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Data Driven Marketing Jobs (NOW HIRING)

About Us B2E Data Marketing is a data-driven marketing and analytics firm focused on helping clients leverage data to drive smarter decisions, better targeting, and measurable growth. As a small ...

Strategic Vision & Data Driven Marketing * Define and execute a global digital marketing strategy grounded in data, customer insights, and business objectives. * Build a performance driven culture ...

Build a data-driven marketing culture from the ground up by establishing foundational marketing analytics best practices and making marketing data more accessible across the company You might be a ...

Sr. Marketing Analytics

Orlando, FL · On-site

$95K - $118K/yr

Hiring: Sr. Marketing Analytics /Analyst Orlando, FL (Hybrid) Video Call + In-person Interview We're looking for a data-driven Marketing Analytics professional with 4+ years of experience in ...

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Marketing Analyst

Edison, NJ · On-site

$70K - $75K/yr

Requirements Zebra Pen is seeking a highly analytical and driven Marketing Analyst to join our U.S. team in Edison, NJ. Reporting to the VP of Marketing, this role is critical in transforming data ...

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How much do data driven marketing jobs pay per hour?

As of Jun 15, 2026, the average hourly pay for data driven marketing in the United States is $38.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.88 and $45.91 per hour, depending on experience, location, and employer.

What is a Data Driven Marketing job?

A Data Driven Marketing job involves using data analysis and insights to guide marketing strategies, campaign decisions, and audience targeting. Professionals in this role leverage customer data, analytics tools, and AI-driven insights to optimize marketing efforts for better engagement and ROI. They work on tasks such as segmentation, A/B testing, and performance tracking. This role requires proficiency in marketing analytics, data interpretation, and digital tools like Google Analytics and CRM platforms. Ultimately, Data Driven Marketers help businesses make informed decisions that maximize marketing effectiveness.

Is 40 too old to become a data analyst?

Age is not a barrier to becoming a data analyst, as the role values skills in data analysis, programming, and tools like Excel, SQL, and Python. Many professionals transition into data analysis later in their careers by gaining relevant certifications and experience, regardless of age.

What does data-driven marketing do?

Data-driven marketing involves using data analysis and insights to guide marketing strategies, personalize campaigns, and improve customer targeting. It relies on tools like analytics platforms and customer databases to make informed decisions that enhance marketing effectiveness and ROI.

What are data marketing jobs?

Data-driven marketing jobs involve analyzing data to develop marketing strategies, optimize campaigns, and improve customer engagement. These roles often require skills in data analysis, familiarity with tools like Excel, SQL, or marketing platforms, and a strong understanding of consumer behavior and digital marketing channels.

What are the typical daily responsibilities for someone working in Data Driven Marketing?

A Data Driven Marketing professional regularly analyzes marketing metrics, implements and monitors digital campaigns, and translates data insights into actionable strategies. You might spend your day reviewing campaign performance, conducting A/B testing, segmenting audiences, and collaborating with content, design, and sales teams to optimize messaging and targeting. Meeting with stakeholders to discuss findings and recommend adjustments is also common. This role requires agility and curiosity, as priorities often shift based on real-time performance data and evolving business objectives.

What are the key skills and qualifications needed to thrive in the Data Driven Marketing position, and why are they important?

To excel in Data Driven Marketing, a strong background in marketing analytics, data interpretation, and campaign strategy is essential, often supported by a relevant degree. Familiarity with tools such as Google Analytics, CRM systems, marketing automation platforms, and certifications like Google Ads or HubSpot are highly valuable. Success in this role also depends on analytical thinking, creativity, and strong communication skills to collaborate cross-functionally and convey insights clearly. These competencies ensure that marketing strategies are anchored in actionable data, maximizing campaign effectiveness and return on investment.

How much do data marketers make?

Data-driven marketing professionals typically earn between $60,000 and $120,000 annually, depending on experience, location, and industry. Senior roles or those with advanced skills in analytics tools like SQL or Python can earn higher salaries, often exceeding $130,000.
More about Data Driven Marketing jobs
What are the most commonly searched types of Data Driven Marketing jobs? The most popular types of Data Driven Marketing jobs are:
What states have the most Data Driven Marketing jobs? States with the most job openings for Data Driven Marketing jobs include:
Data Driven Marketing Analyst - Audience Design

Data Driven Marketing Analyst - Audience Design

Deluxe

New York, NY • Hybrid

$85K - $88K/yr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 26 days ago


Deluxe rating

8.0

Company rating: 8.0 out of 10

Based on 29 frontline employees who took The Breakroom Quiz

8th of 17 rated payment service providers


Job description

This opportunity is a perfect fit for early career professionals with 1-2 years of experience in the data science space!

