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B2B Media Sales Jobs (NOW HIRING)

B2B Sales

Chicago, IL · Hybrid

$750/wk

We are an outsourced, Business to Business, Face to Face, Direct Sales and Social Media Management Company. We compete against the Hootsuites and Tweetdecks of the world. What's special about the ...

Media Sales Executive

Beverly, MA · Hybrid

$85K - $102K/yr

At Finelight Media, we're not just another company, we're a powerhouse in the B2B media industry ... With over 27 years of experience, 14 B2B digital magazines and offices spanning across the globe ...

B2B Sales Representative

Tucson, AZ · On-site

$70K - $90K/yr

B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...

B2B Sales Representative

Gilbert, AZ · On-site

$70K - $90K/yr

B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...

Outside B2B Sales

Renton, WA · On-site

$58K - $265K/yr

WVL Media is one of the fastest growing media companies. Serving small to mid-size companies across many industries. We are looking to hire 20-30 outside B2B sales reps for the Seattle market to sell ...

B2B Sales Representative

Lima, NY · On-site

$75K - $150K/yr

Social media networking/appointment setting * Prospecting phone calls * Email/Video email ... Outside B2B sales experience and proficiency in cold calling or prospecting. * Skills : Strong ...

B2B Sales Representative

Oak Forest, IL · On-site

$75K - $200K/yr

Social media networking/appointment setting * Prospecting phone calls * Email/Video email ... Outside B2B sales experience and proficiency in cold calling or prospecting. * Skills : Strong ...

B2B Sales Representative

Port Richey, FL · On-site

$65K - $175K/yr

Social media networking/appointment setting * Prospecting phone calls * Email/Video email ... Outside B2B sales experience and proficiency in cold calling or prospecting. * Skills : Strong ...

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B2B Media Sales information

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$104K

How much do b2b media sales jobs pay per year?

As of Aug 7, 2026, the average yearly pay for b2b media sales in the United States is $83,989.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,500.00 and $96,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a B2B media sales professional?

To thrive in B2B Media Sales, you need strong sales acumen, industry knowledge, and experience in business development, often supported by a degree in marketing, business, or communications. Familiarity with CRM platforms like Salesforce, digital advertising tools, and media analytics systems is typically required. Exceptional communication, negotiation, and relationship-building skills help professionals stand out in this client-focused role. These competencies are crucial for effectively identifying opportunities, closing deals, and building long-term partnerships in a competitive media landscape.

What are some common challenges faced in B2B media sales, and how can professionals overcome them?

B2B media sales professionals often encounter challenges such as long sales cycles, reaching decision-makers in client organizations, and differentiating their media offerings in a competitive landscape. To overcome these, it's important to build strong relationships through consistent communication, understand the unique needs of each client, and demonstrate how your media solutions directly address their business objectives. Additionally, collaborating closely with marketing, editorial, and data teams can help tailor proposals and showcase the value of integrated campaigns.

Is B2B media sales a good career?

B2B media sales is a viable career that involves selling advertising or media services to other businesses, often requiring strong communication, negotiation skills, and industry knowledge. It can offer competitive commissions, opportunities for relationship building, and career growth, especially for those who excel in sales and marketing tools. Success in this field depends on individual performance and market demand.

What is the difference between B2B Media Sales vs B2B Marketing?

AspectB2B Media SalesB2B Marketing
Primary FocusSelling advertising and sponsorships to business clientsPromoting products/services to generate leads and brand awareness
Work EnvironmentSales teams, client meetings, media platformsMarketing departments, campaigns, digital channels
Required SkillsSales techniques, communication, negotiationContent creation, strategy, analytics
Common Employer TypesMedia companies, publishing firmsBrands, agencies, media firms

While B2B Media Sales focuses on selling advertising space and sponsorships to other businesses, B2B Marketing involves creating strategies to promote products or services to other companies. Both roles require strong communication skills, but B2B Media Sales emphasizes direct sales and client relationships, whereas B2B Marketing centers on campaign development and brand positioning.

What is B2B media sales?

B2B Media Sales refers to the process of selling advertising, sponsorships, or marketing solutions to other businesses, rather than to individual consumers. Professionals in this field work for media companies—such as publishers, online platforms, or event organizers—helping business clients promote their products or services through various media channels. The sales process often involves building relationships, understanding clients’ marketing goals, proposing tailored media packages, and negotiating contracts. Success in B2B media sales requires strong communication, negotiation, and industry knowledge.
More about B2B Media Sales jobs
What states have the most B2B Media Sales jobs? States with the most job openings for B2B Media Sales jobs include:
What job categories do people searching B2B Media Sales jobs look for? The top searched job categories for B2B Media Sales jobs are:
Infographic showing various B2B Media Sales job openings in the United States as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 82% Physical, 1% Hybrid, and 17% Remote job distribution, with an average salary of $83,989 per year, or $40.4 per hour.

