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Wurth Baer information

What is a Wurth Baer?

Wurth Baer Supply Company is a leading distributor of specialty hardware, industrial supplies, and woodworking materials in North America. The company serves professional woodworkers, cabinet shops, and furniture manufacturers with a wide range of products such as adhesives, abrasives, fasteners, and tools. Wurth Baer is a part of the Würth Group, which is known globally for its expertise in assembly and fastening materials. Their services often include next-day delivery, technical assistance, and online ordering to support the needs of their customers.

What is the difference between Wurth Baer vs Wurth Sales Representative?

AspectWurth BaerWurth Sales Representative
Primary RoleTechnical support and product consultation for clientsSales and customer relationship management
Required CredentialsTechnical knowledge, industry certificationsSales experience, communication skills
Work EnvironmentOffice, client sites, technical settingsOffice, client meetings, trade shows
Industry UsageManufacturing, industrial supplyDistribution, wholesale sales

Wurth Baer focuses on providing technical support and consulting, while Wurth Sales Representatives primarily handle sales and customer relationships. Both roles require industry knowledge, but Wurth Baer emphasizes technical expertise, whereas Wurth Sales Representatives focus on sales skills and client engagement.

What are the key skills and qualifications needed to thrive as a sales representative at Würth Baer?

To thrive as a Sales Representative at Würth Baer, you need a strong background in sales, product knowledge (especially in industrial supplies), and often a relevant diploma or degree. Familiarity with CRM systems, inventory management software, and proficiency in Microsoft Office are commonly required. Outstanding interpersonal skills, self-motivation, and the ability to build long-term customer relationships help individuals excel in this role. These skills enable representatives to effectively meet client needs, drive sales growth, and maintain Würth Baer's reputation for quality service.

What are some common challenges faced by sales representatives at Würth Baer, and how can they be addressed?

Sales representatives at Würth Baer often encounter challenges such as meeting ambitious sales targets, staying updated with a wide range of technical products, and managing a diverse client base. Success in this role typically involves proactive communication, ongoing product training, and building strong customer relationships. Collaborating closely with internal support teams and leveraging Würth Baer's comprehensive training programs can help reps stay ahead of industry trends and deliver value to clients.
More about Wurth Baer jobs
What are the most commonly searched types of Wurth Baer jobs? The most popular types of Wurth Baer jobs are:
What job categories do people searching Wurth Baer jobs look for? The top searched job categories for Wurth Baer jobs are:
Infographic showing various Wurth Baer job openings in the United States as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution.

Associate Product Manager - Laminate/Board & Panel/Edgebanding

Wurth Baer Supply Company

Vernon Hills, IL • On-site

$70K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 24 days ago


Job description

Wurth Baer Supply Company is one of the nation's leading specialty wholesale distributors to the woodworking industry, offering an extensive inventory of decorative and functional hardware, board & panel products, woodworking machinery, surfacing materials, tools and shop supplies. The company generates over $400M in annual revenue and operates 29 distribution locations across the Upper Midwest, Midwest, Ohio Valley, East, and Northeastern United States. Wurth Baer Supply Company is a wholly owned subsidiary of the Wurth Group, a ₠20B+ privately held company headquartered in Künzelsau, Germany, with 450+ companies in over 80 countries.
Position Summary:
The Associate Product Manager will lead all product management activities, including vendor relations, competitive analysis, product positioning, pricing strategy, and new product development for our Laminate, Board/Panel, and Edgebanding categories. This role is responsible for managing a product line to achieve or exceed revenue and profit goals for both Würth Baer Supply Company and Würth Louis and Company.
Key Responsibilities:
  • Develop and implement comprehensive product marketing programs to drive revenue and margin growth.
  • Assess market segments to determine the best product strategies for increasing utilization, penetration, and growth.
  • Collaborate with the marketing team to develop demand generation programs, training seminars, and sales collateral.
  • Identify and introduce new product opportunities to meet revenue and margin targets.
  • Serve as the primary liaison between Würth Baer Supply Company/Würth Louis and Company and vendors within assigned product categories.
  • Engage vendors in discussions regarding sales performance, promotional plans, and marketing strategies.
  • Conduct competitive analysis and respond to market threats proactively.
  • Assist in annual and long-term strategic business planning for product lines.
  • Develop and implement market development plans in coordination with regional marketing teams.
  • Support the sales process by training both Inside and Outside Sales teams on products and strategies.
  • Perform other duties as assigned.

Qualifications:
  • 2+ years of experience in Product Management, Category Management, or Marketing Management.
  • Bachelor's degree in Marketing or equivalent experience.
  • Strong oral and written communication skills.
  • Excellent presentation skills.
  • Proficiency in Microsoft Office Suite, especially Excel.
  • SAP experience a plus.
  • Proven experience in launching programs and products.

Key Competencies:
  • Creative and dynamic mindset.
  • Strong leadership skills with the ability to drive market development efforts.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Team-oriented with a disciplined and structured approach.
  • Experience handling technical product-related issues.
  • Familiarity with e-commerce technologies and the digital marketplace.

Location: Würth Baer Supply Company - 909 Forest Edge Drive - Vernon Hills, IL 60061
Excellent Culture:This is a company where you can be yourself with a fun and upbeat culture.
Long-Tenured Employees:Many of our employees have been here for 15 to 30+ years.
Room for Growth:Würth Baer Supply Company is part of the Würth Group of Germany, a privately held company netting over $20 billion annually with a long legacy of promoting from within.
Comfortable Interview Process:Conversational and transparent.
Compensation: $70k and up based on experience - You will have the opportunity to state your desired pay needs in the applicant questionnaire.
Pre-Employment Screening: We test for all forms of THC at this company. Testing positive for THC on a pre-employment drug screen will disqualify you.
Job Type: Direct Hire to WBSC. No agencies. No contracts. No third parties. Full time with benefits and PTO.
Benefits
  • Bundled consumer-driven Medical (Blue Cross Blue Shield), Dental (Aetna), and Vision (VSP) pricing. New hires receive full access to benefits the 1st of the month following date of hire.
  • 401(k) with matching program starts immediately. Company will match half of the first 5% of annual compensation.
  • 8 paid company holidays
  • 2 weeks' vacation (0 to 5 years), 3 weeks' vacation (5 to 10 years), 4 weeks' vacation (10 to 15 years), 5 weeks' vacation (15+ years)
  • Sick time that is not excessive or categorized under special medical leave will not come out of your vacation time - honor system for salaried employees
  • Tuition reimbursement program
  • Referral program
  • Employee discount

Equal Opportunity Employer
  • Würth Baer Supply Company is an Equal Opportunity Employer.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.