Why join us:

  • There is a reason we boast numerous awards like "Great Place to Work Certified" and "Best Place to Work" For Moms, Dads, LGBTQ, and VETS (just to name a few). At Deluxe, we know that great people make a great organization.

  • We value our people so offer the typical benefits (401K, PTO, Medical, Dental) PLUS: Flexible time off, volunteer time off, paid maternity/paternity leave, tuition reimbursement, pet bereavement and more!

  • A culture that keeps people. 42% of our team has been here over 10 years. When we asked our team why, we heard the people, benefits, family/home time, diversity, and team culture.

  • Hybrid schedule, allowing you flexibility to work from home/remote several days per week

The Audience Design team is responsible for analyzingcomplex business problems and issues using data from internal and external sources to provide insight to decision makers. Analysts identify and interpret trends and patterns in datasets to locate influences utilizing established mathematical/statistical methodologies.

As an Analyst, you will utilize BI tools (AWS, Python, R, SQL, Excel) to create datasets for omni-channel marketing campaigns and extract data for product and customer recommendations. Develop and implement statistical models.

Job Functions:

  • Usesbusiness intelligence (BI) toolsets(e.g., AWS, Python, R,IBM SPSS, SQL, excel and similar)to build targeted datasets for omni-channel marketing campaigns. Participate in data mart queries to extract relevant information and develop recommendations at the product, customer, segment, and business unit level.

  • Uses R and Python to develop, test, and implement statistical response, performance, and lookalike models to drive campaign results and product alignment.

  • Partnerswith internal team members to develop KPI's derived from multiple data sources to enable new insights and future decision-making.

Basic Qualifications:

Education and Experience: Bachelors Degree

  • Successfully completed coursework in Computer Science, Mathematics, Economics, Statistics, or related field with data analytics coursework

  • Educational/Work experience with Microsoft Excel

  • Experience in R or other statistical modeling tools

  • Experience in python and other big data tools and languages

  • Experience of SQL, IBM SPSS, Access and/or other database structuresor big data tools

Preferred Qualifications:

Experience: 1 year of experience in use of statistical modeling tools and big data tools

  • Highly motivated, results-oriented, and proactive, with an ability to prioritize and manage several projects at once

  • Exceptional attention to detail and accuracy

  • Ability to work well independently and with others, comfortable with a high level of responsibility

  • Exceptional written, oral, and interpersonal communication skills

  • Ability to gain consensus and drive projects forward in a fast-paced, challenging environment

Deluxe will not offer sponsorship or assume sponsorship of an employment visa for this position at this time. Candidates must have work authorization that does not require employer support now or in the future.

Additional Basic Qualifications:

Must be 18 years of age or older

Compensation

The compensation range for this position is $85,000.00 - $88,900.00 annually. This position will be eligible for commission or an annual performance incentive plan The base pay actually offered will vary depending on job-related knowledge, skills, location, experience and take into account internal equity.

Benefits

In line with our commitment to employee wellbeing, our total rewards benefits package is designed to support the physical, financial, and emotional health of our employees, tailored to meet their unique and evolving needs. Our approach considers our employees' whole selves, ensuring they can thrive both in and outside of work. Here are some of the benefits we offer, which may vary based on role, location, or hours worked:

  • Healthcare (Medical, Dental, Vision)

  • Paid Time Off, Volunteer Time Off, and Holidays

  • Employer-Matched Retirement Plan

  • Employee Stock Purchase Plan

  • Short-Term and Long-Term Disability

  • Infertility Treatment, Adoption and Surrogacy Assistance

  • Tuition Reimbursement

These benefits are designed to enhance the health, protect the financial security, and provide peace of mind to our employees and their families.

Deluxe Corporation is an Equal Employment Opportunity employer:
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.

Please view the electronic EEO is the Law Poster which serves to inform you of your equal employment opportunity protections as part of the application process.

Reasonable Accommodation for Job Seekers with a Disability: If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to deluxecareers@deluxe.com.


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