Amazon Publisher Cloud (APC) is seeking a Senior Business Development Manager to lead our international expansion. The ideal candidate combines deep ad tech expertise with a proven track record of enabling distributed teams to successfully launch products in international locales operating as a strategic orchestrator in partnership with local teams.
Key job responsibilities
International Go-to-Market: Develop and execute comprehensive expansion plans for APC in new locales, including market assessment (broadcaster readiness, data availability, clean room competency, advertiser relationships), prioritization frameworks, and phased launch roadmaps
Regional BD Enablement & Coordination: Partner with regional BD teams who own publisher deal execution; equip them with APC-specific positioning, value propositions, competitive differentiation, and technical requirements to drive successful publisher acquisition in each locale
Phased Launch Management: Own the end-to-end locale launch lifecycle, from closed beta through open beta expansion to general availability defining and tracking exit criteria, revenue milestones, and operational readiness gates at each phase
Demand Generation Infrastructure: Build and operationalize the demand generation mechanism for each locale including pipeline reviews, advertiser discovery with regional teams, publisher-sourced deal coordination, and DSP spender identification
Cross-Functional Orchestration: Serve as the connective tissue across Amazon Ads teams including Product, Engineering, regional BD, DSP, Privacy & Legal, and Operations to align on locale-specific requirements, product readiness, regulatory approvals, and launch timelines
GTM Readiness & Sales Enablement: Work with product marketing and local GTM teams to develop localized materials e.g. pitch decks, one-pagers, and training programs for regional BD teams and publisher sales organizations