Senior Director, B2B Media Strategy

twentysix

El Segundo, CA • On-site

$120 - $170/hr

Other

Posted 2 days ago

New


Job description

You Will Be

Media Strategy & Execution

  • Designing integrated B2B go-to-market media strategies that leverage paid, owned, and earned channels to drive measurable pipeline and revenue.

  • Leading cross-channel media efforts across Paid Search, Paid Social, Programmatic (Display, Video, OTT, Audio, DOOH), SEO, content syndication, and PR.

  • Optimizing media mix, budget allocation, audience segmentation, creative alignment, and measurement plans tied to full-funnel performance—not just top-of-funnel KPIs.

  • Developing advanced audience strategies using ABM platforms (e.g., Demandbase, 6sense) and CRM/marketing automation data for precision targeting.

  • Championing continuous improvement through structured testing frameworks to validate messaging, audience targeting, and channel mix.

  • Partnering with creative teams to align messaging to B2B buyer journeys, industry verticals, and decision-maker personas.

  • Leading collaboration of the Wpromote internal channel teams on the execution of strategy

  • Partnering with Client Services to develop frameworks for business reviews, leading the storytelling of cross-channel insights

  • Providing client and industry-specific thought leadership

  • Driving strategic ideation and innovation across your clients and within the organization, facilitating new channel exploration and new partner RFPs

Operational Consulting & Design

  • Conducting operational assessments using maturity maps, resource planning models, and digital transformation frameworks to identify gaps and opportunities.

  • Advising on martech, adtech, and datatech architecture to ensure optimal integration, efficiency, and ROI.

  • Aligning sales and marketing strategies, processes, and KPIs to optimize impression-to-revenue velocity.

  • Designing solutions that may also require direct platform execution in CRM and marketing automation systems such as Salesforce, HubSpot, Marketo, Pardot, or Dynamics to implement process improvements, workflows, and integrations.

  • Ensuring audience segmentation and messaging alignment that accelerates pipeline movement and deal conversion.

  • Leading client performance reviews that combine media insights with operational recommendations, translating results into actionable next steps.

  • Serving as a trusted advisor who can bridge campaign-level execution with strategic operational transformation.

  • Mentoring team members to strengthen skills in both **B2B media strategy **and consultative operational design.

You Must Have

B2B Media Strategy & Practitioner Skills

  • 6–8 years of hands-on experience planning, activating, and optimizing multi-channel B2B media campaigns across Paid Search, Paid Social, and Programmatic (Display, Video, OTT, Audio, DOOH).

  • Proven ability to connect full-funnel media strategies to measurable outcomes including pipeline acceleration, sales velocity, and ROI.

  • Practitioner-level working knowledge of:

  • Analytics tools: GA4, Adobe Analytics

  • Tagging & tracking: Google Tag Manager (GTM) or equivalent

  • Ad platforms: DSPs (The Trade Desk, DV360), LinkedIn Ads, Google Ads, Meta Ads, and other social ad platforms

  • SEO/content tools: SEMrush, Ahrefs, or equivalent

  • Expertise in audience segmentation, creative alignment, and measurement planning using ABM platforms (Demandbase, 6sense) and intent data sources (Bombora, G2, LinkedIn).

  • Strong analytical skills to interpret performance data, identify opportunities, and make in-flight optimizations.

  • Ability to collaborate with creative teams to ensure messaging aligns with buyer journeys, verticals, and personas.

Operational Consulting & Design Skills

  • Deep working knowledge of CRM systems (Salesforce, HubSpot, Microsoft Dynamics) and marketing automation platforms (Marketo, Pardot, HubSpot Marketing Hub), including hands‑on configuration, workflow creation, and reporting.

  • Experience deploying operational solutions in CRM/MAP systems—such as lead routing, lifecycle stage definitions, scoring models, attribution setup, and dashboard creation.

  • Familiarity with sales engagement platforms (Outreach, Salesloft) and sales intelligence tools (ZoomInfo, Apollo).

  • Proven ability to assess and improve sales and marketing alignment using structured frameworks like maturity maps, resource planning models, and digital transformation roadmaps.

  • Experience integrating martech, adtech, and datatech platforms to create scalable go‑to‑market systems.

  • Ability to manage and execute cross‑functional projects involving sales, marketing, and technical teams.

  • Strong knowledge on best‑in‑class B2B measurement models including MTA, MMM and other advanced marketing analytics methodologies.

Nice to Have:

  • Experience in B2B SEO and content syndication strategy.

  • PR and earned media strategy experience within a B2B context.

  • Experience managing marketing to sales handoff optimization and collaborating closely with sales enablement teams

  • Certification in leading martech or analytics platforms (e.g., Demandbase, 6sense, Google Analytics 4, Salesforce).

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