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Advertorial Jobs (NOW HIRING)

Creative Strategy Analyst

New York, NY · On-site

$70K - $80K/yr

This includes helping ideate on new creative iterations and optimizing advertorial landing pages hosted on Grapevine's publisher sites to increase conversion * Cross functional collaboration with the ...

Background in advertorial or long-form sales page design * Basic HTML/CSS knowledge for custom tweaks * Figma skills for design collaboration * You've built pages that actually converted (and can ...

Use data and insights to guide creative iterations, optimize advertorial content, and improve conversion rates while helping brands achieve revenue and growth goals. Collaborate Cross-Functionally to ...

Use data and insights to guide creative iterations, optimize advertorial content, and improve conversion rates while helping brands achieve revenue and growth goals. Collaborate Cross-Functionally to ...

Product Marketer, Web + Mobile

Denver, CO · On-site

$130K - $150K/yr

Iteratively test landing page experiences and advertorial-style funnels engineered to convert paid traffic, lifting conversion. * Support our most strategic launches - new product categories, new ...

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Showing results 1-20

Advertorial information

See salary details

$43K

$109.5K

$166.5K

How much do advertorial jobs pay per year?

As of Jun 5, 2026, the average yearly pay for advertorial in the United States is $109,527.00, according to ZipRecruiter salary data. Most workers in this role earn between $84,500.00 and $130,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Advertorial Writer, and why are they important?

To thrive as an Advertorial Writer, you need strong writing skills, marketing knowledge, and the ability to seamlessly blend editorial content with promotional messaging, often supported by a degree in communications, journalism, or marketing. Familiarity with content management systems (CMS), SEO tools, and digital analytics platforms is typically required. Creativity, attention to detail, and adaptability help you craft engaging stories that resonate with target audiences while meeting client objectives. These skills are vital for creating compelling advertorials that drive brand awareness, engagement, and conversions.

How does an advertorial writer typically collaborate with marketing and editorial teams during a project?

Advertorial writers work closely with both marketing and editorial teams to ensure content aligns with brand messaging and meets publication standards. Collaboration often involves brainstorming sessions, reviewing marketing briefs, and receiving feedback from editors to balance informative content with subtle promotion. Effective communication and adaptability are key, as writers must incorporate input from multiple stakeholders while maintaining a consistent voice. This teamwork ensures the final advertorial resonates with the target audience and achieves the campaign's objectives.

What is an advertorial?

An advertorial is a type of advertisement designed to look like an editorial or news article. It combines the informative or persuasive style of journalism with the promotional intent of advertising. Advertorials are often used by companies to provide in-depth information about their products or services while blending seamlessly with the surrounding editorial content. They must be clearly labeled as sponsored content to maintain transparency with readers. This format helps brands engage audiences in a more subtle and informative way compared to traditional ads.

What is the difference between Advertorial vs Copywriter?

AspectAdvertorialCopywriter
Primary RoleCreates sponsored content blending advertising and editorialWrites persuasive marketing and advertising copy
CredentialsMarketing, advertising, or journalism background often preferredMarketing, communications, or journalism background often preferred
Work EnvironmentMedia agencies, marketing firms, online platformsAdvertising agencies, corporate marketing departments
UsageUsed to subtly promote products/services within editorial contentUsed to craft compelling ads, websites, and promotional materials

While both roles involve content creation, an Advertorial focuses on blending advertising with editorial content to subtly promote products, whereas a Copywriter specializes in crafting persuasive marketing messages across various media. Understanding these differences helps businesses choose the right professional for their marketing needs.

More about Advertorial jobs
Infographic showing various Advertorial job openings in the United States as of May 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $109,527 per year, or $52.7 per hour.
Manager of Marketing & Communications - Full time 8 Hrs.1.FTE

Manager of Marketing & Communications - Full time 8 Hrs.1.FTE

Washington Hospital Healthcare System

Fremont, CA

Full-time

Posted 9 hours ago


Job description

Salary Range: $113,00.00 - $164,000.00.

