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Auto Dealership Marketing Jobs (NOW HIRING)

Kunes Auto Group

Business Development Admin

Neenah, WI

$18 - $24/hr

At Kunes Auto Group, we believe great people build great dealerships. We're committed to servant ... This role blends social media content creation, inventory marketing, and customer service-perfect ...

Kunes Auto Group

Business Development Admin

Neenah, WI

$18 - $24/hr

At Kunes Auto Group, we believe great people build great dealerships. We're committed to servant ... This role blends social media content creation, inventory marketing, and customer service-perfect ...

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Auto Dealership Marketing information

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$26.5K

$50.7K

$73K

How much do auto dealership marketing jobs pay per year?

As of Aug 7, 2026, the average yearly pay for auto dealership marketing in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

What skills and qualifications are needed for auto dealership marketing?

To thrive in Auto Dealership Marketing, you need expertise in digital and traditional marketing platforms, content creation, campaign management, and a background in marketing, communications, or related fields. Familiarity with CRM software, social media advertising, Google Analytics, and dealership management systems is highly valued, and certifications like Google Ads or HubSpot can provide an edge. Outstanding communication, creativity, analytical thinking, and the ability to work collaboratively help set top candidates apart. These skills are essential for driving customer engagement, generating leads, and supporting the dealership's growth in a competitive market.

What does an auto dealership marketing do?

In an Auto Dealership Marketing position, you can expect your days to include creating and scheduling digital marketing campaigns, managing social media content, designing promotional materials, and analyzing campaign performance metrics. You'll often collaborate closely with the sales team to coordinate events, promotions, and lead generation efforts, as well as work with vendors or agencies for advertising needs. Regular tasks also involve updating the dealership’s website, optimizing online inventory listings, and monitoring competitor activities. This hands-on role provides a dynamic work environment where you can directly contribute to the dealership’s visibility and customer outreach.

How to do marketing for an auto dealership?

Auto dealership marketing involves creating targeted advertising campaigns through digital channels such as social media, search engines, and email marketing. It also includes optimizing the dealership's website for local search, managing online reviews, and utilizing promotions or events to attract customers. Skills in data analysis and familiarity with marketing tools like CRM systems can enhance campaign effectiveness.

What is an auto dealership marketing?

An Auto Dealership Marketing job involves promoting a dealership’s vehicles and services to attract potential buyers. Responsibilities include managing advertising campaigns, social media, events, and customer engagement strategies. Marketers collaborate with sales teams to generate leads and improve brand visibility. They analyze market trends and customer data to create targeted promotions. The goal is to drive traffic to the dealership, boost sales, and enhance customer loyalty.

What jobs can you get at an auto dealership marketing as a marketing major?

A marketing major can pursue roles such as automotive marketing coordinator, digital marketing specialist, social media manager, or advertising analyst at an auto dealership. These positions involve developing advertising campaigns, managing online presence, and analyzing marketing data, often requiring skills in marketing tools and communication. Entry-level roles may also include customer engagement or promotional assistant positions within the dealership's marketing team.
More about Auto Dealership Marketing jobs
What cities are hiring for Auto Dealership Marketing jobs? Cities with the most Auto Dealership Marketing job openings:
What states have the most Auto Dealership Marketing jobs? States with the most job openings for Auto Dealership Marketing jobs include:
What job categories do people searching Auto Dealership Marketing jobs look for? The top searched job categories for Auto Dealership Marketing jobs are:
Auto Dealership Marketing jobs near you
Infographic showing various Auto Dealership Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 9% Part Time, and 2% Contract. Highlights an 83% Physical, 2% Hybrid, and 15% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.

Internet Appointment Coordinator (Automotive Dealership)

Kendall Automotive Group

Nampa, ID • On-site

Full-time

Re-posted 7 days ago

Job description

Job Type
Full-time
Description
Kendall Auto Group is one of the largest family owned and operated dealers in the Pacific Northwest and premier employer in the Treasure Valley. We are seeking a highly organized and customer-focused Internet Appointment Coordinator to support our dealership's Business Development Center and Sales teams.
This role serves as the first point of contact for many customers, managing incoming online leads and phone inquiries, with the primary goal of guiding customers to scheduled showroom appointments or facilitating a smooth handoff to a salesperson when appropriate.
This position is ideal for someone with strong administrative skills, excellent communication ability, and a passion for customer service. Starting pay is to be determined based on qualifications and experience.
Key Responsibilities
Lead Management & Appointment Setting
  • Respond promptly to incoming internet leads via phone, text, and email
  • Engage customers to understand needs and move them toward a scheduled dealership visit
  • Set, confirm, and track appointments for the sales team using dealership CRM systems
  • Ensure timely and professional follow-up until an appointment is scheduled or transferred to a salesperson for direct follow-up
  • Distribute confirmed appointments to sales staff on a structured rotation

Inbound Customer Communication
  • Answer inbound phone calls related to sales inquiries
  • Provide helpful information while focusing on scheduling appointments
  • Maintain a professional, friendly tone that reflects the dealership's brand and customer experience standards

Administrative Support
  • Assist the Business Development Manager with communication campaigns, follow-ups, and administrative tasks
  • Maintain accurate lead records and communication logs
  • Support dealership marketing and customer outreach efforts as needed

Additional Expectations
  • Team-oriented attitude with a willingness to support dealership initiatives
  • Flexibility to assist with additional administrative or business development duties as needed
  • Commitment to delivering a high-quality customer experience at every interaction

Requirements
  • Strong organizational and administrative skills
  • Excellent written and verbal communication skills
  • Professional phone presence and customer-service mindset
  • Ability to multitask in a fast-paced environment
  • Basic computer proficiency and comfort with learning CRM system

Preferred
  • Automotive dealership experience or sales background
  • Customer engagement experience
  • Experience in internet sales, BDC, customer service, or appointment coordination
  • Familiarity with CRM software and digital lead management

Apply