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Account Development Representative

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The GHX Account Development Representative (ADR) is responsible for selling complex supply chain ... The ADR determines the overall account planning and management of their customer base within a ...

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Account Development Representative Adr information

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$28.5K

$52.9K

$70K

How much do account development representative adr jobs pay per year?

As of Sep 12, 2026, the average yearly pay for account development representative adr in the United States is $52,850.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,500.00 and $62,000.00 per year, depending on experience, location, and employer.

What is an account development representative (ADR)?

An Account Development Representative (ADR) is a sales professional responsible for identifying and qualifying potential customers for a company's products or services. ADRs typically focus on outbound prospecting, reaching out to leads through various channels such as emails, calls, and social media. Their main goal is to generate interest, set up meetings, and create opportunities for the sales team to close deals. They often work closely with sales and marketing teams to ensure a steady pipeline of qualified leads. This role is crucial for organizations aiming to expand their customer base and drive revenue growth.

What are the key skills and qualifications needed to thrive as an account development representative (ADR), and why are they important?

To thrive as an Account Development Representative (ADR), you need strong communication, lead generation, and sales qualification skills, typically supported by a bachelor's degree in business or a related field. Familiarity with CRM software like Salesforce, sales engagement platforms, and prospecting tools is commonly required. Outstanding interpersonal skills, persistence, and the ability to handle rejection help ADRs stand out in connecting with potential clients. These skills and qualities are vital for driving pipeline growth and ensuring a steady flow of qualified leads to the sales team.

What are some common challenges faced by account development representatives (ADRs) when qualifying leads, and how can they be effectively addressed?

A frequent challenge ADRs encounter is distinguishing high-quality leads from prospects who are unlikely to convert, especially when managing a high volume of inbound and outbound contacts. To address this, ADRs should develop a deep understanding of the ideal customer profile and leverage CRM tools to track relevant interactions and data points. Collaborating closely with sales and marketing teams also helps in refining lead qualification criteria and sharing feedback, ultimately improving conversion rates. Continuous training and regular feedback sessions contribute to honing these essential qualification skills.

What is the difference between Account Development Representative Adr vs Business Development Representative BDR?

AspectAccount Development Representative AdrBusiness Development Representative BDR
Primary FocusQualifying inbound leads and nurturing existing accountsGenerating new leads and prospecting for new business
Work EnvironmentSales teams, customer support, account managementSales development, outreach teams, marketing collaboration
Required CredentialsTypically high school diploma or equivalent; some roles prefer sales certificationsSimilar; often requires sales or marketing certifications

While both roles involve sales and lead engagement, the Account Development Representative Adr primarily focuses on nurturing existing accounts and qualifying inbound leads, whereas the Business Development Representative BDR actively seeks out new prospects and generates fresh business opportunities. Understanding these differences helps organizations assign roles effectively and candidates target their job searches accurately.

What cities are hiring for Account Development Representative Adr jobs?

Cities with the most Account Development Representative Adr job openings:

What states have the most Account Development Representative Adr jobs?

States with the most job openings for Account Development Representative Adr jobs include:

What are popular job titles related to Account Development Representative Adr jobs?

For Account Development Representative Adr jobs, the most frequently searched job titles are:

Infographic showing various Account Development Representative Adr job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, and 2% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $52,850 per year, or $25.4 per hour.

Account Development Representative (Hunter)

Vancouver, WA • On-site

Bailey Equipment and Intralogistics
See more jobs at Bailey Equipment and Intralogisticsexternal

Full-time

Medical, Retirement, PTO

Re-posted 8 days ago

Job description

Description

The Account Development Representative (ADR) role specializes in winning new business across Bailey to create One Material Handling Solution, with a particular focus on new customer acquisition, maintenance plan sales, and generating forklift, dock solutions, and warehouse solutions leads. This is a sales role with a heavy emphasis on hunting.


A successful ADR will also develop strong relationships with large accounts in the territory and at times need to project manage implementation of a resolution to a customer need or issue. The ADR will work closely with the MHC and FSM in the assigned territory(s). Focus on our customers' success, working as a team with equipment sales, parts, service, and other personnel, and looking to the future by embracing new technology and solutions are critical to success in this role. The ADR uses the company's CRM tool to quote and manage territory, accounts, and sales pipeline.


RESPONSIBILITIES:

Business Development

Use a variety of creative sales tactics to build relationships with decision makers at high potential target accounts.

Win new parts & service accounts with a particular emphasis on selling maintenance plans on competitor fleets and developing new business.

Directly sell replacement batteries, attachments, manual & motorized pallet jacks, and warehouse products.

Generate leads across One Material Handling Solution, including forklifts, racking, etc.

Make in-person cold calls and prospecting phone calls to generate leads and appointments.


Account Development & Penetration

Develop relationships with key decision makers at select existing accounts.

Find new opportunities to grow the relationship with existing accounts and develop new revenue streams by increasing penetration into fleet support, sales, or other product lines (e.g., dock solutions).

Work with the service department to close large service quotes and increase close rate at large accounts in the territory.

Sell & execute paid inspections, operator training, and other consultative services to businesses to bring in net new revenue.


Sales Admin & Support

Use CRM as an integral part of your day and standard process, maintaining updated account, decision maker, and fleet needs in CRM.

Log all call reports in CRM and maintain detailed notes.

Project manage implementation of a customer solution / resolution to support Ops as directed by leadership.

Develop strategic Plans to Win in the territory in collaboration with other Sales & Ops team members.


WHAT WE OFFER:

Competitive pay.

Comprehensive benefits.

Multiple health plans including one plan with 100% employer paid premiums.

Generous 401K matching.

100% Employer paid short and long term disability.

Industry-leading time off plan with new employees earning 3 weeks of PTO per year and eligible for up to 5 additional sick days.

A family owned and operated business that prioritizes the needs of our employees and customers.

The ability to grow your career with us through substantial training opportunities for all team members. Training includes both OEM training with our manufacturers and proprietary training developed internally through Bailey University.


Requirements

The individual in this position should be personable, proactive, a problem solver, reliable, ethical, intelligent, highly motivated, and able to adapt to the forces around him/her-customers, suppliers, department employees, and co-workers.


EDUCATION/EXPERIENCE:

College degree

2 - 4 years of sales or customer-facing experience


SKILLS AND ABILITIES:

Great written and verbal communication skills (position requires significant face to face time with both customers and fellow employees).

Excellent interpersonal and customer relations skills.

Proficient at Word, Excel, PowerPoint, etc.; willing and able to learn new technology.

General knowledge of maintenance, repair, and parts department functions.

Organizational skills.


LICENSES REQUIRED:

Driver's License

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