/Salary Range: $85,000 -$ 122,200

Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.

We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ's, please click HERE.

Qualified individuals will not be disadvantaged based on being unemployed.

P&G is dedicated to meeting the needs of applicants requesting an accommodation/adjustment due to a disability in order to complete the online application process. If you have a disability that affects your ability to complete our online application process, please visit our Disability Accommodation Page.

Job Schedule

Full time

Job Number

R000156793

Job Segmentation

Experienced Professionals

Starting Pay / Salary Range

$85,000.00 - $122,200.00 / year

What Procter & Gamble employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Procter & Gamble logo

About Procter & Gamble

Sourced by ZipRecruiter

Procter & Gamble (P&G), based in Cincinnati, OH, US, is a multinational consumer goods corporation. The company operates in the Consumer Discretionary sector and has a presence in various industries including Beauty, Health Care, Grooming, Fabric & Home Care, and Baby, Feminine & Family Care. Since its foundation by William Procter and James Gamble in 1837, P&G has grown to become a leading player in the consumer goods market. The corporation prides itself on its core values of leadership, ownership, integrity, passion for winning, and trust. They aim to improve consumers' lives in small but significant ways, with a mission to provide branded goods and services of superior quality and value.

Industry

Health and personal care stores

Company size

10,000+ Employees

Headquarters location

Cincinnati, OH, US

Year founded

1837

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