Manager of Marketing & Communications

The Manager of Marketing & Communications, under the direction of the Director of Marketing & Communications, coordinates the public relations, advertising, social media, website, marketing, communication, audiovisual programming, and activities targeting internal and external publics - consistent with the mission, goals, and strategic priorities of the Health System. The Manager utilizes and manages multiple outside vendors/contractors to execute many of the required duties. The Manager provides support to the Director of Marketing & Communications for information for media and develops draft public statements. The Manager oversees video production for the organization. Under the direction of the Director of Marketing & Communications, in addition to performing the essential functions listed below, you may also be assigned other duties as required.
The following contract positions are the responsibility of the Manager, including contract and assignment management.
Video production team
Team of writers
Graphic designer
Qualifications :
  • Required/Bachelor's degree, or equivalent experience, in public relations, marketing, journalism, mass communications, English, or related field. Desired/Master's degree preferred.
  • Licensure/None.
  • Required/At least 3 to 5 years of public relations experience, preferably in a hospital or health care setting. Management and supervisory experience preferred.
  • Excellent oral and written skills. Knowledge of administrative and supervisory principles and practices. Knowledge of reporting, editing (including copy editing), graphic design, and photography. Knowledge of public relations theory and possesses strong skills to manage PR situations. Knowledge of advertising and research. Excellent computer skills. Knowledge of printing and producing large projects. Outstanding creativity and ability to direct and implement strategies and specific marketing activities in a competitive environment. Ability to work effectively with all levels of staff at an organization.
Essential Job Responsibilities:
  • Internal Communications: Produces internal employee newsletter Currents, talking points, and other collateral as requested.
  • External Communications: Produces content for and provides day-to-day management of external publications, including the Health & Wellness catalog, and Tri City Voice newspaper advertorial.
  • Media Relations: Serves as a secondary source, at the direction of the Director of Marketing & Communications, of information for the media. Provides support for the release of information to the media.
  • Health Signs Annual Report: Under the direction of the Director, provides the editorial plan and implements the annual report, including working with Nursing and other departments on content, photography, etc.
  • Website: Provides oversight of website content for the Digital Specialist to ensure content is up to date and appropriate for target audiences.
  • Collateral: Coordinates with other departments to produce brochures and other marketing collateral.
  • Video Production: Ensures timely support of video requests and development of short- and long-form video supporting the Health System's strategic priority service lines.
  • Physician of the Year video project: Collaborates with a video production company to create a tribute video. The project includes interviewing key associates, gathering photo assets, and writing the script for the video production.
    • Leadership and Administrative Functions: Directs operations and staff as appropriate, including hiring, firing, training, and evaluation.
    • Examines alternative methods of providing services in order to reduce departmental costs.
    • Prepares and monitors departmental budgets and operational expenses, addressing capital equipment, personnel, inventories, and other department costs as it relates to the responsibilities of the position.
    • Trains and develops department staff members for new responsibilities and authority.
    • Formulates plans to ensure deadlines are met predictably and consistently.
    • Remains flexible to adjust to changes, interruptions, and emergencies. Regularly follows through to completion of assignments.
    • Consistently demonstrates ability to organize workday and recognize and establish priorities to achieve maximum productivity and efficiency.
    • Follows through on work within the department to ensure problems are resolved; communicates effectively to answer questions, give information, and meet the needs of others.
    • Regularly foresees potential problem situations and intervenes to offset adverse impact.
    • Demonstrates a proactive and positive attitude. Acts as Public Information Officer during times the Incident Command Center is activated for actual events or drills.
    • Knows when to utilize vendors or contractors to support the execution of projects, and can manage multiple vendors and projects simultaneously.
  • Media Relations: Maintains ongoing contact with members of the news media to promote the Health System's services and objectives.
  • Leadership and Administrative Functions: Represents the Health System at community functions.
  • Attends meetings for the Director of Marketing & Communications in his/her absence when requested.
  • Modifies communication style as appropriate to ensure that information is understood
Employment Type: Full Time (8-hr, 1.0 FTE)