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World Fuel Jobs (NOW HIRING)

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to ...

Miami, FL (Hybrid) About World Fuel At World Fuel, we are transforming the way energy is delivered around the world. As a global leader in energy, commodities, and logistics, we are investing in ...

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At World Kinect, our employees are the key to our global success. We are industry leaders due to the innumerable talents of our approximately 5000 strong professional team. Our people thrive in an ...

New

We are the movers of the world and the makers of the future. We get up every day, roll up our ... In this position... As the Manager for Fuel Systems, you will lead a world-class team of ...

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World Fuel information

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$14

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How much do world fuel jobs pay per hour?

As of Jul 13, 2026, the average hourly pay for world fuel in the United States is $22.97, according to ZipRecruiter salary data. Most workers in this role earn between $18.27 and $26.92 per hour, depending on experience, location, and employer.

What is the difference between World Fuel vs Fuel Coordinator?

AspectWorld FuelFuel Coordinator
CertificationsRelevant certifications in fuel management and safetySimilar certifications in fuel handling and safety
Work EnvironmentAirports, airlines, fuel suppliersAirports, logistics companies, fuel suppliers
Industry UsageGlobal aviation and fuel supply sectorsAirlines, airports, fuel logistics
Job FocusManaging fuel supply and logistics for airlinesCoordinating fuel delivery and inventory management

World Fuel typically refers to a company specializing in fuel supply services, while a Fuel Coordinator is a role responsible for managing fuel logistics within organizations. Both roles involve safety, certifications, and work in aviation or fuel industries, but World Fuel is a corporate entity, whereas a Fuel Coordinator is a job position.

What are some common challenges faced by professionals working in fuel supply and logistics at World Fuel Services?

Professionals in fuel supply and logistics at World Fuel Services often encounter challenges such as managing complex global supply chains, responding to rapidly changing market conditions, and ensuring compliance with various regulatory requirements. The role requires quick decision-making to address disruptions, such as weather events or geopolitical issues, that can impact fuel delivery. Collaboration with internal teams and external partners is essential to maintain smooth operations, and strong problem-solving skills help professionals adapt to the dynamic nature of the energy sector.

What is a World Fuel job and what do employees do?

A World Fuel job typically refers to employment with World Fuel Services, a global energy management company that supplies fuel, energy, and related services to businesses and governments worldwide. Employees in these roles may work in areas such as fuel logistics, supply chain management, energy solutions, sales, customer service, or technology. Their primary responsibilities often involve ensuring the reliable supply and delivery of fuel products, optimizing energy use for clients, and supporting global operations. The company works with a variety of industries, including aviation, marine, and land transportation, requiring diverse skills from its workforce. Working at World Fuel Services offers opportunities in a dynamic and international environment.

What are the key skills and qualifications needed to thrive as a Fuel Operations Specialist, and why are they important?

To thrive as a Fuel Operations Specialist, you generally need knowledge of fuel handling procedures, safety regulations, and relevant certifications such as a CDL (Commercial Driver’s License) with HAZMAT endorsement. Familiarity with fuel management systems, inventory tracking software, and compliance documentation is typically required. Attention to detail, strong communication, and problem-solving skills help ensure safe and efficient operations. These competencies are crucial for maintaining regulatory compliance, minimizing risk, and ensuring reliable fuel delivery and storage.
What cities are hiring for World Fuel jobs? Cities with the most World Fuel job openings:
What states have the most World Fuel jobs? States with the most job openings for World Fuel jobs include:
Infographic showing various World Fuel job openings in the United States as of July 2026, with employment types broken down into 74% Full Time, 20% Part Time, and 6% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $47,778 per year, or $23 per hour.
Retail & Cardlock Marketing Lead

Retail & Cardlock Marketing Lead

Papco

Columbus, OH • Remote

Full-time

Re-posted 16 days ago


Job description

At World Kinect, our employees are the key to our global success. We are industry leaders due to the innumerable talents of our approximately 5000 strong professional team. Our people thrive in an entrepreneurial and culturally-diverse environment, where innovative thinking, collaboration and efficient execution are highly valued. Our high-performance culture is what allows us to drive sustained growth. Stronger together, we promote an environment where individuals can thrive.
Retail and Cardlock Marketing LeadLocation: Remote field work, U.S.based (some domestic travel required, prefer someone that lives in MO, AR, or the central US.

As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to drive consumer and business traffic, build local brand presence, and activate engagement across a diverse set of store and site geographies.

This role blends hands-on digital execution, localized field marketing and data-driven experimentation. You'll partner closely with our commercial teams to ensure each site-whether located in a dense urban corridor or a rural highway stop-has a tailored marketing plan that attracts fuel customers, increases site visits, and builds long-term loyalty.

This role is ideal for someone who thrives at the intersection of digital marketing, hyperlocal targeting, and local activation, with a strong understanding of how to promote our offerings in different markets.

Key Responsibilities

Store-by-Store Marketing Support

  • Develop individual site marketing plans tailored to store demographics, traffic patterns, and competitive landscape.
  • Coordinate with store managers and regional operations leaders to implement promotions and gather on-the-ground feedback.
  • Periodically visit store locations to understand local dynamics and assess marketing effectiveness.
  • Manage production and placement of billboard campaigns, particularly for rural and highway site locations.
  • Coordinate window clings, pump toppers, outdoor banners, and other POP materials aligned to promotions or seasonality.

Localized Digital Marketing

  • Develop, launch, and optimize hyperlocal social media campaigns to drive store traffic and promote in-store promotions.
  • Build and manage location-specific audience segments using platform tools for targeting radius, demographic filters, and interests.
  • Manage store presence and promotions on GasBuddy, ensuring strong visibility and performance in fuel price search.
  • Build and execute promotional campaigns through Upside, including onboarding new stores and tracking performance.
  • Experiment with multi-channels (SMS, geo-fencing, Waze ads, etc.) based on site-level opportunities. Create visibility on Google maps and other platforms.

Reporting & Optimization

  • Track campaign performance across all channels and identify actionable insights.
  • Measure store-level impact, including fuel volume trends, inside-store traffic, and coupon redemption.
  • Iterate quick-running tests, optimizing creative where performance is strongest.

Required Skills & Experience

  • 3-5+ years of marketing experience, ideally in multi-location retail, QSR, C-stores, fuel, or local field marketing.
  • Familiarity with major oil c-store branded marketing programs
  • Experience managing campaigns on GasBuddy, Upside, or similar fuel/offer-driven platforms.
  • Ability to develop multi-channel campaigns, ie i.e. billboards, digital channels, direct mail.
  • Comfortable coordinating with local groups and community partners.
  • Excellent copywriting skills and comfort with on-the-fly content creation.
  • Data-driven mindset with the ability to interpret performance results and adjust strategies.

Nice-to-Have Experience

  • Familiarity with convenience store, fuel retailers, or multi-site operational environments.
  • Familiarity with Facebook Ads Manager, including audience building and location-based targeting.
  • Understanding of local SEO, Google Business Profile optimization and creating online map visibility.
  • Experience with geo-targeting tools (e.g., geofencing platforms, Waze)
  • Event planning or experiential marketing background.

Success Looks Like

  • Increased site-level fuel volume and store traffic tied to targeted marketing campaigns.
  • Growth of engaged local audiences across social channels.
  • Strong community presence established around each location.
  • Building efficient, repeatable marketing playbooks built for urban, suburban, and rural store types and cardlock sites.

#WFS

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#LI-Remote

World Kinect is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.World Fuel Services, Inc.