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Auto Dealership Marketing information

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$26.5K

$50.7K

$73K

How much do auto dealership marketing jobs pay per year?

As of Aug 8, 2026, the average yearly pay for auto dealership marketing in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

What skills and qualifications are needed for auto dealership marketing?

To thrive in Auto Dealership Marketing, you need expertise in digital and traditional marketing platforms, content creation, campaign management, and a background in marketing, communications, or related fields. Familiarity with CRM software, social media advertising, Google Analytics, and dealership management systems is highly valued, and certifications like Google Ads or HubSpot can provide an edge. Outstanding communication, creativity, analytical thinking, and the ability to work collaboratively help set top candidates apart. These skills are essential for driving customer engagement, generating leads, and supporting the dealership's growth in a competitive market.

What does an auto dealership marketing do?

In an Auto Dealership Marketing position, you can expect your days to include creating and scheduling digital marketing campaigns, managing social media content, designing promotional materials, and analyzing campaign performance metrics. You'll often collaborate closely with the sales team to coordinate events, promotions, and lead generation efforts, as well as work with vendors or agencies for advertising needs. Regular tasks also involve updating the dealership’s website, optimizing online inventory listings, and monitoring competitor activities. This hands-on role provides a dynamic work environment where you can directly contribute to the dealership’s visibility and customer outreach.

How to do marketing for an auto dealership?

Auto dealership marketing involves creating targeted advertising campaigns through digital channels such as social media, search engines, and email marketing. It also includes optimizing the dealership's website for local search, managing online reviews, and utilizing promotions or events to attract customers. Skills in data analysis and familiarity with marketing tools like CRM systems can enhance campaign effectiveness.

What is an auto dealership marketing?

An Auto Dealership Marketing job involves promoting a dealership’s vehicles and services to attract potential buyers. Responsibilities include managing advertising campaigns, social media, events, and customer engagement strategies. Marketers collaborate with sales teams to generate leads and improve brand visibility. They analyze market trends and customer data to create targeted promotions. The goal is to drive traffic to the dealership, boost sales, and enhance customer loyalty.

What jobs can you get at an auto dealership marketing as a marketing major?

A marketing major can pursue roles such as automotive marketing coordinator, digital marketing specialist, social media manager, or advertising analyst at an auto dealership. These positions involve developing advertising campaigns, managing online presence, and analyzing marketing data, often requiring skills in marketing tools and communication. Entry-level roles may also include customer engagement or promotional assistant positions within the dealership's marketing team.
More about Auto Dealership Marketing jobs
What cities are hiring for Auto Dealership Marketing jobs? Cities with the most Auto Dealership Marketing job openings:
What states have the most Auto Dealership Marketing jobs? States with the most job openings for Auto Dealership Marketing jobs include:
What job categories do people searching Auto Dealership Marketing jobs look for? The top searched job categories for Auto Dealership Marketing jobs are:
Auto Dealership Marketing jobs near you
Infographic showing various Auto Dealership Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 9% Part Time, and 2% Contract. Highlights an 83% Physical, 2% Hybrid, and 15% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.

General Application - North Park Lincoln at Dominion

Kahlig Auto Group

San Antonio, TX

Full-time

Medical, Dental, Life, Retirement, PTO

Re-posted 25 days ago

Job description

Hiring for All Positions – Auto Dealership

The secret to our dealership’s ongoing success? We only hire the best people. To us, each new employee is an investment—an investment in their future growth and professional development and in our business. We are proud to employ the best technicians, sales consultants, service advisors and valets in the business. But our needs don’t stop there. We are also looking for top-notch  IT administrators, marketing coordinators, HR managers, training facilitators, call center representatives and more to join our expert teams.

If you have what it takes and are ready to take your career to a whole new level, then let’s talk about future opportunities. Just submit your resume and job preference and we will keep you posted when a job comes available that matches your needs and experience.

Requirements will vary by position. However, most positions will require a valid driver license (must be insurable) and a combination of education and/or relevant experience.

Education and/or Experience

Varies by job

Candidates with a combination of education and/or experience are preferred

Compensation

Compensation is based on experience and commensurate with Fortune 500 companies. 

Benefits

Benefits include medical, dental, life and disability, 401(k), paid vacation, sick, holiday and a wellness program. We are an Equal Opportunity Employer.

About

Kahlig Auto Group is an industry leading automotive retailer comprised of 10 auto dealerships in South Texas. Our dealerships have a strong commitment to providing the highest degree of customer satisfaction that provides a superior experience in sales, service and overall ownership. We are a company full of hard-working, dedicated employees with a priority on offering a welcoming and positive environment that fosters the opportunity to grow within the company.