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Data Driven Marketing Jobs (NOW HIRING)

Velera

Product Manager - Data Driven Marketing

$84K - $108K/yr

Partner with marketing to communicate internally and externally on pertinent bulletins. * Direct and oversee maintenance, mandate, industry requirement, or vendor replacement product ...

UCHealth

Marketing Integration Strategist

Denver, CO · On-site

$36.19 - $54.28/hr

Develop and execute integrated, data-driven marketing strategies that improve patient experience, health outcomes and value across the organization. Responsibilities: * Creates patient-journey ...

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How much do data driven marketing jobs pay per hour?

As of Sep 5, 2026, the average hourly pay for data driven marketing in the United States is $38.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.88 and $45.91 per hour, depending on experience, location, and employer.

What is data driven marketing?

A Data Driven Marketing job involves using data analysis and insights to guide marketing strategies, campaign decisions, and audience targeting. Professionals in this role leverage customer data, analytics tools, and AI-driven insights to optimize marketing efforts for better engagement and ROI. They work on tasks such as segmentation, A/B testing, and performance tracking. This role requires proficiency in marketing analytics, data interpretation, and digital tools like Google Analytics and CRM platforms. Ultimately, Data Driven Marketers help businesses make informed decisions that maximize marketing effectiveness.

What are the typical daily responsibilities for someone working in data driven marketing?

A Data Driven Marketing professional regularly analyzes marketing metrics, implements and monitors digital campaigns, and translates data insights into actionable strategies. You might spend your day reviewing campaign performance, conducting A/B testing, segmenting audiences, and collaborating with content, design, and sales teams to optimize messaging and targeting. Meeting with stakeholders to discuss findings and recommend adjustments is also common. This role requires agility and curiosity, as priorities often shift based on real-time performance data and evolving business objectives.

What are the key skills and qualifications needed to thrive in data driven marketing, and why are they important?

To excel in Data Driven Marketing, a strong background in marketing analytics, data interpretation, and campaign strategy is essential, often supported by a relevant degree. Familiarity with tools such as Google Analytics, CRM systems, marketing automation platforms, and certifications like Google Ads or HubSpot are highly valuable. Success in this role also depends on analytical thinking, creativity, and strong communication skills to collaborate cross-functionally and convey insights clearly. These competencies ensure that marketing strategies are anchored in actionable data, maximizing campaign effectiveness and return on investment.

What are data driven marketing jobs?

Data driven marketing jobs involve using data analysis, customer insights, and marketing analytics tools to develop and optimize marketing strategies. Roles may include data analysts, marketing analysts, and digital marketing specialists who leverage data to improve campaign performance and target audiences effectively.

What does data driven marketing do?

Data driven marketing involves analyzing large sets of consumer data to inform marketing strategies, personalize campaigns, and improve targeting. It relies on tools like analytics platforms and customer databases to optimize marketing efforts and measure performance effectively.
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What states have the most Data Driven Marketing jobs?

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What job categories do people searching Data Driven Marketing jobs look for?

The top searched job categories for Data Driven Marketing jobs are:

data driven marketing jobs near you
Infographic showing various Data Driven Marketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 11% Part Time, and 3% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $80,479 per year, or $38.7 per hour.

Data Driven Marketing Analyst - Performance Optimization

Deluxe

New York, NY • On-site

$88K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 2 days ago

New

Deluxe rating

7.9

Company rating: 7.9 out of 10

Based on 32 frontline employees who took The Breakroom Quiz

9th of 21 rated payment service providers

Job description

Why Join Us


Be part of an organization that's driving change and consistently recognized as a top employer. At Deluxe, we know that great people build great companies-and we invest in you accordingly.


  • We're proud to be recognized as a Great Place to Work and a top workplace for Moms, Dads, LGBTQ+ employees, and Veterans.
  • We offer competitive benefits starting on day one, designed to support your life both in and out of work.
  • 42% of our employees have stayed for 10+ years, citing our people, benefits, work-life balance, inclusive culture, and team support as key reasons why.

This posting is for our 2027 new hire class, start date will be July 2027.

Great opportunity for spring 2027 graduates!

FMCG Direct is the full-service data, analytics and marketing services agency of Deluxe Corporation - with decades-long experience helping clients gain the competitive edge they need to grow market share. Deluxe Corporation is a $2B trusted, tech-enabled solutions provider serving nearly 5 million small businesses and over 4,600 financial institutions.

The Performance Optimization team is responsible for delivering reporting and analytics to communicate the results of our data-driven marketing campaigns. Analysts are responsible for building clear, engaging reporting collateral, identifying key insights, and driving program optimizations in collaboration with internal and external stakeholders.

As an Analyst you will use Python, Java, SQL, and other tools to ingest and sanitize large datasets for performance attribution. Execute performance attribution and measurement processes to identify marketing campaign responders. Develop quantitative and qualitative analyses using Excel, Power BI, Tableau, or similar tools to assess attribution processes and campaign results.

Job Functions:

  • Use Python, Java, SQL, and other languages and tools to ingest and sanitize large structured and semi-structured datasets to prepare for performance attribution

  • Use Python, Java, SQL and other languages and tools to execute performance attribution and measurement processes and identify marketing campaign responders

  • Develop quantitative and qualitative analyses using Excel, Power BI, Tableau, or other tools to assess attribution process and campaign results

Basic Qualifications:

Education and Experience: Bachelors Degree

  • Successfully completed coursework in statistics, math, economics, or related quantitative field

  • Experience with analytical and data visualization tools such as Tableau, Power BI, etc.

  • Experience in professional or course work using Microsoft Office product suite and advanced skills in Excel and PowerPoint

Preferred Qualifications:

Experience: 1 years of experience in use of analytical tools and programming languages such as SQL, Python, R, Java, AWS, etc

  • Highly motivated, results-oriented and proactive, with an ability to prioritize and manage several open projects at once

  • Exceptional attention to detail and accuracy

  • Excellent written and oral communication skills and the ability to present complex analytical concepts and methodology to non-technical audiences

  • Experience in professional or course work with analytical tools and programming languages such as SQL, Python, R, Java, AWS, etc.

Additional Basic Qualifications:

Must be 18 years of age or older

Compensation

The compensation range for this position is $88,900.00 - $88,900.00 annually. This position will be eligible for commission or an annual performance incentive plan. The base pay actually offered will vary depending on job-related knowledge, skills, location, experience and take into account internal equity.

Benefits

In line with our commitment to employee wellbeing, our total rewards benefits package is designed to support the physical, financial, and emotional health of our employees, tailored to meet their unique and evolving needs. Our approach considers our employees' whole selves, ensuring they can thrive both in and outside of work. Here are some of the benefits we offer, which may vary based on role, location, or hours worked:

  • Healthcare (Medical, Dental, Vision)

  • Paid Time Off, Volunteer Time Off, and Holidays

  • Employer-Matched Retirement Plan

  • Employee Stock Purchase Plan

  • Short-Term and Long-Term Disability

  • Infertility Treatment, Adoption and Surrogacy Assistance

  • Tuition Reimbursement

These benefits are designed to enhance the health, protect the financial security, and provide peace of mind to our employees and their families.

Deluxe Corporation is an Equal Employment Opportunity employer:
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.

Please view the electronic EEO is the Law Poster which serves to inform you of your equal employment opportunity protections as part of the application process.

Reasonable Accommodation for Job Seekers with a Disability: If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to deluxecareers@deluxe.com.

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