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Advertising Data Analyst Jobs (NOW HIRING)

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Data Analyst II on the Appcast Data & Insights Team works at the convergence of data ...

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Data Analyst II on the Appcast Data & Insights Team works at the convergence of data ...

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Data Analyst II on the Appcast Data & Insights Team works at the convergence of data ...

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Data Analyst II on the Appcast Data & Insights Team works at the convergence of data ...

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Data Analyst II on the Appcast Data & Insights Team works at the convergence of data ...

Senior Data Analyst

New York, NY · Hybrid

$110K - $140K/yr

EDO's investment-grade data align advertising investments to business results - with detailed ... The Role The Senior Data Analyst works within the Data Science team at EDO. The Data Science team ...

Senior Data Analyst

New York, NY · On-site

$110K - $140K/yr

EDO's investment-grade data align advertising investments to business results - with detailed ... The Role The Senior Data Analyst works within the Data Science team at EDO. The Data Science team ...

Senior Data Analyst

Scottsdale, AZ · On-site

$85K - $108K/yr

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Senior Data Analyst partners with internal teams to deliver data-driven insights and analytical ...

Senior Data Analyst

Newton Center, MA

$94K - $119K/yr

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... Partner with Data Engineering teams to define and improve data pipelines and analytical ...

Senior Data Analyst

Denver, CO

$89K - $113K/yr

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Senior Data Analyst partners with internal teams to deliver data-driven insights and analytical ...

Senior Data Analyst

Scottsdale, AZ

$85K - $108K/yr

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... Partner with Data Engineering teams to define and improve data pipelines and analytical ...

Senior Data Analyst

Denver, CO

$89K - $113K/yr

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... Partner with Data Engineering teams to define and improve data pipelines and analytical ...

Senior Data Analyst

Denver, CO

$89K - $113K/yr

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Senior Data Analyst partners with internal teams to deliver data-driven insights and analytical ...

Senior Data Analyst

Denver, CO

$89K - $113K/yr

Company Description Appcast is the global leader in programmatic recruitment advertising technology ... The Senior Data Analyst partners with internal teams to deliver data-driven insights and analytical ...

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Advertising Data Analyst information

See salary details

$34K

$82.6K

$136K

How much do advertising data analyst jobs pay per year?

As of Jun 29, 2026, the average yearly pay for advertising data analyst in the United States is $82,640.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,500.00 and $97,000.00 per year, depending on experience, location, and employer.

Is AI replacing data analysts?

AI is automating certain tasks within the role of an advertising data analyst, such as data processing and basic analysis, but it does not fully replace the need for human expertise in interpreting complex data, developing strategies, and making decisions. Data analysts who develop skills in machine learning tools and data visualization are better positioned to work alongside AI technologies. Human judgment remains essential for nuanced insights and strategic planning in advertising analytics.

What does an Advertising Data Analyst do?

An Advertising Data Analyst is responsible for collecting, analyzing, and interpreting data related to advertising campaigns. They help organizations understand the performance of their ads by identifying trends, measuring key metrics, and generating insights to optimize advertising strategies. Their work involves using data analysis tools, creating reports, and collaborating with marketing teams to improve campaign effectiveness and maximize ROI.

How does an Advertising Data Analyst typically collaborate with creative and account teams to improve campaign performance?

An Advertising Data Analyst works closely with both creative and account teams by providing actionable insights derived from campaign data. They regularly share performance metrics, identify trends, and highlight areas for optimization, enabling creatives to refine messaging and account managers to adjust strategy. This collaborative approach ensures campaigns are data-driven, effective, and tailored to client objectives. Strong communication skills are essential, as analysts must translate complex analytics into clear recommendations for non-technical team members.

Is 40 too old to become a data analyst?

Age is not a barrier to becoming an advertising data analyst. Success in this field depends on skills such as data analysis, proficiency with tools like Excel, SQL, or Tableau, and continuous learning. Many professionals transition into data analysis at various ages and find opportunities through relevant training and experience.

What does an advertising analyst do?

An advertising analyst examines data related to advertising campaigns to evaluate their effectiveness and optimize future strategies. They analyze metrics such as click-through rates, conversions, and return on investment using tools like Excel and analytics platforms, often working with marketing teams to improve campaign performance.

What field is the highest paid data analyst?

In the field of data analysis, specialized roles such as financial, healthcare, and technology sectors tend to offer the highest salaries. Data analysts with advanced skills in machine learning, programming, and data visualization tools like Python, R, or Tableau often earn higher compensation, especially in industries with complex data needs.

What are the key skills and qualifications needed to thrive as an Advertising Data Analyst, and why are they important?

To thrive as an Advertising Data Analyst, you need strong analytical skills, expertise in statistics, and experience with digital marketing metrics, usually supported by a degree in marketing, statistics, or a related field. Proficiency in data analysis tools such as Google Analytics, SQL, Excel, and visualization platforms like Tableau is typically required. Critical thinking, attention to detail, and effective communication help analysts translate complex data into actionable marketing insights. These skills are vital to drive data-informed advertising strategies and optimize campaign performance.
More about Advertising Data Analyst jobs
What cities are hiring for Advertising Data Analyst jobs? Cities with the most Advertising Data Analyst job openings:
What states have the most Advertising Data Analyst jobs? States with the most job openings for Advertising Data Analyst jobs include:

$40K - $48K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 3 days ago


Job description

Company Description

Martin Retail Group is a leading force in local retail marketing, specializing in strategic, turn-key solutions for global automotive brands. Since our founding in 1977, we've grown to 400+ team members across the United States, representing thousands of dealerships and placing over $1B of media annually - all focused on helping our clients sell more cars and trucks. We pride ourselves on being more than a traditional "ad agency," delivering targeted results. We're also backed by the incredible resources of Publicis Groupe, offering unparalleled world-class technology and capabilities. If you're looking to make a significant impact in a dynamic, specialized field, explore a career with us.

Job Description

We are seeking a technically skilled Digital Analyst to drive automation, data visualization, and analytics solutions for our clients. This role focuses on building scalable reporting infrastructure, developing Python-based automation workflows, and creating interactive Power BI dashboards that transform raw data into strategic insights for automotive marketing campaigns. Working knowledge of digital media environments, benchmarks, and measurement is highly desired for this role.

Responsibilities
  • Develop and maintain automated data pipelines using Python to streamline recurring reporting processes
  • Build interactive Power BI dashboards and visualizations that translate complex data into clear, actionable insights
  • Pull, validate, and analyze data from multiple internal and external sources using Python and SQL
  • Find opportunities to use AI for process optimization
  • Create automated reporting solutions that reduce manual effort and improve data accuracy
  • Collaborate with internal teams to understand analytics requirements and design technical solutions
  • Optimize existing workflows through automation, scripting, and process improvement
  • Clearly communicate technical insights to both technical and non-technical audiences
  • Interpret and analyze digital media data to develop market and tactic level insights
Qualifications
  • Bachelor's degree in Computer Science, Data Science, Analytics, Information Systems, or a related technical field preferred
  • 1-2 years of experience in a Data Analyst, Business Intelligence, or analytics automation role
  • Strong proficiency in Python for data analysis and automation (pandas, numpy, data manipulation)
  • Demonstrated experience building dashboards and reports in Power BI (DAX, M, data modeling, visualizations)
  • Working knowledge of SQL for querying and managing databases
  • Experience with data automation, ETL processes, or scripting workflows
  • Strong analytical attitude with ability to fix technical issues independently

Preferred Qualifications

  • Experience with AI/ML tools, libraries, or platforms (scikit-learn, APIs, LLM integration)
  • Familiarity with version control (Git) and collaborative development practices
  • Experience with SharePoint integration, data connectivity, or cloud platforms
  • Knowledge of data visualization best practices and dashboard design principles
  • Background in marketing analytics, automotive, retail, or advertising industries
  • Experience with VBA or other automation scripting languages

Key Skills

  • Python programming and automation
  • Power BI development and data visualization
  • SQL and database management
  • AI/ML implementation and integration
  • Process improvement and workflow optimization
  • Problem-solving and technical troubleshooting
  • Communication and collaborator collaboration
  • Time management across multiple technical projects
Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $40,280.00 - USD $48,355.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/1/2026.Employment Type: FULL_TIME